David Melfi Email & Phone Number

Plain City, Oh, Us

New York, Ny, Us

Columbus, Oh, Us

Leader, coach, and mentor for seven multimedia advertising sales executives who were consistently honored for being the top sales reps and team within the organization. Sole sales manager in the entire sales organization to grow year over year revenue for four consecutive years. One of five people in the entire organization handpicked to restructure the entire sales department twice in a 15-month period after the company was purchased by GateHouse Media in 2015.The sales team increased overall revenue by $1.5 million and digital sales by $750,000 during my tenure.• Increased yearly revenue with limited sales resources, adverse market conditions, including aprogressively challenging newspaper industry, and a 50% decrease in sales personnel.• Sales executives on my team won a total of 15 sales awards during my tenure, including TopSalesperson of the Year (2015) and Top Salesperson of the Quarter (five times).• Top Sales Team in 2014

Columbus, Ohio, Us

Supervised a staff of 10 salespersons, 2 customer service representatives, and a database manager who were responsible for designing and developing sales and marketing strategies to increase attendance and support for the professional soccer team in Columbus utilizing a $600,000 budget. Assisted in the integration of marketing, ticket sales, and ticket operations business units to fully maximize ticket sales opportunities and position the franchise for future success. From 2006–2010, total attendance on a season basis increased 31% and revenue increased 65%. In 2007, season attendance increased from the previous season by 23%, one of the highest gains in MLS. Set the franchise record for group sales in 2009 and again in 2010 (87% growth from 2006–2010).

Pittsburgh, Pennsylvania, Us

Sold integrated network television advertising packages with a focus on the unique business objectives of each local business owner. Delivered cost/benefit analysis statements to corporate clients to show how their purchase can drive sales and have a meaningful return on investment. • Achieved 100% of sales quota for 3rd and 4th quarters in 2005, and generated total revenue of $260,000.

Columbus, Oh, Us

Generated season ticket sales through cold calling, networking, and appointment setting as a senior-level sales representative. Involved in all aspects of sales process ranging from prospecting to execution of new ticket programs. Aided in the implementation, management, and training of the first inside sales room in club history. Inside sales team achieved 112% of sales goal and generated $548,000 in new business revenue. • Achieved 118%, 152%, and 110% of sales quotas for 2003, ’04, and ’05 seasons respectively, and generated a total of $1.62 million over three seasons.