Overseeing SEO and paid marketing efforts for Widewail - a company innovating the often still overlooked, and ridiculously crucial for any SMB, customer review response and generation field.- Driving content strategy via existing metric analysis and identified new opportunities.- Authoring articles related to our target market with a focus on value to users.

Spearheaded internal SEO efforts and teams across Autotrader, Kelley Blue Book and Dealer.com's corporate sites.- Ensured two automotive industry juggernauts were prepared for the introduction of Google's Mobile-First algorithm update. - Managed a cross-brand team of 7 SEO Analysts, Engineers and Copywriters. - Collaborated regularly with Marketing, UX and C-Level Executives.- Wanted enterprise-level SEO experience - and I definitely got it at Cox.

Proud to be joining our new Business Operations and Strategic Growth Team. Traveling across the country speaking to auto dealers about SEO, content strategy and how to turn strategic on-site resources into new customer relationships and leads.

Senior management for one of the largest in-house teams of SEO Analysts, Strategists and Copywriters in existence. Helped ensure and develop cutting-edge, high quality organic search, local and social marketing services for auto dealerships throughout North America.

Principal and Senior Consultant at ThirstyPony.com - a veteran online marketing company for the small business owner and entrepreneur. Imaginative and visionary social media marketing services coupled with a decade of search marketing experience. Our seasoned, agency-level services have been designed with small business budgets in mind.• Achieved measurable success implementing social media marketing strategies for businesses across a wide variety of verticals including retail, construction, real estate, non-profit, education and more. • Utilized major social media outposts (Facebook, YouTube, Twitter, SlideShare, Blogs and many others) to drive relevant traffic, promote brand recognition and increase revenue.• Offered paid (PPC/CPM) and organic search engine marketing services to increase visibility, rankings and subsequent traffic. Included all aspects of SEM (keyword research, site audits, link-building, viral linkbait, competitive analysis, etc.) with a strong focus on conversion optimization. • Recruited and managed a team of outsourcers to decrease overhead and create value for clients.• Passively developed new business via the aforementioned strategies. Successfully used the company blog to foster authority and potential client confidence through widely read and syndicated posts.

• Worked with a team of uber-talented search marketers on a wide variety of Fortune 500 clients. • Developed a completely new line of business for the company: a high-quality, content-based link building service.• Provided progress and results to clients, over short periods of time, which led directly to important contract renewals.• Trained and managed new team members. Collaborated with account and project managers whenever my support was required.• Provided sales support which led to new contracts with a major Canadian telecommunications provider and a big American insurance company.• Responsible for client deliverables, SEO strategy and daily communication across multiple Fortune 500 clients.

Founded the online marketing department as a company principal and headed a talented team of Search Engine Optimization, Pay Per Click and Social Media Marketing Professionals.• Recruited, mentored and led a marketing department which was responsible for over 70% of the company’s revenue in its first year. The role included new business development, account management and client partnering.• Worked closely with over 30 fledgling startups to increase their success rate and longevity via a combination of social media marketing and traditional SEO/SEM. Many of them are still in existence and doing well.

Senior manager for all day-to-day workings of our Fortune 500 client's PPC (Pay-Per-Click), CPM, SEO and affiliate programs at one of the very first digital marketing agencies in Boston. Also contributed to business development, graphic design, intern recruitment/management and client partner capacities.• Was responsible for the daily PPC/CPM campaign management of multiple Fortune 500 clients, some with monthly budgets as high as $80,000. Created campaigns from scratch, researched keywords, wrote ad copy and performed A/B landing page testing. Also served as team leader and client partner.• Built multiple affiliate programs which included designing/writing all creative, recruiting affiliates and managing daily promotions.

Part of a team of editors on SearchWinIT.com. Wrote articles, attended conferences, ran user contests, moderated webcasts, etc.

Worked closely with Senior Client Partners on a variety of client projects as an associate. Was the Project Manager for all internal projects. Company folded during the dot com bust of 2001.

Developed corporate intranet from scratch, assisted incubated companies with a variety of web development related tasks. Was offered a job by one of the incubated companies (BrainGem) after 3 months.

Developed e-commerce sites for several local KC businesses. Was responsible for copy writing and web development.

Manager of bar operations for a popular and upscale British pub. Responsible for inventory, marketing and customer service.

Ran several different on-campus bars including a 700 capacity pub, a 300 capacity nightclub and a 1200 capacity event hall.