David Weinberger Email & Phone Number

New York, NY, US

New York, US

Oversee seven direct reports managing GIPHY's data infrastructure, data analytics, and data science teams

New York, US

• Provided mentorship to junior members of the team, teaching best practices in Python, SQL, and data analysis
• Introduced GIT to department workflow, creating an archiving and code review (PR) system. This reduced data research time by 40% and a 30% incident reduction from implementation of additional quality checks
• Used Python via PySpark and Databricks to analyze the performance of daytime talk shows on GIPHY. Identified the top performing shows on the platform in terms of content views and searches to optimize advertising.
• Removed the need for a three-hour monthly data pull by automating monthly data quality KPI reporting via a Python script in Databricks which pulled all needed KPI data from an AWS webserver which was then uploaded into.
• Identified a data issue that was causing a mismatch in media serves and API requests through looking at monthly trends via SQL and was able to coordinate with engineering to get the issue resolved

• Part-time role with 5-10 hour a week time commitment
• Creator of the Shonen Flop podcast, a weekly podcast that reviews unsuccessful manga series that ran in the Shonen Jump magazine (where series like Naruto, Dragon Ball Z, and One Piece premiered)
• Manage a team of five people including cohost, editor, social media marketer, Japanese consultant, and graphic designer via scrum methodology using Asana
• Successfully grown podcast to over 250,000 listeners
• Edit podcast in Audacity to ensure highly polished content comes out every week

New York, US

• Worked with product data scientists to develop Looker dashboards to visualize A/B testing results on improving superlike purchase and utilization rates. Reporting identified a 4.2% revenue increase opportunity in.
• Delivered presentations and wrote reports for the CFO, leveraging SQL- and Python-based data analysis. Findings included revealing promising demographic opportunities for both a la carte and subscription-based products
• Identified an opportunity to align “most compatible” feature with the free rose program; analysis identified a potential 140-800% increase in match rates across studied demographics
• Wrote Python script to break down a number of Hinge utilization behaviors to find the different percentiles when evaluating for demographics including age, gender, location, and sexuality
• Performed team PRs evaluating SQL and Python code to remove errors along with improving readability and performance

Austin, Texas, US

• Designed and implemented a Python-powered data health Tableau dashboard, which offered insights into more than 30 critical data sources. This lead to proactive data health management, resulting in a 70% decrease in.
• Developed data source which powered main ESG goal reporting through Python and SQL. Reporting provided senior leadership insight into progression towards 10-year goals to drive forward-thinking decisions
• Developed in Python a secure Snowflake data source to contain confidential employee data for HR Analytics
• Technical mentor to junior talent, providing project-based learning and feedback

Austin, Texas, US

• Developed data back-end for Einstein Analytic tools through BigQuery and Python (Pandas), allowing key stakeholders in Sales to easily see daily performance reporting for revenue and attainment metrics
• Product owner for all major Tableau-based business health monitoring tools, allowing Sales and Client Services to see key metrics such as revenue, multi-product utilization, and client coverage in a clear and.
• Pitched Indeed Street to internal incubator; a product designed to improve the in-person application process by displaying walk-in apply opportunities via a map UI, reducing communication “black holes”
• Worked with senior leadership in Finance to create a SQL training program, reducing Finance’s dependency on data-generation teams to pull key data
• Designed and developed ‘Daily Metrics’, a comprehensive PostgreSQL-based Tableau tool that allowed senior sales leaders to easily track their KPI performance. This tool showed a 300% increase in utilization and an 825%.
• Drove Sales metadata initiative, creating a comprehensive source of truth at the rep and team level for information such as management hierarchy, product goals, and operating region

