David Perlmutter

David Perlmutter Email and Phone Number

Digital Transformation & Innovation Leader | Content Strategist | Partnership Architect | Experience Delivery @ Noble Research Institute
David Perlmutter's Location
United States, United States
David Perlmutter's Contact Details
About David Perlmutter

I'm a seasoned digital transformation and innovation leader with a proven track record of driving organizational change through strategic content creation, partnership development, and customer experience optimization. My expertise lies in converging brands, innovative technology, and creative processes to deliver superior experiences in our rapidly evolving digital landscape.Transformation is an active state of mind for organizations … an ongoing journey, not a destination … not merely “going digital”. It is a strategic collection of actions and processes which need to be hyper-focused on the company’s customers, employees, and their experience.We’re living in an experiential age, where businesses can create real value for themselves and for their customers by delivering superior experiences.While going digital is a paramount goal, organizations can complete a digital transformation and still deliver a poor customer experience — and thus fail at their business goals.Prior chapters of my career entailed driving transformation within advertising agencies, brands, and media/publishers. I continue to provide education, counsel, onboarding, training, and nurturing of technology and data analysis to aid in the planning, purchasing, and payments/reconciliation of all media – traditional and digital, plus creating headless/composable SaaS integration strategies.These AdTech/MarTech/FinTech/CX technologies include behavioral targeting, personalization, AI/ML, predictive algorithms, CMS, programmatic, private marketplace, location-based, and dynamic creative optimization, among others.Possess the power and process to morph the common into something special. Excels at transforming the conceptual into practical - turning ideas into profitable services and experiences."Go to where the puck is going to be," Wayne Gretzky.Specialties include breakthrough processes allowing brand marketers to build longstanding, loyal, and growth relationships with their constituencies through all channels.Professional expertise includes media/content development & management, innovation, business development, strategic planning, sports & entertainment marketing, and direct account management of CPG, retail, beverage, automotive, medical, and media categories.

