David M. Richardson Email and Phone Number
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Recently named one of the "Top 150 B2B Marketers" to follow by Rubicly, I have been hustling these last 16 years of my career working with great B2B organizations and creative agencies on scaling their businesses through branding, marketing, and sales strategy. I am well versed in the most important initiative for companies, growing sales profit. As a true change agent, my expertise is with companies that are in a rapid state of growth or are in a state of disruption. Areas that I specialize in:- Growth Planning (Business Analysis, Sales Channel Analysis, Marketing Plans, Sales Forecasting, Buyer Personas, Buyer Enablement, MarTech Implementation, Go-To-Market Strategy)- Branding Foundation (Messaging/Positioning, Identity, Naming, Business Systems, Brand/Product Architecture)- Digital Marketing (Website Design & Development, Marketing Automation, Account-Based Marketing (ABM), Social Media, PPC)- Traditional Marketing (Sales Enablement, Print Advertising, Trade Show, Experiential, Public Relations)
R Squared Group
View- Website:
- rsquaredgroup.com
- Employees:
- 2
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CeoR Squared Group Aug 2020 - PresentGrapevine, TxR2 Group specializes in the B2B space with companies that need help building long-term brand revenue and short-term demand generation. We scale B2B organizations fast by differentiating your brand, building scalable revenue models, launching new products/services, developing marketing and sales teams, and implementing a growth culture throughout an entire organization. Our clients: Vari, SoftwareOne, Level Access, Action IQ, Intellicentrics, Atlas Technologies, KS2 Technologies, Academic Partnerships, MindHandle, Sayres & Associates, VLG, Nametag Films, NextFed and more -
Board MemberPaisley'S Pals Jul 2023 - PresentPaisley’s Pals wants to empower the next generation of superheroes by raising global awareness, access to quality education, and spark opportunities to create a more peaceful world. By promoting education for sustainability, we hope to inspire critical thinking and collaborative action as a catalyst for social innovation. We believe all kids have the power to change the world, and by developing compassionate social activists and fostering an entrepreneurial spirit, we can strengthen communities and find creative solutions to our shared global challenges. We envision a world where ALL children have equal say in their future, and by using voice and choice while practicing empathy and compassion, we hope to shape our future world leaders and social activists, makers and doers, innovators and changemakers, all focused on creating a more sustainable planet. When action meets compassion, the real heroes can begin to shine. -
Vice PresidentColmet Apr 2020 - Aug 2020Dallas-Fort Worth Metroplex- Rebuilt the foundation of the company’s Sales efforts for rapid growth- Implemented the company’s first CRM and marketing automation platform, HubSpot- Developed lead generation channels for the Sales team to qualify and close prospects- Lead the international Sales and Account team, doubling the staff to accommodate client demand- Produced record monthly sales for the company- Worked directly with major accounts including Lowe’s and Home Depot- Responsible for departments P&L and recruiting efforts- Assisted the production and manufacturing team on forecasting efforts with client demand -
Vice President, Account ServicesSpire Agency Oct 2018 - Apr 2020Dallas/Fort Worth AreaSpire is the most-awarded Dallas B2B Branding Agency, helping companies navigate through the tough B2B buying landscape with longer lead times, multiple decision-makers and high acquisition costs.Lead the Spire Account & Strategy Team with B2B marketing and sales strategy for our clients (buyer enablement, marketing plans, brand messaging/positioning, new client acquisition, etc). Clients include American Airlines (AirPass & Business Extra), Airbus, TrinityRail, Dynata, Tyler Technologies, Naturally Slim, Texas Capital Bank, Trinity Industries, Medecision, Avantax, Alluma (Vizient), Payer Compass and many more. -
Director Of Strategic MarketingSpire Agency Feb 2016 - Oct 2018Dallas/Fort Worth AreaLead B2B marketing and sales strategy for our clients (marketing plans, brand messaging/positioning, new client acquisition, etc) and help with the growth of our agency through new business efforts. -
Client SolutionsAlchemy At Ams Mar 2015 - Mar 2016Dallas/Fort Worth AreaAlchemy at AMS is a full-service agency specializing in integrated Brand Storytelling. Managed the Hewlett Packard Enterprise (HPE) account as the lead strategist helping with sales enablement, content development, post-sale revenue generation, experiential marketing, and new product launches.
