David P. Warren, Mba Email and Phone Number
Texas, United States
David P. Warren, Mba's Location
Dallas-Fort Worth Metroplex, United States, United States
David P. Warren, Mba's Contact Details
David P. Warren, Mba work email
- Valid
- Valid
- Valid
- Valid
- Valid
- Valid
David P. Warren, Mba personal email
n/a
David P. Warren, Mba phone numbers
About David P. Warren, Mba
As a hands-on executive, I develop and execute integrated global marketing strategies based on industry verticals, customer buying journeys, segmentation and personas, customer engagement, and marketing intelligence. Collaborating with cross-functional teams and partners my teams deliver innovative solutions that drive organizational growth, product revenue, manage margins, and customer loyalty. My mission is to define and lead best-in-class omnichannel customer experiences that align with the vision and values of each company, business unit, and customer base.As the Director of Global Marketing and Communications, I lead multiple marketing teams across diverse companies, business units, and customer bases, including Heilind Electronics, DB Roberts, ICC, Trek Connect, and Maverick Electronics. My expertise lies in both the analytical and creative disciplines of marketing, complemented by an extensive history in digital transformation, strategic planning, product management, demand generation, and brand awareness.
David P. Warren, Mba's Current Company Details
Heilind Electronics
View
Director, Global Marketing and Communications
Texas, United States
- Website:
- heilind.com
- Employees:
- 921
David P. Warren, Mba Work Experience Details
-
Director, Global Marketing And CommunicationsHeilind ElectronicsTexas, United States
-
Director, Global Marketing & CommunicationsHeilind Electronics May 2022 - PresentUsHeilind Electronics is one of the world's leading distributors of interconnect, electromechanical, and sensor products.Leads global marketing teams across the Americas, Europe (EMEA), Asia (APAC), and South America (Brazil). Marketing purview includes multiple companies/business units and customer bases including Heilind Electronics, Interstate Connecting Components (ICC), DB Roberts, Trek Connect, and Maverick Cables. Led the creation of a 2-year plan that innovates and modernizes marketing strategy and operations including the development of integrated global marketing strategy based upon industry verticals, customer buying journeys, segmentation and personas, customer engagement, demand and lead generation, brand evolution, content marketing, marketing automation, global digital asset sharing, and co-op marketing planning and execution.Plan execution has positioned business units as the top-performing companies in each of their distribution industries as recognized by supplier partners, customers, and sales teams.
-
Director, Global Marketing & CommunicationsHeilind Electronics Europe May 2022 - PresentEmea , De -
Director, Global Marketing & CommunicationsDb Roberts May 2022 - PresentWilmington, Massachusetts, UsDB Roberts is a leading distributor of high-quality specialty fasteners and hardware. DB Roberts maintains significant inventory of the top fastener brands with locations strategically positioned throughout North America. -
Director, Global Marketing & CommunicationsTrek Connect May 2022 - PresentLumberton, New Jersey, UsTrek Connect manufactures cable assemblies, wire harnesses and specialized switching systems for defense contractors, concentrating on the shipbuilding and aerospace industries, commercial OEMs and research institutions. -
Director, Global Marketing & CommunicationsInterstate Connecting Components (Icc), Div. Of Heilind Mil-Aero May 2022 - PresentLumberton, New Jersey, UsInterstate Connecting Components (ICC) is a world-class distributor of electronic connectors, fiber optic connectors, connector accessories, tools, cable marking systems, and interconnect contacts. ICC supplies leading defense contractors and commercial manufacturers worldwide, serving the aerospace, shipbuilding, avionics, telecommunications, and broadcast markets. -
Director, Global Marketing & CommunicationsHeilind Asia Pacific May 2022 - PresentN.T., Hk -
Vice President Of MarketingSrs Distribution Inc. Jul 2021 - Apr 2022Mckinney, Texas, UsLed go-to-market strategies focusing on customer success, aiding market share growth from $3.5B to $6.5B in 18 months. Areas of responsibility include brand strategy, customer experience, trade shows, product marketing, and digital marketing — including websites, paid media, social media, customer engagement, customer buying journey nurturing, analytics, voice of customer research, sponsorships, marketing operations, and full marketing department budget oversight.Modernized marketing strategy, implementing marketing automation and customer performance analytics to become a data-driven marketing organization. Decreased time to first purchase by customers by 58%, while increasing purchase frequency by 19%.Key leader