David Warren

David Warren Email and Phone Number

Tulsa, OK, US
About David Warren

I’m passionate about driving success through innovation and focused hard work. With over 20 years of global experience, I’ve built digital businesses, platforms, and products that made a difference. I'm both a strategist and a "doer" with good people skills and expertise in technology, product, and marketing.My leadership style focuses on building consensus and serving others. Here’s what I bring to the table:*Strategic Visionary: I excel at developing strategies that drive growth and innovation at both corporate and business unit levels.*Digital Innovator: I bring high-level expertise in artificial intelligence, Internet strategy, user experience design, e-commerce, and online marketing.*Technology and Web Expert: I’ve led the redesign, rebuilding, and migration of over 400 websites, significantly boosting traffic and engagement. I’m proficient in CMS platforms like Adobe, Sitecore, Omni and Wordpress.*Product Development Leader: I have a proven track record of leading product innovation and managing products from concept to market.*Martech and Adtech Expert: I’m experienced in data, analytics, machine learning, CRM systems, marketing automation, and customer data platforms.*Marketing Specialist: I have deep knowledge of database marketing, CRM, analytics, market research, and B2B marketing.*Business Manager: I’m skilled in change management and process improvement, with a knack for executing business plans at scale.*Global Perspective: With 15 years of international experience, including three years in Europe, I bring a broad outlook to everything I do.*Results-Oriented: I’m a proactive problem solver with excellent communication skills and a strong track record of building successful teams.Let’s connect and see how I can help your organization succeed.

David Warren's Current Company Details
Homeland Security Careers

Homeland Security Careers

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Officer
Tulsa, OK, US
David Warren Work Experience Details
  • Homeland Security Careers
    Officer
    Homeland Security Careers
    Tulsa, Ok, Us
  • Extension Foundation
    Ai Program Leader
    Extension Foundation Jan 2020 - Present
    Us
    Leading program management for Artificial Intelligence for this national non-profit organization that supports 112 land grant universities. Consults on major grant opportunities and leading ExtensionBot AI chatbot project and technical efforts on another major USDA grant. Co-chaired AI track for 2024 NETC conference in State College, PA.
  • Oklahoma State University
    Senior Director, Integrated Digital Strategies
    Oklahoma State University Nov 2018 - Present
    Stillwater, Ok, Us
    Driving digital strategy and transformation, leading digital initiatives as responsible executive in the Department of Agricultural Sciences and Natural Resources, which is comprised of two state agencies and the College of Agriculture.
  • Oklahoma State University
    Adjunct Professor
    Oklahoma State University Jun 2020 - Present
    Stillwater, Ok, Us
    Teaching graduate level web and digital marketing analytics in the Spears School of Business.
  • Warren Digital Llc
    Ceo, Principal Consultant
    Warren Digital Llc Jul 2016 - Dec 2023
    Warren Digital advises companies on digital strategy, transformation, product development, market & business development, data-driven marketing, technology selection, B2B marketing and M&A. We specialize in markets including media, marketing & advertising, energy, construction, and B2B industrial. For companies that need a Chief Digital Officer or Chief Product Officer, but don’t have the budget, David Warren can fill the need as a fractional CDO/CPO. Digital business audits and custom engagements are available to fit any need.
  • Pennwell
    Vice President Data And Marketing Technology
    Pennwell Apr 2017 - Aug 2018
    Tulsa, Ok, Us
    Led initiative to transform the firm into a data-driven marketing company. Set strategy for the newly formed data division, and led full life cycle product development for data-driven products, including market research, positioning, processes, and technology.• Launched successful precision-targeting and lead-nurturing service branded as Orchestrate, with bespoke marketing technology stack. Achieved $700k in sales in first 12 months. • Dramatically increased lead quality by implementing direct email messaging and onsite chat bot interactions. • Improved ability to recognize web site visitors by 30% through integrating with 3rd party data onboarding service LiveRamp.• Launched a Programmatic Private Marketplace (PMP), leveraging proprietary, first-party data to target audiences on PennWell's industry networks of owned and operated sites.• Implemented programmatic selling for remnant web and email inventory.• Ensured compliance with data privacy laws functioning as Data Protection Officer.• Created data governance process and policies, resulting in dramatic improvement in data quality, in some cases increasing targetable audiences by 400%. • Led development & launch of next gen personalized media aggregator site hubs.com.
  • Pennwell
    Vice-President Digital Media
    Pennwell Mar 2011 - Mar 2017
    Tulsa, Ok, Us
    Responsible for driving digital business transformation and leading company’s success with digital products, platforms, and businesses. Led product management, digital marketing, web production, audience marketing, video, and industry directory functions. • Responsible for 100+ websites, 80+ mobile apps, 35 reports, budget of $5 million, matrix P&L owner for $25 million digital business, direct P&L owner for 2 businesses. • Founded and co-led an in-house startup business delivering sales funnel automation, lead nurturing, and personalized marketing with $5+ million in investment. • Drove successful redesign and migration over 100 web sites to new technology stack.• Co-authored the company’s 5 year strategic plan, led foundational market research.• Led digital sales to 4x increase over a six-year period, grew traffic 3x.• Won Appy award for Best Business Media App in 2016 for hubs.com app.
  • Pennwell
    Director Of Product Management, Digital Media
    Pennwell Nov 2007 - Mar 2011
    Tulsa, Ok, Us
    In this role, I built a world-class product management organization focused on customer-driven innovation, developed successful new products, and consolidated many disparate offerings. • Designed and implemented product development process which improved strategic alignment and sped the flow of new products through the pipeline.• Grew digital sales 60% and web traffic 50% the first full year in position, with strong >50% annual growth the following two years. Led digital product sales growth of 5x in eight years.• Developed company-wide KPI’s that enabled visibility in progress towards strategic goals.• Drove implementation of agile product development processes that improved quality & results.• Transformed 100 websites with research, design, and intensive UX efforts, and migrated all sites from a homebrew Cold Fusion CMS to Adobe AEM.
  • Hilti Group
    Global Process Expert Crm
    Hilti Group Dec 2004 - Oct 2007
    Schaan, Li
    Created significant and measurable improvement in marketing and sales processes for North American Division. Drove the creation and optimization of best practice sales and marketing business processes across customer touch points including 1000+ salespeople, 200+ retail locations, web sites, and a major inbound/outbound call center. • Led key initiatives for database marketing, campaign management, market sensing, lead management, project management, and customer data.• Led sales process initiative to integrate a new division of 500 salespeople that resulted in significant business improvement and sales increases. • Responsible for driving positive change and measurable improvement of marketing and sales processes, including implementation across 1,100 salespeople and multiple IT systems. • Owned customer data and related processes, led improvements in data gathering, creation, and sourcing processes resulting in achievement of Hilti’s top rating globally in data quality.
  • Hilti Group
    Global Channel Manager, E-Business
    Hilti Group 2001 - 2004
    Schaan, Li
    Led global online marketing and e-commerce activities for multi-billion dollar revenue manufacturer and direct seller of construction and maintenance products. • Global product owner for e-commerce, led global product development, marketing, and implementation for 15 major e-commerce web sites as well as e-procurement. • Achieved 2004 revenue target of 50 million CHF and drove annual growth exceeding 300% annually for three straight years.• Developed and implemented e-business project portfolio process that identified, prioritized, and measured business opportunities, resulting in 25% reduced average project delivery time and increased ROI. • Increased customer retention rate 40% and conversion rates over 30% by developing and executing online personalized marketing, grew traffic by 100% via SEO efforts. • Directed strategy and development for e-marketplaces, EDI, portal integration, e-catalogs, and online auctions.
  • Hilti Group
    E-Products Manager
    Hilti Group Jan 1999 - Jul 2001
    Schaan, Li
    • Spearheaded market research, design, requirements, prototyping, and implementation of company’s first & second generation e-commerce sites, established and managed ten-person e-commerce department. • Exceeded all performance targets including sales, registrations, unique visitors, and loyalty.• Awarded Hilti North America’s Leadership Award for exemplifying leadership principles.
  • Hilti Group
    Senior Team Leader And Sales Manager
    Hilti Group Jun 1997 - Dec 1998
    Schaan, Li
    Led team of ten salespeople, achieved President’s Club two consecutive years.
  • Hilti Group
    Sales Representative
    Hilti Group May 1993 - May 1997
    Schaan, Li

