David Mausolf

David Mausolf Email and Phone Number

Internal growth team extension for tech Fortune 1000 & Series D startups @ Apex Growth
David Mausolf's Location
Denver, Colorado, United States, United States
David Mausolf's Contact Details
About David Mausolf

Leading acquisition strategy at Disney and Lyft taught me:Traditional marketing is out of touch with the times. Successful brands of tomorrow leverage technology to test faster, learn faster, and grow faster for the future — with fewer people. So I started APEX to share the tools of global growth titans and pioneer Growth as a Service (or GaaS). Our proven $100M+ growth frameworks support every stage – from high-growth startups to Fortune 1000 companies. Enterprise companies struggle with slow growth because: ❌ Bureaucratic systems block breakthroughs❌ Having too many cooks in the kitchen creates chaos❌ Internal teams are inundated with requests from all overHigh-growth startups scale quickly but suffer later when:❗ Growth slows down❗ Systems built by false hires break ❗ Money is wasted on bad spending strategyOur team of engineering, product, data, design, and marketing experts have seen it all. We’ve refined-by-fire our growth frameworks through decades of experience growing brands like Lyft, Disney, Shopify, Amazon, and TransUnion.Tactics and growth hacks don’t set you up for success. We provide time-tested tools and systemic solutions to help you stand on your own two feet.We’re more than a performance marketing agency – we:✅ Set you up with technology and processes for the long haul✅ Provide tools and training programs for your team✅ Think like innovators and changemakers✅ Bring cross-functional perspectives✅ Recruit top talent to replace us Imagine having a full-service strategy and execution partner in residence to help with:- Measurement and attribution- Creative strategy and testing- Conversion rate optimization- Growth talent acquisition- Executive consulting- Media buyingOur process is simple: 1️⃣ Discovery2️⃣ Strategy3️⃣ Alignment4️⃣ Iteration Together we’ll design a plan to upgrade your end-to-end workflow and unlock explosive growth.Ready to build a modern growth program? → apexgrowth.coTestimonial:“We were able to increase the marketing spend by 4x and lower the CAC by 50% in the first 8 months since starting to work with Apex.” - CMO of Healthtech Startup

