David Rebolledo Ochoa Email and Phone Number
David Rebolledo Ochoa work email
- Valid
David Rebolledo Ochoa personal email
- Valid
Senior Executive with more than 12 years of experience on Marketing, Loyalty Programs, CRM & eCommerce. Proven achievements defining and leading sustainable business growth strategies.David Rebolledo successfully re-launched Fiesta Rewards –main Hospitality Loyalty Program in México– defining new business rules and marketing 1 to 1 strategies increasing Fiesta Rewards sales 15% average per year. Additionally, Rebolledo implemented Fiesta Rewards in South America (Brazil, Argentina and Chile) in 2010; leaded the negotiation process with Santander Bank to create the co-brand Credit Card. He joined Best Day Travel Group (one of the biggest Travel Group in Latin America with DMC, B2C, B2B and whitelabel divisions) as VP of Marketing increasing both gross sales and marketing efficiency (ROI) over 20%.As Managing Director of BestDay.com – leading this LoB to become # 1 Online Travel Agencies (OTA) in Mexico and top 5 in Latin America. Increasing both Gross Sales & EBITDA above budget 3 years in a row. David successfully expanded BestDay.com into Colombian Market and launched Cancun.com (flankers site) for US market. In September 2018, David launched the new Loyalty Program of BestDay in Mexico with a social driven approach focused to be relevant to leisure travelers. Founder of G&R Hub, a Marketing Agency specialized in Tourism & Travel providing Trade Marketing, PR & Events and eCommerce consultancy and support for B2C and B2B clients. G&R Hub collaborates with Alchemia, a Content & Communication Agency; and with Gabana a Digital Marketing Agency. Loyalty programs Brand positioning Channels & distribution strategy CRM analysis Behavioral marketing E-Marketing & E-Commerce SEM & SEO
-
FounderG&R Hub Sep 2018 - PresentCancún Y Alrededores, MéxicoFounder of G&R Hub, a Marketing Agency specialized in Tourism & Travel providing Trade Marketing, PR & Events and eCommerce consultancy and support. We help our clients to reach their goals of communication, awareness and sales through tailor-made strategies supported by a team of experts.
-
Managing DirectorBest Day Travel Group Jul 2015 - Dec 2018Cancún Y Alrededores, MéxicoResponsible for sustainable growth of BestDay.com -#1 Online Travel Agency in Mexico & Top 5 in Latam.Selected Accomplishments:- BestDay.com as #1 in OTAs Top Of Mind in Mexico- Launched BestDay.com in Colombia- Increase profitability rate and growth double X in Argentina and Brazil -
Vp Of Marketing & Best Day MediaBest Day Travel Aug 2013 - Jun 2015• Responsible for creating a new Marketing team with a bigger scope of work including: CRM, Loyalty, Social Media, SEM (Google, Bing & metasearchs), Media Planning (online & offline), Branding, Merchandising & Best Day Media (sell in-kind media placements).Selected Accomplishments:• Institutionalization of Marketing processes• Redefined brand positioning and launched a new Marketing campaign driving growth of traffic & gross sales• Start the implementation of corporative CRM Tool (MS Dynamics)• Definition of a cost-effective media plan strategy for Online and Offline increasing reach and ROI YoY• Bid Manager strategy for SEM increasing 30% gross sales YoY with a positive ROI• Definition of a new media plan strategy for Online and Offline increasing reach and ROI (YoY)• Create a new business area called "Best Day Media" increasing bottom line benefits through selling media placements into BestDay.com.mx (banners, email marketing, placements on TV Spots, etc) to partners such as hotels, airlines & financial institutions.
