David Campbell

David Campbell Email and Phone Number

Technology Product Executive | VP of Product Marketing | VP of Product Management | B2B SaaS | Messaging, Strategy, GTM, Launch, Building Product Orgs @ RealPage, Inc.
Richardson, Texas
David Campbell's Location
Raleigh-Durham-Chapel Hill Area, United States, United States
David Campbell's Contact Details
About David Campbell

Uniquely experienced in both product marketing and product management, offering balanced business and technology orientation and skillsets. Defined, delivered, launched, and successfully captured market share for multiple class-defining technology products. Strong communicator and storyteller, with highly developed writing and presentation abilities. Highly skilled in messaging, go-to-market, strategy, roadmap, and building high-performance teams. Exceptionally fast at learning new markets and applying cumulative knowledge to product and strategy. Strong technical background with substantive software engineering work experience and education.Skills: Go-To-Market, Launch, Messaging, Positioning, Storytelling, Content Strategy & Creation, Pricing & Packaging, Sales Enablement, Product Strategy & Roadmap, Market Research & Analysis, Competitive Intelligence, People Management, Product Marketing KPIs & Metrics, Public Speaking, Analyst/Press Relations, Agile Software Development.Markets: B2B SaaS, Enterprise, Mid-Market, SMB, SalesTech, MarTech, FinTech, InsurTech, IT Management, IT Security, Manufacturing, Oil and Gas, Telecom/BroadbandSolution Categories: BI, Analytics, and AI/ML, Accounting and Finance Systems, Sales Force Automation, Marketing Automation, Customer Experience Management, Service and Support Desk, Inventory Management, Procurement, Logistics, Accounting Reconciliation, Accounts Payable, Tax Automation, Business and Workflow Automation, Integration and iPaaS, Identity and Access Management, Systems Management, Network Management, Implementation Services, Professional Services.

David Campbell's Current Company Details
RealPage, Inc.

Realpage, Inc.

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Technology Product Executive | VP of Product Marketing | VP of Product Management | B2B SaaS | Messaging, Strategy, GTM, Launch, Building Product Orgs
Richardson, Texas
Website:
realpage.com
Company phone:
(877) 325-7243
Company email:
realpagemediarelations@realpage.com
David Campbell Work Experience Details
  • Realpage, Inc.
    Vp Product Marketing
    Realpage, Inc. May 2023 - Present
    Richardson, Texas, Us
  • Applied Systems
    Vp Product Marketing
    Applied Systems Nov 2021 - Jan 2023
    200 Applied Parkway, University Park, Il, Us
    Applied Systems is the leading global provider of cloud-based software that powers the business of insurance. Recognized as a pioneer in insurance automation and the innovation leader, Applied is the world’s largest provider of agency and brokerage management systems, serving customers throughout the United States, Canada, the Republic of Ireland, and the United Kingdom. By automating the insurance lifecycle, Applied’s people and products enable millions of people around the world to safeguard and protect what matters most.
  • Sugarcrm
    Vp Product Marketing
    Sugarcrm Mar 2019 - Oct 2021
    San Francisco, Ca, Us
    Guided SugarCRM product marketing through a transformational period that overhauled corporate strategy, solution portfolio, messaging, pricing, and brand. Efforts revitalized Sugar's perception in the CRM market and contributed to reinvigorated revenue growth. Created platform messaging that successfully differentiated its offerings versus much larger and established competitors, resulting in multiple industry awards, analyst accolades, and increased sales competitiveness. Devised portfolio packaging strategy that simplified pricing, quoting, and value proposition articulation, while increasing attach rate for add-on products. Launched 7 new products and multiple major features over an almost 3-year period. Installed product marketing process and deliverable standards for messaging, pricing, naming, sales enablement, product collateral, and launch.
  • Avidxchange, Inc.
    Vp Product Marketing
    Avidxchange, Inc. Feb 2018 - Feb 2019
    Charlotte, Nc, Us
    Led product marketing at AvidXchange, a leader in AP and B2B payment automation software and services. My organization was responsible for planning and execution of all go-to-market efforts for all product and service offerings. Areas of accountability included go-to-market strategy, planning, and execution; market segmentation, sizing, and target identification; messaging; persona development; pricing; sales enablement; content authoring; and competitive intelligence.
  • Avalara
    Vp Product Management
    Avalara May 2014 - Jan 2018
    Durham, Nc, Us
    Led product management and product marketing organization responsible for tax automation solutions in excise tax, telecommunications tax, and exemption certificate management. Organizational responsibilities included requirements management, product roadmap, planning, collateral authoring, sales enablement, pricing, market research, competitive analysis, and go-to-market execution. Oversaw dozens of new product launches, new target market initiatives, major feature enhancements, and product releases. Integrated newly acquired businesses into Avalara operational structure, aligning product planning and go-to-market processes.
  • Fuelquest
    Vp Of Product
    Fuelquest Sep 2011 - May 2014
    Houston, Tx, Us
    Led a team of product managers and marketers responsible for product strategy, planning, roadmap, and go-to-market execution for all of FuelQuest's SaaS-based fuel management and tax automation solutions. FuelQuest products were the leaders in their respective markets in terms of both market and mind share. Responsible for the launch of multiple new products and major platform upgrades. Ensured sales had products, information, and tools necessary to win in the market. Orchestrated the activities of cross-functional departments to deliver superior whole product experiences, from how products were conceived, developed, marketed, sold, deployed, supported, and decommissioned.
  • Fuelquest
    Director Of Product Marketing
    Fuelquest Mar 2010 - Sep 2011
    Houston, Tx, Us
    Hired as Director of Product Marketing, responsible for market strategy, pricing, messaging, collateral authoring, sales enablement, competitive analysis, and go-to-market execution. Promoted to VP of Product within 18 months.

