David Darby Email & Phone Number

Memphis, Tennessee, United States

Memphis Metropolitan Area

Memphis, Tennessee

Greater Memphis Area

Management of the Memphis Office for Vanick Digital.

Greater Memphis Area

Supports sales team in architecting technology solutions. Manages teams to develop online integrated web application and digital marketing tools. Creates & maintains project plans, resources, and budgets. Tracks development and releases through an agile environment.Key Accomplishments>> Architected and manages million dollar project for a TruGreen and Terminix Call Center Application used by 1000’s of agents on a daily basis. Provides 24X7 support and leadership. Application responsible for hundreds of millions of dollars in annual revenue.>> Managed medical insurance provider websites and landing pages to support digital marketing strategy. Focused on content and engagement personalization. Part of continuous improvement plan based on tactics like AB testing and GA analytics. >> Team lead on digital marketing endeavors for companies such as MetLife Bank and ServiceMaster focused 1000’s of users>> Participates in architecture of mobile applications both native and HTML5 (responsive and adaptive) and CSS3.

Greater Memphis Area

Lead strategic planning, product development, delivery and growth of Digital Marketing Division. Consulted with customers to prioritize requirements and architect technology solutions. Provided cross-functional team leadership of marketing, sales, and IT professionals. Key Accomplishments>> Authored and managed customized digital marketing-based web applications for Fortune 500 organizations such as American Residential Services (ARS), American Home Shield (AHS), and Smith & Nephew.>> Forged, managed, and increased penetration in key customer accounts>> Directed development of company Intranet

Greater Memphis Area

Responsible for developing digital marketing technology plans for customers. Focused on elevating user online engagement experience. Drove directed development of digital channels to increase online brand and SEO rankings.Key Accomplishments>> Architected and managed “Architect Direct” an online application for ThyssenKrupp Elevator specialized to personally connect prospects to products based on needs.>> Authored customized digital marketing tools for major consumer brand companies including Backyard Burgers, Captain D’s, KARO Syrup, Mazola, and Argo Starch. >> Lead development of internal company digital strategy

Greater Memphis Area

Spearheaded vision and execution of business operations. Accountable for staffing and personnel training. Directed sales efforts. Instrumental in Application Development Team growth and expansion. Key Accomplishments>> Managed web-based news aggregation tool for FedEx Executives daily consumption>> Architected digital marketing suite of tools for 1000’s of franchise owners while maintaining corporate office control over online brand.>> Guided company through internal restructuring and streamlining>> Established, managed, and expanded key customer accounts

Greater Memphis Area

Lead web development team. Managed project budgets, timelines, resources, and customer expectations. Assisted sales team on presentation and proposal generation. Developed project requirements and innovated solutions.Key Accomplishments>> Assisted in growing the web development team from 3 to 12 members in 12 months.>> Oversaw development of key digital marketing tools for a new division of company with 1000’s of customers.>> Instrumental in Intranet development of Fortune 500 Company.

Innisfail, Alberta, Canada

Worked as a certified school teacher. Developed online lesson plans and activities. Created a custom online testing system. Supported the technology needs of the school including network support, software configuration, and hardware troubleshooting.Key Accomplishments>> Pioneered online teaching methods to students located hundreds of miles apart>> Developed customized online testing application

Worked with senior management to track and report on project process. Maintained checklists and timelines.Developed and implemented project specifications. Utilized HTML, DHTML, JavaScript, and VB Scripting in web component development. Assisted in management of Informix database.Key Accomplishments>> Developed user interface for website>> Assisted in management of website projects

Bachelor Of Education W Distinction, Secondary Science

Develop and taught an Introduction to HTML and the Web course with Continuing Education at the University of Calgary

Bachelor Of Science, Zoology

Took two years off to serve a mission for my church in Japan (1989 - 1991).

High School Diploma, Honor Roll