New York, NY, US

• Managed team of 10 writers in consistently generating video game industry news content, while conducting marketing analysis to identify trending topics, optimizing content scheduling, and facilitating weekly scrum.
• Optimized production workflow by converting development from waterfall to agile methodology, reducing content creation time by 65%
• Used industry analysis to develop media operation’s long-term strategic plan, leading to an overhaul of division’s focus towards daily content, increasing reader count by 200%
• Identified and fixed knowledge transfer problems by creating process handbooks to standardize best practices
• Helped with ongoing redesign of EGF's websites by finding design inconsistencies and instances of poor UI/UX to increase user readability and implementation of social media strategies
• Generated criteria for the EGF Media Content badging system, ranking content creators in quality, experience, professionalism, personality, and knowledge

Philadelphia, PA, US

• Created and analyzed SQL-generated data visualizations in Tableau and Looker for internal and external stakeholders - including Sales, Project Management, and TV Provider clients
• Lead development of Charter Communication's reporting, allowing them to see Tableau-visualized advertisement impression information for their NYC and LA regions at both the full- and split-availability level
• Oversaw integration of new ad-costing methodology by comparing three different costing methods with final costs from Finance, leading to a 15% accuracy boost and real time, instead of monthly, cost reports
• Investigated Looker as a potential BI tool replacement for Tableau by gaining full professional competency with Looker, studying business-side needs, and presenting product’s technical limitations to stakeholders
• Integrated JIRA into team workflow, ensuring that project details were not omitted and a strong track record of projects' developments
• Oversaw initiative to restructure Sinclair Broadcast Group’s viewership databases, improving layout to use best practices for data organization and labeling, reducing reporting development time by 60%

Benton Harbor, Michigan, US

• Project manager of a new internal communication system with a multidisciplinary team, leading to a 40% higher internal approval score vs the old system in terms of ease of use and effectiveness
• Advanced consumer data evaluation project timeline by a month by writing a Python script that converted raw data into CSV, which was then used for data analysis in Tableau and Excel
• Initiated Configuration Item (CI) request process optimization, making scrum stories that improved UI/UX and process workflow, based on analyzing usage data and feedback
• Wrote solution for reducing discovery time of non-functioning commercial laundry units by 95% through Python scripting to create GeoJSON data that was visualized through Mapbox
• Overhauled international MobileReach asset management system by creating regional training programs, allowing regions to be self-sufficient, reducing support costs and improving efficiency
• Developed methodologies for gathering KPI data in ServiceNow for Steering Committee decisions, refining how ServiceNow's data integrity was evaluated

Responsible for taking notes for deaf and hard of hearing students at RIT and making them available in a timely order

Rochester, NY, US

Assisted in overseeing 3-5 student conduct appeals a semester to determine if Student Conduct rulings needed to be overturned

Rochester, NY, US

• Responsible for overseeing and education over 35 new RIT students about campus life, adjusting to living at college, and available campus resources.
• Assisted in evaluation of students to find Orientation Assistants for the next year.

Rochester, NY, US

• Helped organize a weekly out of classroom experience schedule for the 2013 and 2014 freshman class at RIT
• Assisted professors run classroom educational exercises about making the most out of one's college experience
• Developed lesson plans on college life

Philadelphia, PA, US

• Worked with CEO to process American and Canadian sales data to find most effective time periods for product launches
• Automated financial systems, saving CFO over 150 work hours a year through Excel scripting
• Ran initiative to find over 3,000 new business leads for the company's advertising service
• Initiated competitive analysis reports based on competition in the online marketing industry
• Organized and filled billing information for over 1,000 clients
• Wrote over 100 survey questions for companies data acquiring service.

Washington, DC, US

• Managed Hillel’s website, including formatting and creating content.
• Kept track of inventory for the Hillel.
• Helped organize and run religious events.

New York, NY, US

• Wrote reports on compiled statistical information of over 30 competitors in the casual-games industry
• Performed analysis and generated growth records for the casual games market for a five year period
• Tested games for quality assurance

Bachelors Of Science, Management Information Systems, New Media Marketing, Cum Laude

New Media Marketing, Management Information Systems

High School