David Nickell Email and Phone Number
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Fueled by a passion for giving clients the advantage of data-driven strategies that generate measurable business results, Dr. David Nickell brings over 25 years experience in designing and implementing high-impact marketing strategies for companies such as Nabisco, Honeywell, UPS, Chick-fil-A, Aflac, Kimberly-Clark and the Atlanta Falcons. David’s particular expertise is in measuring marketing ROI, business optimization, marketing research, brand and product management, and revenue and price management. Prior to consulting, David spent over seven years in the telecommunications industry with BellSouth (now AT&T) and EarthLink. A tenured Marketing Professor at the University of West Georgia, Dr. Nickell earned his Ph.D. at Georgia State University and his MBA from the Goizueta Business School at Emory University. He currently is a member of the Editorial Review Board for the Journal of Sponsorship and the Marketing Education Review.Specialties: Marketing Research, Marketing Analytics, Sponsorship-Linked Marketing, and Marketing Consulting
Southeastern Louisiana University
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Edgar R. Smith Iii Endowed Professorship In BusinessSoutheastern Louisiana UniversityAtlanta, Ga, Us
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Associate ProfessorSoutheastern Louisiana University Aug 2024 - PresentHammond, Louisiana, United States
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AssociateMercantile Vc Mar 2023 - PresentCarrollton, Georgia, United States
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ProfessorUniversity Of West Georgia Jul 2021 - Jul 2024Carrollton, Georgia, United States -
Associate Professor Of MarketingUniversity Of West Georgia Jul 2015 - Jul 2021Carrollton, GaTenured faculty member within the Richards College of Business.Recipient of the Richards College of Business 2015 Faculty Service Award and the 2015 Development Award
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Assistant Professor Of MarketingUniversity Of West Georgia Aug 2009 - Jun 2015Carrollton, Ga- Awarded Richards College of Business Annual Faculty Teaching Award for educational excellence in teaching.- Publish research in sponsorship marketing. Publications include the Journal of Business Research, Industrial Marketing Management, and the Journal of Business and Industrial Marketing.- Teach classes in: Social Media & Online Marketing, Business Research, Business Marketing Management, and Principles of Marketing.- Awarded Richards College of Business Outstanding Research Award 2010, 2014; Richards College of Business Outstanding Service Award 2011; Richards College of Business Outstanding Teaching Award 2013- Faculty Advisor to American Marketing Association - University of West Georgia Chapter. Host the Richards College of Business Marketing Lecture Series.- Awarded Highly Commended Paper by the editorial staff of the Journal of Business and Industrial Marketing for paper entitled "“How to not only survive but thrive during recession: a multi-wave, discovery-oriented study.”- Editorial Review Board for the Journal of Sponsorship and the Marketing Education Review- Dissertation Committee: "An Empirical Investigation of Successful Turnaround Professionals: Application of the Dynamic Capabilities Theory"
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AssociateAscension Strategy Aug 2015 - Mar 2020Greater Atlanta Area -
Visiting ProfessorNicolaus Copernicus University Dec 2015 - Jun 2016Torun, Kuyavian-Pomeranian District, Poland -
Visiting ProfessorUniversity Of Vaasa May 2014 - Jun 2016Vaasa, FinlandRecipent of the Nissi Foundation - International Fellow grant. -
Senior AdvisorDenmark {The Agency} Jan 2012 - Jan 2013Greater Atlanta Area -
AssociateCenter For Business And Industrial Marketing Jan 2006 - Dec 2012Consultant and analyst for clients in B2B marketing.
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PrincipalDxun Marketing Consulting Aug 2005 - Jan 2010
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Department Of MarketingGeorgia State University Jan 2006 - Nov 2009Graduate Research Assistant -
Vice President / Account DirectorThe Bantam Group Mar 2005 - Aug 2005 -
Sr. Brand ManagerEarthlink Oct 2002 - Mar 2005 -
Group Product ManagerBellsouth Mar 1998 - Sep 2002 -
Marketing AnalystUnited Parcel Service 1994 - 1997
David Nickell Skills
David Nickell Education Details
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Marketing
Frequently Asked Questions about David Nickell
What company does David Nickell work for?
David Nickell works for Southeastern Louisiana University
What is David Nickell's role at the current company?
David Nickell's current role is Edgar R. Smith III Endowed Professorship in Business.
What is David Nickell's email address?
David Nickell's email address is da****@****ory.edu
What is David Nickell's direct phone number?
David Nickell's direct phone number is +167883*****
What schools did David Nickell attend?
David Nickell attended Georgia State University - J. Mack Robinson College Of Business, Emory University - Goizueta Business School, University Of Kentucky.
What skills is David Nickell known for?
David Nickell has skills like Marketing Strategy, Marketing Research, Strategy, Marketing, Online Marketing, Social Media, Management, Product Management, Market Research, Social Media Marketing, Public Relations, Marketing Management.
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David Nickell
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David Nickell
Summer Bridge In English Program Director, University Of Arkansas Fort SmithVan Buren, Ar2uafs.edu, yahoo.com3 +147965XXXXX
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