LVLON is a dynamic venture collective that specializes in inventing, investing, building, and launching innovative solutions across industries. With a team of seasoned entrepreneurs and corporate innovators, LVLON leverages decades of expertise in strategy, product design, and technology to propel early-stage ventures and corporate innovation initiatives. By blending the agility of startups with the operational excellence of Fortune 500 companies, LVLON accelerates the development of market-ready products, guiding them from concept to commercialization. LVLON's unique approach includes rapid prototyping, market validation, and crafting go-to-market strategies that drive impactful growth and transformation for its clients​​​.

Lead the creation and implementation of Pandora’s legal strategy for music licensing – and managing that strategy’s implementation across Pandora and SiriusXM.Managed Intellectual Property litigation, commercial disputes and Copyright Royalty Board rate settings. proceedings.Working closely with the content licensing, business development, artist & events, and product & engineering teams in negotiating, structuring and drafting various deals and advising on product features for the Pandora services, including agreements for and with songwriters, publishers, podcasters and other non-music content providers, performing rights organizations, recording artists and record labels.Working with the artist marketing, event production and content production teams in negotiating, structuring and drafting artist engagement and production deals, including agreements with recording artists, talent agencies, vendors, suppliers and contractors for live and virtual live performances. Effectively negotiating and interacting with key business and legal players in the music industry and efficiently discuss risk and tradeoffs with other members of the Pandora and SiriusXM team, including finance, sales, marketing, accounting, tax, engineering, product, royalty reporting and C-level executives under time-sensitive conditions.Advising Pandora and SiriusXM C-Suite members on overall vision and strategy, business and legal matters including copyright, contractual rights and obligations and potential legal claims.Managing Intellectual Property and other litigations, disputes and statutory Copyright Royalty Board rate setting proceedings.Building strong internal client relationships and generating client trust and satisfaction across both Pandora and SiriusXM through pragmatic, "business first" legal advice and risk management. This includes senior and C-level executives across SXM & Pandora.

Provided business strategy and content licensing advice and other professional services for high growth companies in the field of online video and audio, cloud-based digital entertainment ecosystems, interactive experiences, and other digital media technologies. Representative clients included Spotify, Facebook, LionsGate, TIDAL, Rhapsody/Napster, Google, iHeart Media, Pegasus Capital Advisors, and the Gores Group.General Counsel for uCast, a B2B global video distribution network imagined by the late Gary Winnick, of junk bond "fame." Sole negotiator for a wide range of technology, corporate, commercial, employment, litigation, and intellectual property matters for uCast. Responsible for negotiating and drafting all commercial contracts, including cloud services, professional services, advertising technology, video distribution and carriage agreements. Coordinated M&A for asset sale of Qello Concerts B2C service to Stingray Digital. Managed Series A Financing with HCL Technologies as lead investor. Negotiated and closed a $100M outsourcing deal with HCL Technologies. Managed all litigation and commercial disputes including employment and intellectual property. Maintained corporate formalities, shareholder resolutions, and all applicable Cayman Islands and Delaware corporate legal requirements.

Promoted from multiple positions. Led Business & Legal Affairs and Business Development teams in the highly successful transition from physical media to digital formats and products. Negotiated, drafted, and closed complex agreements across all digital platforms. Oversaw seven attorneys and business development executives and up to 22 indirect reports of junior attorneys, executives, and staff.VEVO: Oversaw business and legal strategy and implementation from inception through launch.Board Advisor - attended Board of Directors meetings and advised Board Members on all aspects of VEVO strategy, YouTube and other off-platform distribution, music publishing, recorded music, etc.