-
Crm & Loyalty DirectorBestday Travel Feb 2013 - Aug 2013Selected Accomplishments:• Built first phase of customer centric data base for B2C• Implemented eMail marketing & Marketing Automation technology increasing more than 400% gross sales through email marketing channel• Defined and implemented new Social Media Strategy increasing main KPIs: engagement, people talking about and community members
-
Loyalty Programs & Crm Sub-Director For Mexico & South AmericaGrupo Posadas Jun 2010 - Feb 2013Mexico CitySelected Accomplishments (Loyalty Programs):• Negotiated business model for co-branded Credit Card with Santander and Fiesta Rewards• Defined and lead marketing launch for Santander Fiesta Rewards • Achieved Co-brand sales goal for 1 year in 3T• Redefinition of customer experience in all contact points – increase customer satisfaction 30%• Increased 2 points in TOM of Fiesta Rewards brand• Implemented strategy to increase customer engagement in a multi-channel environment: (email marketing, online purchase experience, social media and mobile)• Recently signed up partnerships with MileagePlus – United Airlines, Club Premier Aeroméxico and AVISSelected Accomplishments (CRM):• Implemented RFM analysis / strategy to focus efforts on most important customers• Increase Customer Database quality 20% (input for data analysis and marketing research) -
Loyalty Programs & Crm Sr. ManagerGrupo Posadas Nov 2008 - Jun 2010Mexico CitySelected Accomplishments (Loyalty Programs):• Redefined and re-launched 3 loyalty programs: Fiesta Rewards (guests), Apreciare (executive assistants) and Motiva (travel agents).• Launched a new loyalty program: E-Kash (for meeting planner agencies).• Increased occupation of all loyalty programs 6.9% in 2009 vs LY.• Increased loyalty programs revenue 8.9% in 2009 vs LY.• Implemented Fiesta Rewards in South America (processes and campaigns) - February 2010.• Managed co-brand campaigns with Scotiabank and Fiesta Rewards that positioned co-branded card on customers Top Of Mind Selected Accomplishments (CRM):• Implemented new cost-effective model using a multi-channel campaign manager and a data analytics tool reducing 45% the CRM spend in 2 years.• Developed a real-time measurement process for electronic campaigns to get fine-tuned efforts• Defined clusters and segments and implemented predictive analysis that enhanced ROI 130%• Automated sales and prospection processes for Vacation Club division• Performed social media (facebook & twitter) for hotel brands & loyalty programs as a customer engagement strategy• Nominated to Gartner - CRM Excellence Awards – 2010 for the customer focused strategy
-
Crm Sr. ManagerGrupo Posadas Oct 2007 - Oct 2008Mexico CitySelected Accomplishments:• Implemented personalized / segmented marketing strategies (1 to 1) increased 250% ROI on email marketing • Launched automated marketing campaigns based on customers’ behavior reduced churn 15% vs 2007 • Defined customer value score to identify most valuable customers all over the company• Improved data quality & append of customers database 15% that increased email marketing response (CTR) from 1% to 3%
David Rebolledo Ochoa Skills
David Rebolledo Ochoa Education Details
-
Computer Science
Frequently Asked Questions about David Rebolledo Ochoa
What company does David Rebolledo Ochoa work for?
David Rebolledo Ochoa works for G&r Hub
What is David Rebolledo Ochoa's role at the current company?
David Rebolledo Ochoa's current role is Founder en G&R HUB.
What is David Rebolledo Ochoa's email address?
David Rebolledo Ochoa's email address is re****@****ail.com
What schools did David Rebolledo Ochoa attend?
David Rebolledo Ochoa attended Stanford University Graduate School Of Business, Universidad La Salle, A.c..
What are some of David Rebolledo Ochoa's interests?
David Rebolledo Ochoa has interest in Economic Empowerment.
What skills is David Rebolledo Ochoa known for?
David Rebolledo Ochoa has skills like Estrategia De Mercadotecnia, Marketing En Internet, Desarrollo De Marca, Online Marketing, Email Marketing, Loyalty Programs, Marketing Roi, Marketing Automation, Mercadotecnia En Medios Sociales, Multi Channel Marketing, Travel Sales, Customer Relations.
Who are David Rebolledo Ochoa's colleagues?
David Rebolledo Ochoa's colleagues are Sarah Loyo, Liliana Del Castillo, Lilliana Rivera, Sandra Zuñiga, Anthea Cortes, Thiago Henrique Dos Santos, Lilly Grau.
Not the David Rebolledo Ochoa you were looking for?
-
Juan David Ochoa Rebolledo
Bogota, D.c.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial