David L. Email & Phone Number

Boston, Ma, Us

Watertown, Ma, Us

Head of Marketing and Business Strategy departments for the Home Comfort Group business in North America. Report to the President and CEO. Develop and execute growth marketing strategy. Drive marketing research, technical pre-sales and training programs. Brand Management. Increase CLTV trough customer loyalty programs and initiatives. Collaborate cross-functionally with regional Business units, central departments (Germany), and Regional President on strategic initiatives to execute growth strategy. Synthesize and integrate customer/colleagues’ insights into product requirements, portfolio strategies, and business recommendations. Optimize customer and business value through product positioning and differentiation.

Watertown, Ma, Us

In this role I oversee the commercial HVAC business across North America, notably for electric heat pump technologies, reporting to the President and CEO. I develop and execute the go-to-market strategy, segmentation, and pricing. Implement strategic growth initiatives to increase market share and improve profitability. Collaborate cross-functionally with regional Business units on product strategy and innovation. Synthesize and integrate customer/colleagues’ insights into product requirements, portfolio strategies, and business recommendations. Optimize customer and business value through product positioning and differentiation. Design new business models to strengthen business position. Generate qualified leads and augment project pipeline performance. Lead and coach the sales managers, engineering applications, and inside sales teams to steer a nationwide network of over 50 manufacturer’s representatives, for USA and Canada, to deliver profitable growth.Main achievements:● Directed business transformation initiatives to update existing processes, save costs, and increase company growth.● Improved market share and business profitability through multi-channel sales approach, growth marketing strategies, and digitalization of sales processes.● Led automation of sales process to enhance customer engagement and contribute to business success.

México, Distrito Federal, Mx

During this tenure, I served as director of Mexico's Termotechnology Division, overseeing all aspects of the country's profit and loss statement, to deliver sales, EBIT, and free cash flow improvements. I developed the country business growth strategy and improved product portfolio performance. Built entrepreneurial business models to enhance productivity and profitability. Defined pricing strategies for all market and product segments, such as retail, online, wholesale, and industrial project business. Improved industry safety and efficiency standards to the consumer, through manufacturer associations and lobby activities. Oversaw a team of 44 HC with six direct reports performing as department leaders, including sales, marketing, operations, product management, after-sales, and logistics personnel.Main accomplishments:● Secured double digit growth for B2B industrial project business within three years.● Developed customer segmentation strategy and led new product development to increase company's market share.● Boosted profitability by implementing robust strategic plans.● Built a High-performance and competent team, by identifying, acquiring, and retaining talent, coaching, and mentoring.● Entered new product segments and implemented innovative business models including residential, commercial, and industrial turnkey projects through effective process design & planning.

Lisboa, Pt

Oversaw the engineering applications and bid desk group for HVAC, renewable solar energy, and co-generation systems. Developed IT tools for customer support, design, and technical equipment selection. Delivered pre-sales support services to customers and sales representatives across Portugal and Spain. Main accomplishments: ● Transformed skills and vision in accordance with expanded HVAC and renewables portfolio.● Reduced response time by over 40% and improved customer experience through process engineering, value stream analysis, process automation, and execution of lean management concepts.

Lisboa, Pt

Led high-budget solar thermal systems project for the turn-key installation of over 2.7M sq ft in 2 years, under nationwide government sponsored program. Coordinated 9 multinational departments and managed contract negotiations. Developed and administered network of over 800 installation service providers.Main accomplishments: ● Ensured 10-fold increase in regular solar business volumes and recorded healthy profitability.● Achieved all milestones, cost targets, and execution goals through effective project management.

Lisboa, Pt

Responsible for business development and engineering specification activities to promote the newly established renewables business (Solar Thermal Energy), among leading engineering, architecture and builders accounts. Achivements: establish Bosch brands (Vulcano, Junkers, Buderus) as top of mind in solar thermal. Generate brand awareness as key note speaker through seminars and workshops with professional associations and leading gov. energy agencies.

Beynost, Fr

Project consultant and service coordinator for complex HVAC systems in clean room applications (e.g. Hospitals, Pharma)

Executive Education, Leadership As A Daily Challenge

Engineer'S Degree (Msc Equivalent Pre-Bologna Eng. Course), Mechanical Engineering - Energy And Applied Thermodynamics

High School Diploma

Master Of Business Administration (Mba)

Ad - Management Program, Executive Education