for customer acquisition and nurturing strategies and integrating a more aggressive customer engagement strategy into marketing and sales. Improved share of wallet by 13% in 2021.Architected key lead generation program delivering customer loyalty and share of wallet through developing a homeowners-to-contractor lead generation program that utilizes a custom lead funnel design, intelligent data integrations, and automated ordering. Creating loyalty and advantage with the customer base.Led cross-functional team to successfully execute highly visible brand launch around NCAA Bowl game including TV and radio media development, PR strategy, social media, paid media, and sales promotions qualifying 175 customers to attend in Las Vegas. Produced highest grossing sales quarter in the history of the company.Built marketing department to support three divisional business - recruiting and developing team while establishing key strategic partnerships with external marketing agencies, supporting paid search, video, and campaign buildout. Overseeing 21-person team. -
Director Of MarketingSrs Distribution Inc. Sep 2020 - Jul 2021Mckinney, Texas, UsDeveloped creative strategy to rebrand company with contemporary image and brand position creating cross-generational appeal.Re-engineered trade show and events program to maximize customer engagement, drive brand positioning, and capitalize on industry partnerships for best-in-class customer experiences.Increased market share through effective high-exposure programs in media strategy, brand awareness, and redirection of SRS’ sponsorships and local marketing strategies toward a more aggressive posture.Drove requirements development and implementation of online material management platform, which accounts for 7% of total roofing revenue ($300M).
-
Director Of Marketing & EcommerceEz-Flo International Nov 2016 - Sep 2020Ontario, Ca, UsLed marketing modernization and digital transformation, focusing on the diversity and growth of online revenue generation, customer success, demand generation, performance marketing and analytics, while driving product information management. Responsible for the digital buying journey for online experiences, including merchandising, marketing, web & app development, and performance across owned e-commerce channels, as well as 3rd party e-retailers and marketplaces.Architected a transformative Digital revenue acceleration strategy growing e-Commerce business from 0% to 14% of total revenue in less than three years and introducing a omni-channel integrated marketing program driving market share growth.Transformed traditional contractor-focused catalog / call center business to drive 39% of trade revenue through e-Commerce channels in 2019. Improved gross margins by 150bps+ through price transparency and reduced labor of self-service, 24/7 ordering.Led customer-focused strategy that changed the organization’s approach to new customer acquisition through the refinement of customer segmentation and persona develop and targeting, increasing conversion rates by 27% in 2019.Developed annual “Voice of the Customer” program strategy using continuous research into operational satisfaction and behavioral drivers, and analyzed customer expectations and needs to drive innovation and customer experience. Increased NPS by 24% YOY through implementation of executive dashboards and cross-functional process improvement teams to address detractors. Built a digital organization from the ground up, recruiting and developing talent to support new functions for the organization such as digital merchandising, demand generation, digital marketing, and product management / enrichment. Lead team of 15 across marketing and e-commerce. -
Director Of MarketingBaker Brothers Plumbing, Air & Electric Jan 2014 - Nov 2016Mesquite, Texas, UsDeveloped and led aggressive direct response marketing strategy to accelerate demand generation, brand awareness, and new customer acquisition in support of 3-year company growth goals. Responsible for all marketing activities, budgets and P&L ownership.Initiated program to overhaul of brand awareness customer touch points including corporate logo, vehicle wraps, website, print listings / ads, billboards and digital channels establishing brand management policies and brand strategy for future promotions.Developed a resource management platform — establishing strategic partnerships with external marketing agencies and partners in order to support accelerated growth strategy. Digital and Traditional agencies were engaged to support web development, social media SEO, SEM/PPC, content marketing and television and radio campaign buildout.Executed direct response campaign strategy using revitalized marketing foundation which generated over 4,000 services calls per month into the call center generating a 37% increase in revenue over the first 12 months. -
