David Matheny Email & Phone Number

Columbus, Ohio, United States

518 E. Broad St., Columbus OH 43215

Columbus, Ohio Area

518 East Broad Street

Columbus, Ohio Area

Columbus, Ohio Area

• Set clear expectations and proactively communicate project status, issues and risks to clients and top management.
• Evaluate client needs and work with the development team to create project proposals.
• Draft and distribute project objectives and tasks to the development team.
• Assess project issues and identify solutions to meet productivity, quality and customer goals.
• Manage resource allocation across multiple projects including tracking resource bandwidth and forecast future availability for scheduling new projects.
• Identify opportunities for additional client services with existing clients.

Columbus, Ohio Area

• Design and implement company websites for various clients incorporating company branding and vision.
• Create and build custom themes for the Wordpress content management system for various client websites.
• Design custom flash and javascript applications for website feature areas.
• Developing marketing literature, ads, corporate presentations

Columbus, Ohio Area

• Create and develop mobile applications for the iOS and Google Play app stores, one of which was selected by tED Magazine for a 2013 Best Of The Best Award.
• Develop CD and desktop catalog application in Actionscript (AS3) for use by dealers and distributors to create individual jobsheets for customers and convert the jobsheet into an order through the manufacturers website.
• Build and implement a dealer Builder Book application in (AS3) allowing lighting dealers to layout and create specialized booklets and convert them into pdf form.
• Perform website search engine optimization (SEO) for clients on a targeted list of keywords, Google Adwords, Google Places for business, etc.

Columbus, Ohio Area

• Managed internal and external designers developing sales literature, packaging and point-of-purchase merchandisers for UnionTools core product lines.
• Developed press releases and managed public relations of four new innovative products: Wet-n-Dry, Stow-N-Go, Trailblazer, and Gardener’s Pride tools.
• Maintained and developed website content for the company and customer online stores.
• Identified ways to lower costs on website and catalog printing services resulting in a 50% cost savings while maintaining a quality look.
• Created and developed multimedia presentations to be used in tradeshow booth or as video demonstrations at the point of sale.
• Designed new product packaging for Toughbuilt, Garden Grow, Pruning, and Gardener’s Pride tools that clearly communicated the unique features and benefits of each tool.

• Identified market and consumer trends in the lawn and garden industry to develop and design six new products in 2005 that complemented Melnor’s existing product line.
• Developed packaging and merchandising for private label product lines which resulted in $3,000,000 of increased sales.
• Sourced new watering products resulting in $1,000,000 of incremental sales for 2005.
• Collaborated with GARDENA-Germany marketing team to develop and maintain a consistent global brand identity.
• Lowered acquisition costs on GARDENA brand packaging resulting in a 30% cost savings.
• Hired and managed internal and external design departments.

Three Oaks, Michigan

• Created and implemented new design review process utilizing company extranet increasing response time from outside sales by 60%.
• Created a consistent brand identity for all marketing literature and packaging.
• Managed trade shows; designed and developed new trade show booth.
• Coordinated and supervised product photography and printing.
• Merchandised product into planograms for use by retail customers such as Home Depot and Ace Hardware.
• Researched and updated department computer systems and design software.

Time Based Media Design

Bs, Graphic Design