David Mausolf's Current Company Details
Apex Growth

Apex Growth

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Internal growth team extension for tech Fortune 1000 & Series D startups
David Mausolf Work Experience Details
  • Apex Growth
    Co-Founder
    Apex Growth May 2020 - Present
    Los Angeles, California, Us
    Apex is a technology-first marketing agency.Unlike traditional agencies, we build custom technology solutions so you can scale marketing without needing to hire a team of marketers. Our team is comprised of engineers, product managers, and growth marketers. We specialize in SEM, SEO, and mobile UA.CustomerAcquisition.com and UserAcquisition.com merged in 2020.
  • The Walt Disney Company
    Vice President, User Acquisition Marketing
    The Walt Disney Company Oct 2017 - May 2020
    Burbank, Ca, Us
    Delivering profitable growth for FoxNext Game's mobile set of titles.* Grew Marvel Strike Force to over $150M in revenue within the first year of launch* Responsible for user acquisition, app store optimization (ASO), analytics, and growth product management groups. * Lead development around internal media buying tools and automating reporting. Including proprietary tools such as Lighthouse.21st Century Fox (FoxNext) was acquired by DisneyFoxNext was sold by Disney to Scopely
  • Lyft
    Head Of Acquisition Strategy
    Lyft Apr 2017 - Oct 2017
    San Francisco, Ca, Us
    * Built Internal Media Mix Modeling Group to manage acquisition and referral spending across driver and passenger portfolio* Advised on redesign on Growth organization alignment / structure
  • Lyft
    Head Of Passenger Acquisition
    Lyft Dec 2015 - Mar 2017
    San Francisco, Ca, Us
    * Significantly reduced company-wide CAC for passengers across all channels (Referral/Paid/Offline)* Hired/Developed 14 person team of channel-based experts across online/offline marketing* Built internal reporting analytics group. Fully automated performance reporting within organization
  • Lyft
    Senior Manager, Online Marketing
    Lyft Feb 2015 - Dec 2015
    San Francisco, Ca, Us
    * Grew team from 3 to 10+ with growing scope of budget ownership to $XXXM/yr. Developed channel-based organisation structure.* Significantly reduced paid driver acquisition costs during time of ownership.
  • Lyft
    Online Marketing Manager
    Lyft Nov 2013 - Feb 2015
    San Francisco, Ca, Us
    Managed the Paid Driver Acquisition program.
  • Expedia Group
    Senior Online Marketing Analyst
    Expedia Group Mar 2013 - Nov 2013
    Seattle, Wa, Us
    • Grew portfolio profitability 33% YOY while maintaining scale. This was despite a toughening travel environment.• Managed and grew Hotwire's online marketing and display portfolio 40% over 3 year period through partner expansion, dynamic creative, and targeting optimization.• Developed predictive retargeting technology with engineering team. Resulted in a 3x increase in CTR over standard dynamic retargeting and 80% reduction in CPA. Technology became strategic initiative internally.• Spearheaded and launched first travel and Expedia Inc. Facebook Ad Exchange (FBX) campaign in cooperation with major DSP. Using best practices increased CTR 3x over expected levels while increasing de-duplicated reach 30%. • Led integration process of Hotwire's first app tracking SDK partner. Resulted in unified cross-channel tracking internally.
  • Expedia Group
    Online Marketing Analyst
    Expedia Group Jun 2011 - Mar 2013
    Seattle, Wa, Us
    Oversaw many of Hotwire's North American Strategic Marketing Partnerships (Google, Yahoo, Orbitz, and BookingBuddy). This includes managing the P/L, contract negotiations, creative, and analytics.
  • Techweb, A Division Of United Business Media
    Audience Marketing Specialist
    Techweb, A Division Of United Business Media Jan 2010 - Jun 2011
    London, England, Gb
    Assist Brand Managers and Internal Marketing teams with:- Manage Email Campaign Deployments and Setup for internal clients.- Acting as lead to implement and optimize the brand's online business with A/B and MVT Testing.- Gain in-depth knowledge of client's website design, business model, and online marketing strategy (display, SEO, SEM, etc..)- Analyze test results and make data driven recommendations for next steps based on testing best practices - Develop Analytics and Data Driven Recommendations for multiple Marketing Campaigns.
  • Net Impact San Francisco
    Co-Leader
    Net Impact San Francisco May 2009 - Dec 2010
    NISF is a 1000 member non-profit organization of professionals using business to improve the world.• Managed event planning for event on cleantech financing strategies. • Recruited Senior Financial professionals for speaking events, wrote online advertising content, and interfaced with venue management to establish event requirements and technical needs. Directed event setup and teardown.
  • Shark Management Consulting
    Product/Marketing Analyst Intern
    Shark Management Consulting May 2007 - Aug 2007
    • Documented project definition and system requirements for database project. Updated project specifications based on internal and external feedback. Established reporting relationships. Configured and tested database. Developed training program for business development team• Managed existing customer relationship databases (Access, ACT!, Excel). Cleaned and consolidated key customer information.• Developed customer feedback and opportunity documentation forms for Business Development team. • Directed marketing efforts of client. Wrote and edited product press releases. Researched and compiled key customer information for management team. Tracked website analytics and recommended site improvements.
  • Risser Oil
    Management Intern
    Risser Oil May 2006 - Aug 2006
    Risser Oil is a leading downstream Oil company within the Florida market.• Managed business research to identify market feasibility of introducing Ethanol into existing product lineup. Led stakeholder meetings evaluating regulatory and financial constraints. • Directed research into marketing improvements for retail stores. Worked with brand manager to identify product consolidation opportunities. Gathered feedback from customers and employees to identify areas of improvement. Held status meetings to update brand management.• Coordinated design and deployment of company marketing materials. Assisted development of television advertisements with Bright House networks. Consulted management team on website improvements.• Rotated through Finance, Accounting, Logistics, IT, Retail, and Marketing functions to further understanding of company structure.

David Mausolf Skills

Online Marketing Online Advertising Web Analytics Analytics Ppc Digital Marketing Management Marketing Strategy Email Marketing Start Ups Social Media Marketing Facebook Omniture Strategic Partnerships Business Development E Commerce Marketing Strategy Sem Market Research Crm Advertising Mobile Marketing Seo Lead Generation Display Advertising Google Adwords Mobile Advertising Customer Relationship Management Leadership Web Marketing Brand Management Google Analytics Digital Strategy Competitive Analysis A/b Testing Digital Media Conversion Optimization Integrated Marketing Direct Marketing Landing Page Optimization Mobile Devices Database Marketing Sql Product Management Customer Acquisition Entrepreneurship Media Buying Social Media

David Mausolf Education Details

  • Eckerd College
    Eckerd College
    International Business And Finance
  • Stanford University
    Stanford University
    Management Science And Engineering

Frequently Asked Questions about David Mausolf

What company does David Mausolf work for?

David Mausolf works for Apex Growth

What is David Mausolf's role at the current company?

David Mausolf's current role is Internal growth team extension for tech Fortune 1000 & Series D startups.

What is David Mausolf's email address?

David Mausolf's email address is dm****@****ers.com

What is David Mausolf's direct phone number?

David Mausolf's direct phone number is +124834*****

What schools did David Mausolf attend?

David Mausolf attended Eckerd College, Stanford University.

What are some of David Mausolf's interests?

David Mausolf has interest in Relational Databases, A/b And Multivariate Testing, Market Research, Health, Social Media Analytics, Marketing Analytics.

What skills is David Mausolf known for?

David Mausolf has skills like Online Marketing, Online Advertising, Web Analytics, Analytics, Ppc, Digital Marketing, Management, Marketing, Strategy, Email Marketing, Start Ups, Social Media Marketing.

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