Sales And Marketing
Hospital Representative – Cardiovascular: Merck Human Health 1998-2000, Bronx, NYCharged with development, implementation and management of strategic initiatives to reverse negative sales trends in high-volume, strategic district.* Received the Vice President’s Award for contribution to the progress of the division and the medical community, for achieving 123% PPO and attaining exceptional MBO performance during 2000.* Increased sales of Zocor® from $650,000 (63% share) to $1.1 million (85% share).* Led district in %PPO for Aggrastat®, Cozaar® and Vioxx®; ranked second for Zocor®.Senior GPO Customer Manager: Merck Vaccine Division 1996-1998 West Point, PA Recommended and implemented strategy based on a refined business model focusing efforts in the customer segment on improved customer support and divisional profitability. Supported marketing teams across product lines and devised integrated program to maximize sales. Developed, negotiated and implemented contracts with Group Purchasing Organizations (GPO) including Novation, Premier, and AmeriNet.Live Virus Vaccine Core Team Manager: Merck Vaccine Division 1995-1996 West Point, PA As member of business development function, chartered with task of defining strategic vision for multiple antigens within the live virus family including: measles, mumps, rubella, varicella, zoster and rotavirus. Managed a senior level, cross-functional business team responsible for the development and implementation of detailed product family strategic plans, resource allocation, and competitive assessments. Facilitated communications with Merck Vaccine Business Leadership Team with representation from manufacturing, marketing and research.Promotion Manager: 1995 Merck Vaccine Division West Point, PADevelopmental assignment to introduce the nuances of the marketing organization in anticipation of transition to cross-functional leadership.