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Brand Leadership | Digital Transformation | Strategic Marketing | Global Operations | Revenue GrowthAs a brand leader and integrated marketing executive, I bring a record of success and expertise operating at the highest levels of international business. I excel at optimizing project teams and digital marketing platforms, launching compelling brand identities, messaging platforms and successfully transforming how stakeholders and the public perceive the organizations I represent. Beyond results, I understand that success often requires significant cultural shifts – by embracing emerging trends, I consistently position top companies on the forefront of a highly competitive global marketplace.SKILLS AND EXPERTISEBrand Leadership, Digital Strategy, Marketing & Advertising, Audience Engagement, Creative Direction, Inbound / Outbound Marketing, UX / UI Design, Change Management, Efficiency & Optimization, Financial Technology, Educational Institutions, Visual Identity, Graphic Design, Photography, Interactive Media, SEO / SEM, KPI Dashboard Development, Social Media Marketing, Global Operations, Vendor & Agency Management, Hiring & Onboarding, Cross-functional Teams, Industry Best Practices, P&L Responsibility, Budget Management, Executive Advisor, Thought Leadership, Presentations & Training
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Chief Marketing OfficerBlue RidgeBoston, Ma, Us -
Chief Marketing OfficerEarnix Sep 2020 - PresentRamat Gan, Tel Aviv, Il -
Board MemberFast Company Executive Board Sep 2022 - PresentFast Company Executive Board is an invitation-only organization comprised of company founders, executives, and leaders who are defining the future of business through design, innovation, creativity, and impact. -
Advisory Board MemberMotivate Design Jul 2018 - Jul 2020New York, New York, Us -
Chief Marketing OfficerLongview Solutions May 2019 - Jun 2020Markham, On, CaAs the Connected Finance company, Longview creates enterprise software that connects Finance teams and drives competitive advantages for organizations. Hundreds of thousands of business leaders from Global 2000 companies, operating in more than 150 countries, leverage Longview daily to make strategic and immediate business decisions with confidence. Longview elevates planning, consolidation, tax reporting, and analytics from data collection and validation to strategic business processes.• Repositioned Longview as a SaaS-first company featuring next-gen offerings leading to a successful exit to TA Associates• Rebranded the company via a “Connected Finance” market differentiation, thereby increasing its total addressable market to $4T through solution suite, cross-sell, partner channel and competitor opportunities• Implemented a comprehensive omnichannel strategy yielding a 318% increase of in-market campaigns supported by a robust always-on framework • Drove a 59% increase in higher-value MQL production and a 40% improvement in pipeline conversion within the first three Quarters• Established a fully collaborative GTM organization with comprehensive sales enablement, proactive communication, transparent lead flow analysis and initiatives aligned with opportunities and strengths -
Chief Marketing OfficerQuestback Oct 2016 - Apr 2019Frogner, Oslo, NoQuestback powers transformative organizations, creating a culture of high-performance through feedback-driven insights leading to tangible business results. Questback combines the power of dialogue and transparency through purpose-built solutions designed to facilitate meaningful interactions across the full experience lifecycle.• Established a fully aligned, data-centric ‘prospect to customer’ initiative leveraging marketing and sales automation leading to an 82% increase in quality pipeline contribution.• Launched a brand messaging platform centered around “powering transformative organizations” and the “feedback revolution.”• Implemented a global go-to-market strategy incorporating nimble enterprise solutions, expanded partner channels and cloud ecosystem verticals to shorten sales cycles and promote accelerated growth.• Overhauled the lead gen digital presence with new websites and aligned social channels driving a 55% yearly increase in MQL production within a stricter lead scoring framework.• Reorganized and established a fully integrated global marketing organization with increased productivity, improved market impact and greater accountability. -