Senior Manager Of Digital MarketingDaltile Sep 2009 - Jan 2014Dallas, Texas, UsTransformed the organization’s marketing around online and digital customer engagement through digital marketing & eCommerce innovation building the digital marketing department, as shared resources, in support of four distinct and competitive tile brands and ambitious customer engagement goals.Innovated and launched a global customer engagement program fulfilling the consumers need for inspiration and design ideas through web and mobile apps, as well as interactive touch screen kiosks in gallery showrooms and dealer stores nationwide.Launched four brand websites with over 150,000 SKUs and consumer design and visualization tools driving conversion in-store at tile, stone and gallery centers.Developed a commercial sample ordering portal for A&D customers, reducing operational loads on showrooms while increasing commercial job presentation of tile samples by 150% in first 6 months. Portal shipped 27k tile samples orders per month by month three. Architected online lead generation program, for channel marketing partners, driving consumer leads to dealers through digital marketing strategy implementation growing participating dealer business by 35% YOY.Designed and executed global digital product information distribution platform with the use of QR code platform for over thousands of tile sample boards. Allowed for the reduction in print materials and tracking of customer material engagements with lead generation capabilities.Recruited and developed a digital marketing team six, including of content writers, social media specialists, marketing manager, and product catalog specialists; employing external agency partners, as key resources for technical gaps in team structure. -
Director Of Digital MediaBrandsavvy Feb 2005 - Jul 2009Highlands Ranch, Colorado, UsCreated and led digital team in consulting and development of digital marketing strategies and programs for clients that drove brand standards, brand awareness and increased brand equity.Guided the digital strategy for over 150 client projects across North America, including the Healthcare, Financial, Distribution, and Technology sectors.Directed the design and development of over 100 websites, intranets, and online brand tools integrating brand and positioning strategy that drove distinctive competitive advantages of each organization.Developed digital brand launch strategies for clients including online advertising campaigns, social media penetration and email communication. Driving an average increase in brand awareness by 51% over previous tactics.Productized the development of an “Online Brand Resource Toolset” that was the foundation of internal client brand standards, education, communication, and template-based marketing materials that could be produced within a web-browser. -
Digital Marketing ConsultantConvexus Consulting Oct 2001 - Feb 2005
-
Digital Marketing Strategist & Project ManagerApplied Theory Dec 1999 - Oct 2001
-
Project Manager, Web Designer, Front-End DeveloperLuminant Worldwide Jun 1997 - Dec 1999
David P. Warren, Mba Skills
Marketing Strategy
Online Marketing
Marketing
Lead Generation
E Commerce
Digital Strategy
Advertising
Strategy
Project Management
Brand Management
Online Advertising
Analytics
Public Relations
Brand Development
Entrepreneurship
Marketing Communications
Team Building
Business Strategy
Segmentation
Technical Leadership
Agile Methodologies
Software Development
Sdlc
Mobile Applications
Ecommerce
Market Segmentation
Mobile Web Design
David P. Warren, Mba Education Details
-
Louisiana State UniversityBachelor Of Fine Arts (Bfa) -
University Of Colorado Denver Business SchoolManagement & Marketing Strategy
Frequently Asked Questions about David P. Warren, Mba
What company does David P. Warren, Mba work for?
David P. Warren, Mba works for Heilind Electronics
What is David P. Warren, Mba's role at the current company?
David P. Warren, Mba's current role is Director, Global Marketing and Communications.
What is David P. Warren, Mba's email address?
David P. Warren, Mba's email address is dw****@****ind.com
What is David P. Warren, Mba's direct phone number?
David P. Warren, Mba's direct phone number is +197248*****
What schools did David P. Warren, Mba attend?
David P. Warren, Mba attended Louisiana State University, University Of Colorado Denver Business School.
What skills is David P. Warren, Mba known for?
David P. Warren, Mba has skills like Marketing Strategy, Online Marketing, Marketing, Lead Generation, E Commerce, Digital Strategy, Advertising, Strategy, Project Management, Brand Management, Online Advertising, Analytics.
Who are David P. Warren, Mba's colleagues?
David P. Warren, Mba's colleagues are Cynthia Buth, Larae Steen, Dan Pacheco, Gregory Hill, Joan Williams, Micaela Tobio, Christy Doyle.
Free Chrome Extension
Find emails, phones & company data instantly
Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Aero Online
Your AI prospecting assistant
Select data to include:
Total price:
$0.00
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial