Marketing Strategy & Product Development: Conceptualized and launched three successful digital platforms—Infinite Follow Up AI, DEALS! off Market, and CommissionSync—driving innovation in real estate marketing and lead management.Project Management: Led cross-functional teams in the development, launch, and continuous improvement of cutting-edge AI-driven solutions, ensuring on-time delivery and alignment with strategic goals.Team Leadership & Collaboration: Managed a diverse team of developers, designers, marketers, and sales professionals, fostering a collaborative environment that emphasized creativity, efficiency, and results.Innovation & Business Development: Pioneered the integration of AI in real estate lead management and compliance solutions, positioning Elevate Connections as a leader in the industry and expanding the company’s market presence.Web Design & Social Media: Directed the design and development of user-friendly websites and online marketplaces, alongside executing targeted social media campaigns that increased brand awareness and customer engagement.Achievements:Successfully scaled Infinite Follow Up AI, resulting in a 50% increase in lead conversions for clients.Launched DEALS! off Market, generating over $5 million in transactions within the first year.Developed and implemented CommissionSync, ensuring compliance for hundreds of real estate agents amid evolving MLS regulations.

As Marketing Director, I’m responsible for developing and executing high-impact marketing strategies across the organization to meet and exceed performance and business development goals. In this role, I collaborate cross-functionally to develop new services, new products, and new onboarding programs based on member needs. I also maintain communication with present and future membership groups to encourage positive relationships and cooperation. I prepare and manage an annual marketing budget to support marketing projects and initiatives. In addition, I lead and direct a team of 2 department employees with a focus on providing coaching and development. Key contributions include: • Led the organization’s evolution of branding, creative development, and social media strategy to drive significant growth• Launched online account opening process in March 2020 resulting in increasing production 100% from $2M to $4M• Spearheaded marketing plans and initiatives resulting in increasing new members by up to 70% month-over-month• Collaborated cross-functionally in designing and launching 2 websites to support the Credit Union’s expansion efforts• Directed and led special project to implement and incorporate new credit reporting software across the organization• Focused on rebuilding & strengthening relationships with core membership and client base of educational institutions• Presents high-level performance statistics to senior executives to communicate progress and forecast future results

As a Branch Manager, I was responsible for supervising all aspects of daily operations for the branch. This position involved managing and training branch staff in customer service, sales practices, and career growth. I also established branch sales goals and coached staff to meet and exceed performance targets. I coordinated all department functions in accordance with regulations, policies, principles, and procedures. Additionally, I performed auditing of financial instruments to ensure compliance with financial policies, procedures, and standards. Key contributions included: • Communicated goals and direction with supervisors to ensure compliance with marketing and service delivery goals• Ensured security and safety of the branch, including analyzing safety policies and executing any policy adjustments• Identified areas of opportunity and implemented best practices for driving both efficiency and process improvement• Participated directly in strategic planning and the overall implementation of projects derived from strategic initiatives

As a Loan Officer, I was the primary liaison between clients and the branch manager responsible for coordinating follow-ups and communication. I organized and prepared documentation necessary for verifications and underwriting, including loan files, packages, credit reports, and additional application paperwork. I also contributed leadership as an Assistant Manager supporting daily operations in the branch. Key contributions included: • Coordinated cross-functionally with internal and external stakeholders to ensure activities aligned with branch goals• Assisted with training, coaching, and onboarding new hires while equipping new hires with tools necessary to succeed

I provided leadership as a Supervisor with The Seelbach responsible for leading daily office operations and ensuring efficient workflow and processes. In this role, I trained staff on new operating procedures, established sales goals, and handled any escalated customer service issues. I also worked in a team environment to ensure office operations aligned with the company’s overall goals, operational standards, and objectives. Key contributions included: • Handled transactions, organized room blocking, created guest invoices, and developed financial reports from raw data• Contributed to increasing revenue by building customer relationships and identifying opportunities for selling upgrades• Represented front desk on Blue Energy Committee for employee and customer relations and assisted with charity events