David Santos Email & Phone Number

New York, Ny, Us

• Design multi-channel marketing campaigns that drive growth through lead form fills, key email messages, and account-based campaigns resulting in MQLs and SQLs with a 7X ROI.• Collaborate with global cross-functional teams including product managers, sales executives, and martech to develop and refine ideal clients and customer personas.• Manage marketing campaigns including business cases, creative development, internal approvals, and campaign performance. •Provide data-driven recommendations on campaign performance and drive innovative ideas to improve key success metrics.• Support the martech and analytics team in optimizing marketing automation through Marketo and Salesforce integration. • Increase client acquisition and lead quality by supporting the team's strategic initiatives related to audience target, segmentation, sales enablement, reporting/tracking leads, and CRM automation.

• Lead and execute digital marketing strategies to drive online visibility, and engagement, with brand positioning and target audiences, resulting in a 200% increase in sales. • Utilize Canva to create social media content for Facebook and Instagram pages, increasing impressions and engagement by 175%.• Analyze key performance metrics to measure the effectiveness of digital marketing initiatives and identify areas of improvement.

Fort Lauderdale, Florida, Us

• Develop customized strategic marketing plans and host large live demo events for individual clients throughout North Texas.• Performing data-driven tactics by researching the competitive landscape and fully understanding our target audiences’ and identifying market insights to deliver the best solutions and go-to marketing activities.• Utilizing Salesforce CRM to develop promotional strategies and track growth weekly.

Fort Lauderdale, Florida, Us

• Promoted within a 6-month timeframe for exceeding sales goals, and awarded #1 Event Marketing Representative for Q4.• Generating high traffic by developing omnichannel marketing campaigns and coordinating live demo events of our products and services.• Increased our market share by 110% by boosting our brand awareness which led to acquiring our competitors’ space.• Managing all promotional marketing assets throughout North Texas and implementing effective in-store marketing layouts and product promotions across the territory.

Dallas, Tx, Us

• Constructed prospect lists utilizing Salesforce to achieve the highest quality leads for market penetration.• Established exceptional customer rapport with both existing and new clients that resulted in exceeding our new activations quota by approximately 200%.• Initiated the team’s first best practices guide for creating and closing sales which improved customer acquisition and retention.

• Performed market analysis which led to developing the road map for new campaign ideas to present to senior leadership.• Identified gaps and opportunities within our website and incorporated a more user-friendly web experience.• Collaborated with external vendors to produce captivating new self-promotion products which yielded approximately 50% more traffic.• Coordinated new product events from inception to execution and researched current marketing trends.

St. Louis, Mo, Us

Bachelor Of Business Technology, Retail And Consumer Science

Certification Of Professional Sales