Merchandising Video Production | Lead Senior Video Producer
Current- Spearheaded video production projects for a team of 13, creating more than 100 branded videos with a combined 1 million views.
- Managed live streaming for high-profile industry events and presentations.
- Mentored junior staff to develop camera skills, shooting/editing techniques, and workflow efficiency, ensuring consistent content quality across projects.
- Delivered updates to senior leadership on project progress, and ensured all creative output met the highest standards of quality assurance.
- Directed large-scale video shoots and live event coverage, including overseeing post-production to ensure timely delivery under tight deadlines with major brands including Sony, Canon, and Nikon, increasing brand.
- Collaborated with executive producers and project managers to understand content goals, and provided input on music, graphics, and effects for maximum impact.