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David Roussain has 25 years of management experience in technology marketing, business development, and sales. Most recently as Chief Marketing Officer at G5, David lead the rebranding and positioning of G5 as a market leader in its category across three vertical markets. In addition, as Group Vice President, Marketing at Citrix Systems in Fort Lauderdale, Florida David was responsible for marketing multiple product lines representing $1.3B in revenue.Previous background includes Hewlett Packard, where David launched HP's first online business, now a $1B business for HP; then FedEx as Vice President, Marketing where he led FedEx's e-business portfolio, including automation products, supply chain products, FedEx.com, and e-business solutions. During his tenure there he launched 22 new products and received five industry awards for FedEx.com.David engages with early to mid-stage companies with aggressive growth targets seeking an experienced marketing leader.Specialities: Digital marketing, web media, content marketing, marketing automation, demand generation, messaging, sales enablement, product management, product marketing, pricing, public relations, analyst relations.
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Chief Marketing OfficerG5 Oct 2017 - PresentBend, Oregon, UsAs the leader in real estate marketing optimization, G5 is a predictive marketing SaaS company that uses AI and other emerging technologies to help marketers amplify their impact. Through its Intelligent Marketing Cloud, G5 delivers unrivaled performance and scalability through predictive analytics, 1:1 customer journeys, hyper-personalized customer experiences, and continuous spend optimization. With over a decade of experience across more than 7,000 properties throughout the U.S. and Canada, G5 was recently named one of the fastest-growing private U.S. companies by Inc. magazine and one of North America’s fastest-growing technology companies by Deloitte. The Bend, Oregon-based company is backed by private equity investor PeakEquity Partners. For more information, visit GetG5.com. -
Chief Marketing OfficerHighq Jan 2017 - Sep 2017London, GbHighQ (http://highq.com) provides innovative cloud collaboration and content management solutions to the world’s leading law firms, financial services companies, governments and corporations. The company’s blue chip client base includes over 40% of the global top 100 law firms and some of the largest global financial institutions. HighQ combines secure, enterprise-grade technology with an amazing user experience to transform the way businesses collaborate, communicate and share information securely in the cloud. Founded in 2001, HighQ is headquartered in London, with offices in New York, Amsterdam, Frankfurt, Sydney and Ahmedabad. -
Vice President, MarketingAppnexus Jan 2014 - Dec 2015New York, New York, UsAppNexus is the world's largest independent ad tech company. AppNexus's cloud-based, SAS technology platform powers trading solutions and marketplaces for the world's top publishers and advertisers. Its open, unified, and powerful programmatic platform empowers customers to more effectively buy and sell media, allowing them to innovate, differentiate, and transform their businesses. AppNexus is achieving record growth and profitability in the rapidly expanding digital media market. -
Vice President MarketingAppsense Inc. Jan 2010 - May 2013UsDuring my tenure at AppSense, I was responsible for ensuring rapid growth across our desktop and mobile product lines, strategic alliances, and systems integrators. As a company with high potential in a large market, maintaining 35%-45%+ annual growth was essential. During 2010-2013 we expanded from 180 employees to over 520, quadrupled our world-wide revenues, and transitioned AppSense from a level 2 to a level 3 company. In 2011 we secured $70M investment with Goldman Sachs, their largest investment after Facebook. My responsibilities included marketing, PR / AR relations, system integrator relationships, and alliance relationships with Microsoft, Citrix, VMware, and HP. To accommodate rapid growth, we invested heavily in salesforce.com, Marketto, SAP to efficiently manage a growing marketing and sales opportunity pipeline.. -
Group Vice President, MarketingCitrix Systems Sep 2006 - Sep 2009Fort Lauderdale, Fl, UsAs Group VP, Marketing for the Virtualization and Management Division, I am responsible for marketing Citrix's XenServer server virtualization product line that delivers application workloads to both physical and virtual servers, Edgesight, our management systems product line, and Workflow Studio, our new end-to-end orchestration product that enables every datacenter to become a dynamic datacenter.Vice President, Product Marketing for Presentation Server (now XenApp), a $1B produce line for Citrix. Achieved 16% YOY growth equating to $160M incremental revenue on a $1B base in 2007. Responsible for positioning, messaging, public relations, analyst relations, product requirements, technical marketing, and new product launches on a worldwide basis. -
Vice President, MarketingCitrix Systems Sep 2006 - May 2008Fort Lauderdale, Fl, UsVice President, Product Marketing for Presentation Server (now XenApp), a $1B produce line for Citrix. Achieved 16% YOY growth equating to $160M incremental revenue on a $1B base in 2007. Responsible for positioning, messaging, public relations, analyst relations, product marketing, product requirements, technical marketing, and new product launches on a worldwide basis. -
Executive Vice PresidentAiradvice, Inc Apr 2001 - Sep 2006Portland, Or, UsExecutive Vice President, Corporate Development. Restarted this company in 2001. Now profitable and growing quickly. Launched an all new product line focused on the HVAC industry. Currently responsible for product development, engineering, marketing, and PR. -
Vice President, MarketingFederal Express Dec 1997 - Dec 2000Memphis, Tn, UsCreated a product management organization comprising of 75+ personnel to create, develop, and implement FedEx's e-business software products, including package shipment and tracking systems, FedEx.com, API's, collaterals, supply chain management tools, and package automation. Responsible for $11B in automated shipment revenues. -
Business Planning ManagerHewlett Packard Sep 1994 - Dec 1997Houston, Texas, UsInitally started as a product manager developing several product lines, including X terminals and Wireless products. Transferred to HP's North American Marketing Center to manage product rollouts across major retailers such as Costco, Dell, CompUSA, Best Buy, and the major chain stores. Managed rollouts across a 45 person product management team comprising of $4B annual revenue. Later formed an internal team to launch HPSHopping.com, now a $1B business for HP.
David Roussain Skills
David Roussain Education Details
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Queen'S UniversityEngineering
Frequently Asked Questions about David Roussain
What company does David Roussain work for?
David Roussain works for G5
What is David Roussain's role at the current company?
David Roussain's current role is Chief Marketing Officer at G5.
What is David Roussain's email address?
David Roussain's email address is da****@****ain.com
What is David Roussain's direct phone number?
David Roussain's direct phone number is +121259*****
What schools did David Roussain attend?
David Roussain attended Queen's University.
What skills is David Roussain known for?
David Roussain has skills like Product Management, Product Marketing, Business Alliances, Strategic Partnerships, Go To Market Strategy, Virtualization, Business Development, Saas, Program Management, Data Center, Salesforce.com, Marketing Strategy.
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