David A.

David A. Email and Phone Number

Personalization and Merchandising Lead @ The Farmer's Dog
New York, United States
David A.'s Location
Brooklyn, New York, United States, United States
David A.'s Contact Details

David A. work email

David A. personal email

n/a
About David A.

Press on. “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful people with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent. The slogan "press on" has solved and always will solve the problems of the human race”

David A.'s Current Company Details
The Farmer's Dog

The Farmer'S Dog

View
Personalization and Merchandising Lead
New York, United States
Employees:
867
David A. Work Experience Details
  • The Farmer'S Dog
    Personalization And Merchandising Lead
    The Farmer'S Dog
    New York, United States
  • The Farmer'S Dog
    Personalization & Merchandising Lead
    The Farmer'S Dog Jul 2024 - Present
    New York, New York, Us
  • Undock
    Co-Founder & Senior Product Manager
    Undock Nov 2019 - Present
    Brooklyn, New York, Us
    Building the future of work one meeting at a time. Undock has built a powerful predictive scheduling engine that sits right in your email. Just like autocomplete, as you're writing an email Undock will suggest mutually preferred times for all meeting participants without you ever having to look at a calendar. Each calendar invite connects to Undock's collaborative meeting platform where you can set agendas, task assignments, provide asynchronous updates, and more. Taste the future of work at www.undock.com.• Led the product analytics stack, developed the product-led growth strategy, and built growth features that contributed to 30% of total installs.• Boosted the one year Activated User retention rate to 64% through strategic design and implementation of product features, ensuring sustained and heightened customer engagement.• Delivered a 300% increase in connected calendars for new users by shipping impactful features and enhancements.• Implemented and managed a product analytics framework to enhance data-driven decision-making. Conducted meticulous tracking and taxonomy, yielding measurable success metrics for shipping.• Utilized data analysis to pinpoint and prioritize key performance metrics, directly fueling exponential growth and ensuring long-term success through informed and strategic decision-making.
  • Zynga
    Senior Network Product Manager, Cross Promotion
    Zynga Jan 2017 - Nov 2019
    San Francisco, California, Us
    • Spearheaded cross-functional collaboration among engineering, marketing, product, central, and game teams to optimize player Lifetime Value (LTV) and retention across the entire network of games, fostering sustainable growth and engagement.• Drove a 100%+ YoY growth in overall revenue through strategic cross-promotion.• Used player data, game metrics, multivariate tests and predictive models to optimize messaging at an individual user-level. • Conducted network growth competitive analysis and worked closely with executive leadership to strategize differentiation through new products, systems, and tools resulting in expanded cross-promotional reach via deeper in-game integrations.• Led cross-promotional efforts for more than 15 game launches.• Spec’d and developed Bl tools and dashboards to accurately measure the value of cross-channel installs.
  • Zynga
    Network Manager
    Zynga Aug 2015 - Dec 2016
    San Francisco, California, Us
  • Zynga
    Associate Product Manager
    Zynga Mar 2015 - Aug 2015
    San Francisco, California, Us
  • Zynga
    Associate Mobile Operations Manager
    Zynga May 2014 - Feb 2015
    San Francisco, California, Us
  • Prizebox
    Marketing Consultant / Associate Product Manager
    Prizebox Apr 2013 - May 2014
    • Spearheaded exploratory post purchase incentivization and rewards program to pivot strategic product roadmap, increasing buyer engagement by 200%; gained buy-in from C-suite leaders.• Defined 3 north-star metrics, creating estimation models & data storytelling to influence a team of five leaders' decision-making.• Developed long-term online and offline marketing and product strategies to generate growth and increase vendor participation.
  • Venley
    Digital Marketing Manager
    Venley Aug 2012 - Jan 2014
    • Created and maintained Venley’s e-commerce website and online shopping experience.• Increased online sales by 400%+ through organic techniques such as optimizing UI, SEO,copywriting, newsletter campaigning and engaging fans through social media.• Developed brand identity around Los Angeles culture and the Made in the USA movement.• Managed brand social media assets, generating growth through promotions & shareablecontent.• Cemented key ongoing partnerships with the AFL-CIO and other Made in the USAinfluencers.
  • Petovera
    Product Manager
    Petovera May 2011 - Jun 2012
    Us
    • Remotely managed global web development and design teams, guiding complete digitalproducts from conception to completion.• Managed client relationships, providing strategy and transparency throughout the projectlifecycle.
  • Gms
    Content Strategist
    Gms Jul 2010 - May 2011
    Venice, Ca, Us
    • Delivered engaging, brand-consistent content through clients’ social media properties.Developed editorial calendars, audience analysis documents and content manuals.• Provided thought leadership for new campaigns, branding and audience engagement tactics

David A. Education Details

  • Mit Professional Education
    Mit Professional Education
    Designing Ai Products And Services
  • University Of Wisconsin-Madison
    University Of Wisconsin-Madison
    English

Frequently Asked Questions about David A.

What company does David A. work for?

David A. works for The Farmer's Dog

What is David A.'s role at the current company?

David A.'s current role is Personalization and Merchandising Lead.

What is David A.'s email address?

David A.'s email address is da****@****ock.com

What schools did David A. attend?

David A. attended Mit Professional Education, University Of Wisconsin-Madison.

Who are David A.'s colleagues?

David A.'s colleagues are Katie Wilhelm, Shayla J., Susan Farkas, Ashley Hazelbaker, Sean Riccardi, Christina Keller, So San.

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