David Kersley Email & Phone Number

Reading, PA

Working under the direction of the Managing Director, leading process evaluation and improvement projects. Significant project coordination with several departments, including IT, Zoning, Property Maintenance, Citizens Service Center, Fire Marshal and others. Provides ad-hoc project support and media relations for the Office of the Mayor.

Providing market research, marketing advisory services, strategic planning and related consulting services.

Managed a portfolio of retail financial service branches with deposits of $660 million. Prior positions include Director of Brand Strategy, and Director of Market Research. Successfully brought 16 operating divisions onto a common brand platform and a coordinated $40 million marketing budget. Served as a member of the Office of Continuous Improvement and.

Worked with retirement communities and providers of long-term and rehabilitative health care services to evaluate community needs, develop and implement various housing and health care delivery systems, and market them to maximum occupancy.

ITD specialized in applied human factors research in maximizing product and environmental ergonomics, and helping evaluate new technologies with a focus on markets comprised of individuals with limited physical abilities.