David Perlmutter's Current Company Details
Noble Research Institute

Noble Research Institute

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Digital Transformation & Innovation Leader | Content Strategist | Partnership Architect | Experience Delivery
David Perlmutter Work Experience Details
  • Noble Research Institute
    Senior Manager, Content + Partnership
    Noble Research Institute Oct 2023 - Present
    Ardmore, Ok, Us
    Drive organizational growth through innovative content strategies, strategic partnerships, and digital transformation initiatives. Lead the development and execution of comprehensive communication programs that align with business objectives and enhance brand visibility across multiple platforms.Key Responsibilities:Content Creation and Distribution:Develop and implement content strategies across various digital channelsGuide the production of engaging multimedia content (articles, videos, infographics)Ensure brand consistency and messaging alignment across all communicationsStrategic Partner Development:Identify, cultivate, and manage key partnerships to expand market reachDevelop and execute marketing partnership programs to drive growthCollaborate with partners on co-created content and audience engagement initiativesMedia Product Development and Innovation:Lead the creation of innovative digital media products and communication strategiesLeverage emerging technologies to enhance content delivery and user engagementAnalyze performance metrics to continuously improve media products and strategiesDigital Transformation:Spearhead digital adoption initiatives to optimize organizational processesDevelop and implement integrated digital strategies across all business functionsGuide teams in leveraging digital tools to enhance productivity and communicationLeadership and Strategy:Provide strategic direction for marketing, PR, and communication prioritiesFoster a culture of innovation and adaptability within the teamCollaborate with cross-functional teams to align content and partnership strategies with overall business goals
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  • Sunday Dinner Community
    Member
    Sunday Dinner Community Feb 2020 - Present
    Member of Sunday Dinner Community, a curated slack channel designed to support leaders in the marketing & creative community.
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  • The Perl Group
    Chief Accelerant
    The Perl Group Jan 2009 - Present
    Chicago, Us
    Provides expertise in revenue generation, new business development, and innovation facilitation to CPG & media brands, technology companies and their respective marketing/advertising agencies.Advises Wall Street investors, deal-makers and corporate financial and development strategists with vast digital marketing and media industry knowledge and experience. Counsels brands & agencies on strategies to integrate and harness the power of the Digital Media and Content for the Consumer-Centric Experiential/Social Media/CRM Ecosystem.Provides advertising agency merger & acquisition strategy, planning and execution.Clients have included the University of Chicago Medical Center, Illinois Institute of Technology/Kent School of Law, Burrell Communications, Procter & Gamble, FastPay, Phoenix Media Partners, AnswersMedia/Chicago Sun-Times, TrafficCast, Boxfish, HighGround, MediaBank, MediaLink, AdYapper, Illinois Secretary of State Jesse White, College of American Pathologists, Mutual of Omaha, Citadel Broadcasting, Rasmussen Reports, Red Orchestra Design & Packaging, and Magnani Continuum Marketing.
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  • Majestyk Apps
    Vice President, Client Engagement & Partner Development
    Majestyk Apps Jul 2022 - Jul 2023
    New York, Ny, Us
    Founded in 2012 with a collaborative spirit, Majestyk’s vision is to create a better everyday life through exceptional digital experiences. We strive to lead the way for tech-conscious businesses and implement solutions that empower a digital culture.For businesses looking to invest in a digital culture, Majestyk is a leading digital studio that provides big agency thinking with the agility of a startup. Majestyk’s expertise derives from its deep experience working with entrepreneurs and large corporations alike, providing data-driven solutions through creative collaborationBusinesses are ever evolving while technologies are constantly advancing, and from that dynamic intersection come exceptional opportunities for innovation. Majestyk leverages digital technologies to help transform how companies operate.We help a diverse array of clients ranging from startups to Fortune 500 companies who are In need of transformative digital strategy and solutions by developing products that enable them to engage and grow through the strategic use of technology.Our ideal partners are those truly interested and invested in innovation, transformation, and developing products that have a meaningful impact on their business and the world.
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  • Kin + Carta
    Principal, Client Engagement
    Kin + Carta Oct 2021 - Jun 2022
    London, England, Gb
    Kin + Carta is a London Stock Exchange-listed global digital transformation consultancy committed to working alongside clients to build a world that works better for everyone.Kin + Carta's 1,700 strategists, engineers, and creatives around the world bring the connective power of technology, data, and experience to the world's most influential companies - helping them to accelerate their digital roadmap, rapidly innovate, modernize their systems, enable their teams, and optimize for continued growth. With purpose at its core, Kin + Carta is a Certified B Corporation in the United States and Europe, meeting the highest standards of verified social and environmental performance, public transparency, and accountability to balance the triple bottom line of people, planet, and profit.Headquartered in London and Chicago with offices across three continents, the border-less model of service allows for the best minds to be connected to collaborate on client challenges.
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  • Projekt202
    Director, Transformation & Innovation Partnerships
    Projekt202 May 2020 - Sep 2021
    Dallas, Tx, Us
    Transformation is so much more than just going digital … it is a strategic collection of actions and processes which need to be hyper-focused on the company’s customers, employees, and their experience.For ambitious global business leaders who want to differentiate by delivering superior experiences to their customers or employees, projekt202 is the leading experience-driven consulting and delivery firm that takes clients from insight to implementation—helping them transform their businesses and create meaningful value for both the business and the end customer.At projekt202 we relentlessly pursue effortless experiences for our client’s customers and employees – collaboratively, we craft a custom and continuing process which is optimized to meet their ever-changing expectations.From insights to launch, we deliver solutions for both consumers and employees. Everything from large-scale technology transformations, to mobile applications — we work with you and your teams to build a shared understanding of your users, and then design and develop a solution that meets your business objectives.
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  • Fastpay
    Regional Director, Partnership Development
    Fastpay Jan 2019 - Mar 2020
    Los Angeles, Ca, Us
    FastPay is the leading next-generation lender and payments company serving the growing businesses of the digital economy.FastPay empowers advertisers, agencies, suppliers and technology companies with smarter payments covering the entire media ecosystem, increased access to capital, and intelligent back-office workflows that improve efficiency and reduce cost. We reduce friction and unlock capital for buyers and sellers across the media landscape. FastPay delivers exceptional results because of our media industry expertise, proprietary data & technology, and vast capital resources.
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  • State Of Illinois, Office Of The Governor, Bruce Rauner
    Director, Strategic Partner Development Of The Illinois Bicentennial
    State Of Illinois, Office Of The Governor, Bruce Rauner Jan 2017 - Dec 2018
