David Marble Email & Phone Number

Palo Alto, CA, US

• Providing advisory services and fractional product leadership. Focus areas: MarTech, Customer Data Platforms, data & AI/ML governance, privacy, digital transformation.
• Digital marketing transformation: Vision for marketing tech & operations at top 25 bank (in-progress).
• CDP product strategy: Advised B2B MarTech vendor on expansion into Customer Data Platform space.
• Data-driven decisioning: Saved retailer $10M w/ revised strategy informed by data cleanup & analytics.
• Product leadership: Coached top 10 financial services PM director to build & socialize platform strategy.
• MarTech education: Guest lecturer for Reforge's course on Marketing Technology.

Menlo Park, CA, US

• Co-led a new multi-disciplinary product team formed to systematically address upcoming global privacy regulation and evolving user expectations. Crafted complex product strategies and programs touching all products.
• Evaluation of consent practices across 300+ touchpoints and implementation of design standards
• Standardization of data sharing practices across products, developer APIs, and marketing systems
• Global youth privacy initiatives to meet regulatory and civil society expectations around age verification, parental consent, default privacy settings, age-appropriate digital ad targeting, and age-appropriate.

Bentonville, Arkansas, US

• Led a 7-person product team to drive enterprise-wide ROI from a custom-built omnichannel Customer Data Platform (CDP), a SaaS/PaaS effort serving goals across marketing (MarTech), advertising (AdTech), personalization.
• Drove $xxxM incremental annual revenue and $yM savings through improvements to email/push segmentation, ad targeting, in-app promotions, item recommendations, checkout fraud detection, and platform consolidation.
• Growth tech stack for mobile apps: mParticle, AppsFlyer, Radar, Amplitude
• Data enablement of marketing analytics and customer insights
• Key contributor to design and launch of data request, deletion, and opt-out solution to meet requirements of the California Consumer Privacy Act (CCPA).
• Custom big data architecture: ML-enhanced identity graph with billions of nodes (deterministic and probabilistic methods), 18 internal data sources, 5 third-party data vendors, 20 identifier types (e.g. cookies, mobile.

Mountain View, California, US

• Led a group of 7 marketing technology (MarTech) product managers to deliver personalization capabilities and growth experiences for Intuit's small business products and marketing efforts.
• QuickBooks global e-commerce websites such as quickbooks.com
• Pre-signup and in-product personalization based on user attributes and interaction history
• Machine learning powered suggestions of features, content, and upgrades/add-ons
• Behavioral tracking and identity unification into a Customer Data Platform (CDP) for real-time data activation across advertising, marketing, analytics, and in-product experimentation
• Build vs buy analysis of CDP vendors: Segment, mParticle, Lytics, Tealium

Mountain View, California, US

• Product management lead, QuickBooks Online mobile apps
• 3x growth in users and 2.6 to 4+ star rating
• As of Aug 2017, QuickBooks for iOS was a top 3 grossing business app in 4 countries:
• iPad: #1 US, #1 CA, #3 UK, #3 AU
• iPhone: #1 CA, #2 UK, #3 AU, #3 USQuickBooks Online is a SaaS financial management solution used by over 2 million small business subscribers worldwide. In addition to accounting, payments, and payroll features.

New York, NY, US

• Product management lead, mobile apps and mobile web
• Apps (iOS, Android) generated 500k+ downloads over 6 mos
• Ranked 36th in Travel on iTunes and featured in 13 countriesTravelzoo Inc. (NASDAQ: TZOO), is a global Internet media company and trusted publisher of travel, entertainment and local deals. Our team researches.

Arlington, VA, US

• Spurfly was a seed-funded startup offering spur of the moment, on the fly social calendaring for groups. Users could share free time availability, ideas of things to do, and last-minute plans with their real life.
• Led product management and development from concept through multiple iterations
• Conducted user research and experience testing
• Hired and managed development team

Washington, DC, US

2009-2012 Executive Director2008-2009 Director of TechnologyConSource is a free online library of constitutional history. Our work includes digitizing and cross-referencing source documents from throughout history of the U.S. Constitution and its Amendments. We have provided support to constitutional researchers, legal professionals, and educators, and.

• Sprowtt was featured as a Techcrunch 50 finalist in 2009 for our efforts to build an online securities offering platform for small businesses, driving down costs of conducting < $5M stock offerings while establishing.
• Led product management, development, and legal research
• Selected as TechCrunch 50 finalist; presented with co-founder

• Summer Associate, Goodwin Procter - Corporate law and litigation
• Summer Law Clerk, Indigo Venture Law Offices - Corporate law
• Associate Consultant, Capitol Project Partners - Strategy consulting for tech/energy

• Project Management Consultant, ProPay - Training and software customization for FinTech client
• Product Manager, a la mode technologies - Real estate agent SaaS product management
• Hardware/Software Engineer, Data Transit - Computer peripherals test equipment
• Web Developer, Agular Systems - Content management systems

Jd

Ms, Electrical Engineering

Bs, Computer Engineering