Global Head, Brand And Digital MarketingNasdaq Nov 2005 - Sep 2016New York, Ny, UsNasdaq is a global leader in connecting business, capital, and ideas to advance today’s economies. Nasdaq operates exchanges in 26 markets across all asset classes, provides technology to drive capital markets in over 60 countries, and lists over 3,400 companies on its exchanges, including 4 of the 5 most admired brands.• Guided the company’s brand and digital marketing to define messaging, positioning, and campaign initiatives while leading Nasdaq’s first comprehensive rebrand. • Launched a transformative enterprise digital strategy, including a digital-first marketing and sales practice supported by a robust new technology framework.• Established lead gen initiatives generating +350% in pipeline opportunity within the first year.• Reorganized and managed global creative, digital and technical teams resulting in a +600% increase in productivity and an annual industry equivalent of over $12M in project deliverables. • Consolidated dozens of disparate websites within a fully responsive real-time framework while increasing web traffic by an average of 41% YoY, return visits by 304% and #1 rankings by over 330%.• Successfully integrated the brand and digital architecture of more than 20 corporate acquisitions. -
Creative DirectorCase Western Reserve University Jul 2000 - Nov 2005Cleveland, Oh, UsConsistently recognized as one of the leading national universities and private institutions, Case Western provides a world-class education to over 11,000 undergraduates, graduate students, and professionals.• Led the brand and marketing communications, including the University’s flagship publications and websites. Delivered key stakeholder insights to ensure the success of a full range of initiatives while providing branding, positioning, and marketing outreach as a cohesive strategic framework.• Managed a multi-million dollar budget while directing an in-house team of marketers, graphic designers, writers, editors, illustrators, photographers, and web professionals. Owned creative agency relationships and led all contract negotiations.• Led a comprehensive rebranding effort in 2004, delivering a comprehensive new visual identity for the institution. Expanded and evolved the brand across communication platforms, from print pieces to web channels.• Guided an initiative to establish deeper connections with University alumni through an extensive suite of robust vehicles. This effort included an overhaul of the print magazine with a circulation of 110K; development of a comprehensive website with features, news, and giving opportunities; and a steady cadence of out-bound marketing initiatives. -
Faculty: Graphic, Interactive And Web DesignLake Ridge Academy Aug 1997 - Jul 2000North Ridgeville, Oh, Us• Developed and implemented a K-12 curriculum in the integration of design and technology in the classroom and taught coursework in digital art, graphic design and photography in the Upper School. • Designed a wide range of marketing materials including brochures, catalogues and branded items. • Launched the school's award-winning website, designing and managing all pages and content. • Coached Varsity girls' basketball and led numerous trips, from mountain biking and white water rafting in West Virginia to a research expedition in the Venezuelan Amazon. -
Art Director & Assistant CuratorThe International Center Of Photography Jun 1995 - Aug 1997New York, New York, Us• Directed and designed the gallery installations, signage and printed material for ICP's dynamic programming of photographic and multi-media exhibitions. • Assisted in the writing and curating of selected projects, including the works of Matthew Brady, Edward Weston, Eve Arnold, Helen Levitt, Bruce Nauman, Ann Hamilton, David Levinthal and Fazal Sheikh. • Served as curatorial lead in selected exhibitions, including "Altered Landscapes: The Photographs of John Pfahl" and the annual "Day Without Art" commemoration. Coordinated the budgets and technology for all interactive and dynamic installations. -
CabinetmakerWarmington And North Aug 1991 - Aug 1993Seattle, Wa, Us• Designed and built high-end custom cabinetry and furniture in small specialty cabinet shops in Seattle.
David Howland Skills
David Howland Education Details
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University Of OregonFocus In Contemporary Sculpture -
The College Of WoosterConcentration In Studio Art
Frequently Asked Questions about David Howland
What company does David Howland work for?
David Howland works for Blue Ridge
What is David Howland's role at the current company?
David Howland's current role is Chief Marketing Officer.
What is David Howland's email address?
David Howland's email address is dh****@****iew.com
What is David Howland's direct phone number?
David Howland's direct phone number is +121240*****
What schools did David Howland attend?
David Howland attended University Of Oregon, The College Of Wooster.
What skills is David Howland known for?
David Howland has skills like Marketing Communications, Digital Strategy, Strategy, Multimedia, Social Media, Brand Development, Creative Direction, Corporate Branding, Integrated Marketing, Digital Marketing, Marketing Strategy, Creative Strategy.
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