    Recruited to serve on leadership team responsible for the State of Illinois’ Bicentennial celebration in 2018. The mission of Illinois 200 was to support, create and implement events and activities that celebrated all that is great in Illinois: our history, our people, and our communities. As we celebrated the Bicentennial, Illinois also looked to the future to create statewide initiatives that fostered innovation, promoted education and provided greater opportunity for all across the state.Specific responsibilities included brand development & positioning, strategic marketing, media planning, content development, distribution & syndication, digital presence & engagement, innovative partnerships, experiential marketing & activation, and corporate social responsibility.This integrated approach positioned Illinois as a world-class state for job growth; capital investment; innovation and entrepreneurship; and the attraction of talent, tourism, and film production.Professional Specialties• Agile Marketing• Branding, Copywriting & Art Direction• Business Development• Corporate Social Responsibility• Digital Transformation• Growth Hacking• Innovation• Intellectual Property• Leadership & Team Building• Licensing• Marketing + Advertising Technology• Media Planning & Buying• Merchandise + Commemorative Collectibles• Mobile Marketing• New Product Development• Omni Channel Marketing• Productivity• Social Media• Sponsorship Negotiation, Activation & Evaluation• Sports & Experiential Marketing • Strategic Partnerships & Alliances
  • Sqad Llc
    Director, Central Markets
    Sqad Llc Jun 2014 - Dec 2016
    Tarrytown, Ny, Us
    SQAD LLC, is the largest independent source in the US for TV, radio and digital cost analysis.Recognized as the industry standard media cost forecasting source for National TV, Spot TV, Hispanic Spot TV, Spot Radio and Digital. SQAD provides accurate and reliable media data to advertising agencies, buying services, advertisers, television and radio stations, cable operators, program syndicators and Internet publishers. Recruited to build client outreach, business development opportunities and brand awareness within the central states by providing tools and solutions which deliver essential cost data and analytical services for the planning, buying, selling and evaluation of media.
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  • Mediaocean | Mbuy
    Director, Strategic Partner Development
    Mediaocean | Mbuy Feb 2012 - Feb 2014
    New York, Ny, Us
    Cultivated and managed exclusive advertising agency and direct client relationships to deploy cross-media buying platforms and agency trading desk solutions. These solutions enabled the planning, buying, and performance optimization of advertising campaigns in a centralized, compliant, and increasingly efficient manner. MBuy is the advertising platforms division of Mediaocean.Mediaocean is the leading software platform for the advertising world. MBuy's traditional and digital media platforms enable agencies and brands to manage and coordinate the entire advertising workflow, globally—from planning and buying, to analyzing and optimizing, to invoicing and payments. The open platform Connect integrates media suppliers, data providers, ad servers and third-party technologies—allowing agencies to build optimal solutions for business and operations. By integrating multiple solutions into a central hub, Mediaocean helps agencies create a common framework, define standards, unify cross-channel data, and build opportunities that drive continued success. Advertising. Powered by Mediaocean
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  • In-Touch Survey Systems
    Vice President, Sales
    In-Touch Survey Systems Sep 2008 - Dec 2008
    Ottawa, On, Ca
    Led US-based transition and strategy team to smoothly integrate NCI Mobility within In Touch Survey Systems of Canada.Designed and implemented transition plan including sales, business development, marketing and project management integration.
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  • Nci Mobility
    Senior Vice President
    Nci Mobility May 2007 - Aug 2008
    Recognized industry thought leader and standard-setter within experiential marketing and mobile lead generation space.Managed company’s merger and acquisition activities leading to a successful merger with In Touch Survey Systems of Canada.Directed the company’s technology team in identifying innovative direct marketing solutions utilized in its proprietary software supporting database/CRM digital initiatives for the world’s top CPG brands.Oversaw company copyright and intellectual property patent process with regard to software development, packaging & systems.Managed the company’s daily business including P&L responsibilities, sales, business development, R&D and team building.Crafted sales strategy which netted 92% top-line growth in a two-year period.Deployed company-wide continuous innovation strategies to stimulate productivity and profitability through improved workflow and accountability by department.Recruited and lead best-of-class sales, technology and project management teams.
  • Nci Mobility
    Vice President
    Nci Mobility Nov 2005 - Apr 2007
    Oversaw daily operation of two companies -- High Definition video content production and software development for wireless/on-demand communication platforms.
  • Network Century
    Vice President
    Network Century Nov 2003 - Nov 2005
    Us
    Network Century engaged world-class clients locally, nationally and internationally. In his role David oversaw the company’s daily business including P&L responsibilities, sales, business development, R&D and team building.Specifically, David directed and supported the company’s internal technology team in identifying innovative and cutting-edge strategies utilized in its proprietary market/consumer research and database/CRM initiatives for the world’s top CPG brands.
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  • Wckg-Fm | Infinity Broadcasting Chicago
    Marketing Director
    Wckg-Fm | Infinity Broadcasting Chicago Mar 2002 - Nov 2003
    Developed marketing/promotion plans to build audience and revenue to successfully reposition station branding in the market.Provided clients with turnkey solutions (customized and/or standard) from tactical grass roots programs to strategic brand building initiatives.Implemented cross-departmental revenue programs; established strategic relationships with clients, entertainment and sports entities, community organizations and government, events and venues to successfully position station brand in a cluttered marketplace.Developed profitable brand-building marketing opportunities utilizing insightful market analysis and an intuitive grasp of emerging trends.Hired, trained, motivated and developed professional staff.
  • Student Advantage
    Director Of Corporate Partnerships
    Student Advantage Jun 2000 - Feb 2002
    Student Advantage was the country’s largest provider of targeted media, content and promotional programs to college-age consumers – partial assets were sold to Alloy Media and the AMP AgencyRepresented the full suite of Student Advantage online and offline media properties and marketing services to corporate accounts and their respective agencies interested in reaching and influencing the lucrative 18-24 year old student market.Provided clients with turnkey solutions (customized and/or standard) from tactical grass roots programs to strategic brand building initiatives.Created, implemented and managed a regional sales strategy in support of corporate goals.Developed and performed the entire process from account research and database management of lead prospects to high-level presentations and revenue generation.Cultivated and maintained high-level client and agency relationships.
  • Kiss-Fm | Big City Broadcasting Chicago
    Marketing Director
    Kiss-Fm | Big City Broadcasting Chicago Jan 1999 - Jun 2000
  • Wlup Am/Fm | Chancellor Broadcasting Chicago
    Director Of Sales Promotion
    Wlup Am/Fm | Chancellor Broadcasting Chicago Oct 1991 - Dec 1997
  • Wtmx-Fm | Bonneville Broadcasting Chicago
    Marketing Director
    Wtmx-Fm | Bonneville Broadcasting Chicago Jan 1991 - Aug 1991
  • Wkqx-Fm | Emmis Broadcasting Chicago
    Marketing Director
    Wkqx-Fm | Emmis Broadcasting Chicago Nov 1988 - Jan 1991
  • Wnua-Fm | Pyramid Broadcasting Chicago
    Promotion Manager
    Wnua-Fm | Pyramid Broadcasting Chicago Oct 1987 - Oct 1988
  • Wls Am/Fm | Abc Radio Chicago
    Promotion Assistant
    Wls Am/Fm | Abc Radio Chicago Jan 1986 - Oct 1987

