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B2B marketing expert with over 20 years of experience driving go-to-market growth strategies, creating and leading new market categories, and developing world-class marketing teams for both fast-growing and larger tech companies. Deep expertise in product marketing, demand generation, branding, marketing communications, digital and social marketing, business development, and sales. A respected leader and strategist, skilled people-manager and experienced marketing executive with a successful track record building and leading marketing teams that scale revenue growth in both SMB and enterprise markets, and for SaaS businesses across ranging domains.
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Chief Marketing OfficerCleargovPalo Alto, Ca, Us -
Chief Marketing OfficerCrunchtime Sep 2022 - PresentBoston, Massachusetts, UsCrunchtime is how the world's top restaurant brands achieve ops excellence in every location. Our software is used in over 100,000 locations in 100+ countries to manage inventory, staff scheduling, learning and development, food safety, operational tasks and audits. The platform (which now includes Zenput) enables our customers to control food and labor costs, and deliver great guest experiences. -
AdvisorVertex Software Aug 2018 - PresentDes Moines, Iowa, Us -
AdvisorCleargov Feb 2018 - PresentMaynard, Ma, Us -
Chief Marketing OfficerZenput Nov 2018 - Sep 2022Boston, Massachusetts, UsZenput (acquired by CrunchTime in June 2022) is used by restaurant chains and other foodservice operators to roll-out and drive compliance with all of their core operating procedures, food safety protocols and other key initiatives. -
Interim CmoZenput Mar 2018 - Nov 2018Boston, Massachusetts, Us -
PrincipalOutleap Marketing Jan 2018 - Jan 2019Palo Alto, Ca, UsProvided B2B strategic go-to-market, positioning and/or fractional CMO support to tech companies including Glint, PlanGrid, HackerRank, Tiny, Zenput, ClearGov, and Vertex. -
CmoClari Sep 2016 - Jan 2018Sunnyvale, Ca, UsMy team grew marketing’s contribution to new business to 70% and established a new market category which differentiated the company in an emerging space and helped increase its customer base 3X YoY. -
Head Of B2B MarketingLinkedin Aug 2014 - Aug 2016Sunnyvale, Ca, UsLed the product marketing, customer lifecycle and vertical marketing efforts for LinkedIn Marketing Solutions, a $581M business FY 2015. -
Chief Marketing OfficerBizo May 2010 - Aug 2014San Francisco, Ca, UsAcquired by LinkedIn in August 2014. Ran all aspects of the company's marketing effort including demand generation, product marketing, marketing communications, and sales development which collectively contributed more than 50% of the company's new business and helped scale Bizo to a $50m+ revenue run-rate before the LinkedIn acquisition. The company's first full-time marketing hire (employee #18), over a 4.5 year period I built, developed and led a team of 25 marketers and sales development reps. -
Vice President Of Product MarketingSuccessfactors Apr 2007 - May 2010South San Francisco, California, UsDrove all aspects of the company's global product marketing effort for the SuccessFactors Business Execution (BizX) Application Suite. Managed a team of product marketers responsible for go-to-market strategy, product packaging, messaging, pricing, competitive analysis, product launches, sales enablement and tactical field support for the global enterprise and SMB sales teams. -
Director, Product MarketingInstill Corporation May 2004 - Mar 2007UsOwned market strategy, product direction, positioning, pricing, lead generation, sales tool development, partnering and targeted deal support for the company’s web-based Trade Spend Management, Contract Management, Business Intelligence, and Quality Management solutions. Also, drove the company's overall inside selling effort. -
Director, MarketingSiverion Jun 2002 - May 2004Responsible for all lead generation, product positioning, collateral development, PR, and partnering activities.
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Founder & CeoMbavision, Inc. Feb 2000 - Dec 2001MBAVision was an online career portal and provider of targeted, internet-based recruiting solutions.
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Senior Manager, AlliancesSiebel Systems, Inc. Jun 1998 - Feb 2000Austin, Texas, UsManaged a team responsible for identifying, recruiting, and driving strategic alliances. -
Sales Account ExecutiveThomson Corporation Japan Jul 1994 - Jun 1996Sold online information services, covering a sales territory including all non-domestic banks and securities firms in Japan.
David Karel Skills
David Karel Education Details
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Tufts UniversityAsian Studies -
The Wharton SchoolMarketing
Frequently Asked Questions about David Karel
What company does David Karel work for?
David Karel works for Cleargov
What is David Karel's role at the current company?
David Karel's current role is Chief Marketing Officer.
What is David Karel's email address?
David Karel's email address is dh****@****ail.com
What is David Karel's direct phone number?
David Karel's direct phone number is +165081*****
What schools did David Karel attend?
David Karel attended Tufts University, The Wharton School.
What skills is David Karel known for?
David Karel has skills like Lead Generation, Product Marketing, Strategy, Marketing Strategy, Saas, Strategic Partnerships, Marketing, Demand Generation, Web Analytics, Analytics, Enterprise Software, Advertising.
Who are David Karel's colleagues?
David Karel's colleagues are Kelsie Wheeler, Vanessa Sirois, Tyler Shepherd, Callie R., Christina Crosby, Cep, Pmp, Cmp, Stephanie Eikermann, Michelle Bauman.
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