David Warren Skills

E Commerce Email Marketing Online Marketing Strategy Product Management Digital Marketing Marketing Strategy Business Development Crm Digital Media Web Analytics Strategic Planning Marketing Management E Business Seo Marketing B2b Product Development Online Advertising Leadership Mobile Devices Sem Product Marketing Lead Generation B2b Marketing Project Management Market Research P&l Management Business Planning Social Media Strategic Partnerships Web Design Content Management User Experience Change Management It Strategy Customer Service Publishing Executive Management Web Development Internet Strategy Situational Leadership Strategic Consulting Database Marketing Process Development Scrum Product Leadership Business To Business Vendor Management Business Process Improvement Program Management Customer Relationship Management Advertising Mobile Applications Agile Methodologies Personalization Product Specification

David Warren Education Details

  • Oklahoma State University
    Oklahoma State University
    Marketing Concentration
  • Northeastern State University
    Northeastern State University
    Finance
  • Central Technology Center
    Central Technology Center
    Industrial Electronics Technology/Technician

Frequently Asked Questions about David Warren

What company does David Warren work for?

David Warren works for Homeland Security Careers

What is David Warren's role at the current company?

David Warren's current role is Officer.

What is David Warren's email address?

David Warren's email address is dw****@****ell.com

What is David Warren's direct phone number?

David Warren's direct phone number is +171470*****

What schools did David Warren attend?

David Warren attended Oklahoma State University, Northeastern State University, Central Technology Center.

What are some of David Warren's interests?

David Warren has interest in Children, Design, Football (Soccer), Politics, Economic Empowerment, Blogs, Education, Environment, Judo, Mixed Martial Arts.

What skills is David Warren known for?

David Warren has skills like E Commerce, Email Marketing, Online Marketing, Strategy, Product Management, Digital Marketing, Marketing Strategy, Business Development, Crm, Digital Media, Web Analytics, Strategic Planning.

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