David Campbell Skills

Product Marketing Saas Product Management Enterprise Software Cross Functional Team Leadership Competitive Analysis Strategic Partnerships Go To Market Strategy Management B2b Leadership Product Development Software As A Service Product Launch Strategic Planning Sales Operations Program Management Marketing Management Product Strategy Market Research Sales Enablement Sales Product Evangelism Entrepreneurship Production Planning Personnel Development Thought Leadership Industry Analyst Relations Market Opportunity Analysis Pricing Packaging Sales Trainings Customer Presentations Strategy Sales Tools Development Sales Support Release Management Collateral Authoring Requirements Analysis

David Campbell Education Details

  • New Mexico State University
    New Mexico State University
    Computer Science

Frequently Asked Questions about David Campbell

What company does David Campbell work for?

David Campbell works for Realpage, Inc.

What is David Campbell's role at the current company?

David Campbell's current role is Technology Product Executive | VP of Product Marketing | VP of Product Management | B2B SaaS | Messaging, Strategy, GTM, Launch, Building Product Orgs.

What is David Campbell's email address?

David Campbell's email address is dc****@****est.com

What is David Campbell's direct phone number?

David Campbell's direct phone number is +120682*****

What schools did David Campbell attend?

David Campbell attended New Mexico State University.

What are some of David Campbell's interests?

David Campbell has interest in Product Marketing, Business Management, Internetpersonal, Backpacking, Entrepreneurism, Diy Projects, Internet, Audio Recording, Personal, Music.

What skills is David Campbell known for?

David Campbell has skills like Product Marketing, Saas, Product Management, Enterprise Software, Cross Functional Team Leadership, Competitive Analysis, Strategic Partnerships, Go To Market Strategy, Management, B2b, Leadership, Product Development.

Who are David Campbell's colleagues?

David Campbell's colleagues are Prashanth Anavarapu, Ghousia Fatima, Srii Mounick B., Drumlin Brooke, Christian Dietrich, Nicole Waddington, Keziah Tolentino.

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