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Client StrategyHck2 Partners Apr 2014 - Mar 2015Addison, TxHCK2 is a B2B full-service integrated marketing firm that specializes in creative, interactive and public relations. -
Corporate Recruiter (Contract)Fossil Group, Inc. Sep 2013 - Mar 2014Dallas/Fort Worth AreaWorked with Brand Principles to help strategize and fill Account Management positions for a family of Fossil brands that included Fossil, Michael Kors, Marc by Marc Jacobs, Michele, Skagen, Burberry, Adidas and Diesel. Short-term Contract that ended due to a hiring freeze. -
Business Development ManagerLhh Jun 2012 - Sep 2013Dallas/Fort Worth Area- Managed the Business Development team for the Dallas branch helping grow the brand awareness and revenue. - Focused on developing and expanding Fortune 500 and mid-size clients for temporary and direct hire positions in the marketing, creative, communications and digital space- Worked closely with recruiters and the management team to identify and pursue top new business prospects in the market and grow accounts- Took a consultative approach with clients to maximize the value Paladin provides at all phases of the hiring process- Some of my clients included JC Penney, Gold's Gym, Travelocity, Javelin, TM, TracyLocke and TIGI. -
Sr. Account ExecutiveNimlok Aug 2008 - Jun 2012Dallas/Fort Worth AreaA face-to-face Agency specializing in the display industry.- Responsible for brand awareness and lead generation in the DFW area with a limited budget- Drove new business and grew existing business with clients while managing another Account Executive- Responsible for the majority of the company’s day-to-day tasks after being promoted (Marketing, Sales, Operations, Training, etc.)- Managed over $2MM in projects with new and existing clients, over 75% of the companies revenue- Took on the role of Project Management and learned how to develop designs with CAD programs- Acted as company's representative during National Sales meetings for “Nimlok”- Set Quarterly and Annual sales goals for the company- Managed gross margin on every project for Nimlok Dallas -
Marketing Manager (Consulting)Loftwall Jan 2009 - May 2011Dallas/Fort Worth AreaLOFTwall manufactures room dividers and privacy partitions for commercial and residential spaces.Managed the overall Marketing Strategy for the start-up company that included Sales Planning, Lead Generation, Creative DIrection, Public Relations, Media Outreach, Social Media Management and Content Develoment -
Marketing & Sales InternOta Training Jun 2007 - Apr 2008Dallas/Fort Worth AreaOTA Training offers RFID training courses worldwide. We take great pride in providing state-of-the-art training tools, with up-to-date content in the best RFID training centers around the globe.- Developed and managed the National Marketing efforts for the Radio Frequency Identification (RFID) Training- Sourced and closed the largest single sale in OTA Training’s history through a government grant- Main responsibilities were PR, Media Relations and Business Development
David M. Richardson Skills
David M. Richardson Education Details
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Marketing -
Business
Frequently Asked Questions about David M. Richardson
What company does David M. Richardson work for?
David M. Richardson works for R Squared Group
What is David M. Richardson's role at the current company?
David M. Richardson's current role is CEO at R Squared Group.
What is David M. Richardson's email address?
David M. Richardson's email address is da****@****ail.com
What is David M. Richardson's direct phone number?
David M. Richardson's direct phone number is +181737*****
What schools did David M. Richardson attend?
David M. Richardson attended University Of North Texas, University Of Central Oklahoma.
What skills is David M. Richardson known for?
David M. Richardson has skills like Marketing Strategy, Email Marketing, Social Media Marketing, Social Media, Trade Shows, Marketing, Marketing Communications, Public Relations, Building Relationships, Direct Marketing, Digital Marketing, Lead Generation.
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