David Perlmutter Skills

Integrated Marketing Strategic Partnerships Digital Media Digital Marketing Marketing Strategy Mobile Marketing Strategy Advertising Social Media Lead Generation New Business Development Digital Strategy Marketing Strategic Planning Online Advertising Entrepreneurship Direct Marketing Relationship Marketing Crm Interactive Marketing Brand Development New Media Sponsorship Management Media Planning Media Buying Account Management Leadership Sales Online Marketing Partner Development Trading Event Planning Analytics Building Business Relationships Partnerships Cross Media Campaigns Digital Innovation Experiential Marketing Internet Of Everything Customer Acquisition Interactive Advertising Strategy Development Partnership Development Programmatic Buying Omni Channel Marketing Event Marketing Dsp/ssp/dmp Media Trading Desk Content Marketing

David Perlmutter Education Details

  • Syracuse University
    Syracuse University
    Marketing
  • S.I. Newhouse School Of Public Communications At Syracuse University
    S.I. Newhouse School Of Public Communications At Syracuse University
    And Digital Communication
  • Altmba
    Altmba
  • Lyons Township High School District 204
    Lyons Township High School District 204

Frequently Asked Questions about David Perlmutter

What company does David Perlmutter work for?

David Perlmutter works for Noble Research Institute

What is David Perlmutter's role at the current company?

David Perlmutter's current role is Digital Transformation & Innovation Leader | Content Strategist | Partnership Architect | Experience Delivery.

What is David Perlmutter's email address?

David Perlmutter's email address is da****@****rta.com

What is David Perlmutter's direct phone number?

David Perlmutter's direct phone number is +131231*****

What schools did David Perlmutter attend?

David Perlmutter attended Syracuse University, S.i. Newhouse School Of Public Communications At Syracuse University, Altmba, Lyons Township High School District 204.

What are some of David Perlmutter's interests?

David Perlmutter has interest in Virgin America, Writing, Technology, The Killers (Band), Evernote, Health, Environment, Coldplay (Band), Science And Technology, Human Rights.

What skills is David Perlmutter known for?

David Perlmutter has skills like Integrated Marketing, Strategic Partnerships, Digital Media, Digital Marketing, Marketing Strategy, Mobile Marketing, Strategy, Advertising, Social Media, Lead Generation, New Business Development, Digital Strategy.

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