David Maxson Email & Phone Number

California, United States

Delivery of Software and Web products and Decision Science capabilities and analysis.

Brea, California

Initiated team to develop an internal Big Data capability that makes extensive use of the large data sets available across the business.Lead team driving valuable insights through the fusion of our Big Data and Consumer Insights teams. Continual focus on driving better business decisions by providing quick access to key data and insights.Our team harnesses.

Responsible for designing, planning and launching newly re-imagined digital consumer experiences supporting a variety of Avery business initiatives focused on driving direct to consumer sales and consumer loyalty. Established formal User Experience (UX) and Digital Product Management practices focused on quickly launching new sites/features and iterating.

Manage all digital marketing and consumer facing development for Avery in the United States. Responsible for Web Marketing, Web Development, Software Marketing, Software Development, Email Marketing, Social Marketing, Creative, SEM & SEO. Built highly effective integrated team of marketing and development professionals responsible for providing a.

Drove increased consumer engagement and delivered a superlative branded consumer experience across Avery's owned digital touch-points.Responsible for web marketing, software & mobile apps strategy and marketing, email marketing and the consumer contact center. World-wide lead for web marketing competency and for Avery consumer software solutions.

Responsible for Avery Office Products web and software marketing.Optimized digital consumer journeys for Avery online printing tools and consumer preference for online design & print software.

Provide vision for new online consumer experience that enhances consumer affinity for the brand and its products. Partner with technical team to deliver a flexible, lean and responsive global web infrastructure. Evangelically infuse "online thinking" into a traditional marketing organization to produce a well balanced cross-channel approach to selling our.

Responsible for delivering a superlative customer experience for Gateway.com that solidifies the customers’ affinity with the brand.Provide online showcases for Gateway products, services and technical support tools.Coordinate with Marketing, Product Management, Customer Service & Support, and the selling Business Units to support campaigns, product.

Hands-On General Manager of web site production, integration to customer service & fulfillment and responsible for overall direct to consumer customer experience.Acted as cross-functional team leader for solving complex problems within the direct-to-consumer businesses of Federated Department Stores.Acted as conduit between the business and technical.

Responsibilities included: IT Strategy, Business Transformation, Change Management, IT Assessment, Mergers & Acquisition IT Strategy, and ERP Packaged Software Selection. IBM Certified in IT Strategy and Business Transformation.Conducted e-business visioning sessions focusing on creating competitive advantage by building core competencies/competitive.

Operations consultant in Healthcare Services arena.

Mba, Strategy & Operations

Ba, Economics