David Showers Email & Phone Number

Lake Mary, Florida, United States

Heathrow, Florida

Heathrow Florida

Oversee production and development of the Digital Roadside Request Suite for the AAA Association serving over 60 million members. Creation of project scope, outcome and requirements working with Development Teams, Architecture Teams, Quality Assurance, Governance Bodies, and Stakeholders.In this position, I was the product owner for all digital channels where members could request roadside assistance including mobile applications, web applications and voice products such as Google Home and Amazon Alexa.

Heathrow Florida

In this position, I worked with the E-Marketing Team to provide a high level of service to AAA/CAA Clubs within the area of E-Marketing. This includes training, consulting, custom programming, graphic design, copy-writing, agency work, customer service and any other needs the individual clubs may have. Responsibilities:• Trusted advisor in the areas of member communications though various digital channels• Develop E-Marketing Plans based on market data and best practices• Customer Relations and Customer Service to Maintain and Increase Client Base• Project Management• Custom Programming for 38+ AAA Clubs• Negotiation of Contracts with Third Party Vendors• Creation of Quotes for Recurring and Custom Projects• Creation and Presentation of Training Webinars to AAA Club’s E-Marketing Teams• Conduct Training Classes for New SalesForce Marketing Cloud users across 38+ AAA Clubs• Provide continued support for all clubs E-Marketing efforts• Article/Paper Writing for Publications, Blogs, Hot Sheets

Lake Mary, Florida

The mission of Extant Magazine was to create a community to discuss all aspects of life from a Christian perspective. We touched on a wide range of topics that we all face, every day, such as faith, culture, family, technology, entertainment, sports, food, missions and much more.

Winter Park, Florida

As Digital Product Manager I was responsible for determining and creating profitable, marketable digital products across Bonnier’s brands that maximized the development of digital products.I worked closely with brands, edit and sales teams to assess revenue, audience, content, and client needs, as well as staff skills.To accomplish these goals I created a market-based backlog by identifying projects with the most revenue potential, mass reach and saleable application for smaller and larger brands while attending to the infrastructure needs of the core that supported these projects.In addition, I was responsible for developing working prototypes by coordinating with creative teams, sales staff, marketing and engineering teams.To do this I needed to define objectives of projects and workflow to avoid scope creep and to enhance repeatability. I initiated and managed production schedules for on-time development of projects and marketing campaigns with hard deadlines to create full client confidence and excellent reputation with end users. It was essential that I established an optimal timeline for each initiative, and communicated with all parties if there was any change in schedule or priority. I needed to be an effective problem solver when schedules were in jeopardy.I also identified efficiencies that allowed content to be efficiently re-purposed across existing and emerging platforms while evaluating feedback from clients, users and everyone who touched in-house projects to constantly improve current as well as future projects.Some of the brands owned by Bonnier Corporation include:Popular Science MagazineParenting MagazineSaveurGarden Design MagazineField and Streamas well as over 40 other national enthusiast, travel and lifestyle publications.

Responsible for all aspects of digital media to include the production of websites, video, live podcasts and more. Helped identify new CMS platform for all company sites. Measured analytical data to insure growth of websites and email lists. Helped implement online advertising network. Worked with appropriate personal to maximize digital marketing efforts for both digital products and print subscriptions.

Lake Mary, Florida

Longwood, Florida

Heathrow, Florida

Anchorage, Alaska

Anchorage, Alaska

Bachelor'S Degree, Religion - Christian Counseling

Activities and Societies: Alpha Lambda Delta - National Honor Society

Bachelor'S Degree, Religion - Christian Ministries

Activities and Societies: Alpha Lambda Delta - National Honor Society