David Hyland Email & Phone Number

Madison, Wi, Us

Madison, Wi, Us

Lead content operations for Civic Media's statewide network of 20 radio stations, websites, newsletters, apps, podcasts and social platforms. Define the content strategy across all channels. Establish and maintain a content calendar in collaboration with other editorial teams. Lead organization's Content Team and serve as member of organization’s Leadership Team. Set the journalistic standard for the rest of the editorial team and train/mentor other content creators to produce high-quality work. Refine processes for creating content that can be published across on-air, digital, social, written, spoken, live and asynchronous content channels. Create and implement organization's newsletter strategy. Step in as Interim News Director, oversee News Department and direct Election 2024 coverage.

Written articles for various publications over the years, including NPR.org, City Pages (defunct Twin Cities alt-weekly), Madison Magazine, Minnesota Medicine, among others.

Lead WPR's digital activities – content and technology -- and craft a content strategy focused on audience growth and engagement. Set vision and provide editorial leadership for products, such as websites, social media, podcasts, apps, smart speakers and emails. Serve on organization's Leadership Team and Content Leadership Team. Drive daily content agenda online. Supervise Digital Content Team, a team of editors, producers and a photojournalist, who guide and contribute to content operations for digital platforms, particularly WPR.org, social media and newsletters. Lead intra-departmental Social Media Team. Craft workflows and training/coaching for broadcast-oriented teams on digital content creation. Support creation of engagement journalism project. Support diversity, inclusion and accessibility content evaluations.Articulate organization's podcast strategy and supported the creation of WPR's first non-broadcast podcast. Developed content strategies for and collaborated on a series of limited-run multimedia podcast projects.Oversee technical operations, including Web Developer Team. Set product priorities and timeline. Directed WPR.org relaunch and beginning current relaunch efforts. Guide ongoing accessibility and usability evaluations. Spearhead audience analysis efforts and sharing metrics data to key stakeholders. Manage departmental budget.Since 2012, WPR's digital and social platforms have grown exponentially. WPR.org has seen triple-digit pageview increases and double-digit audience engagement increases, winning numerous national, statewide and regional awards.Conceive content strategies for other digital properties and collaborate on joint projects with PBS Wisconsin and Wisconsin Watch/Wisconsin Center for Investigative Journalism, among others.

Write a music column that appears on Wisconsin Public Radio's website, WPR.org. The column focuses on music/concert reviews, artist interviews and music news.

Led the content operations for Channel 3000.com, the award-winning news Web site for WISC-TV. Guide the transformation of broadcast reports as well as copy from Madison Magazine and other information sources into high-quality multimedia packages. Spearheaded the site's New Media efforts, including redesign projects, development of mobile content/apps, creation of original news aggregation feature and adaptation of social media technology. Manage Web staff and station/magazine contributors. Site became most popular local news Web site in south-central Wisconsin (TV, radio or newspaper), winning numerous national, statewide and regional awards and has seen double-digit pageview increases every year.

Wrote a music column that appeared on more than 70 Web sites affiliated with Internet Broadcasting (IB). The weekly column focused on music/concert reviews, artist interviews and music news.

Managed a hub of several television news Web sites for IB on a freelance basis. Duties included writing, editing and copy editing breaking news stories simultaneously for Web sites in New York City, Chicago, Los Angeles, Miami, Washington, D.C., and other cities.

Oversaw and operated health care news Web site for the Minnesota Medical Association. Wrote and edited news stories, legislative updates and health care-related issue briefs. Incorporated interactive elements. Participated in site's redesign and pageviews steadily increased.

Maintained and updated Channel 4000.com, the SPJ award-winning news Web site for WCCO-TV and IB. Wrote and edited breaking stories, integrated images, video and audio files, moderated online chats. Co-developed Web site's Election 2000 section. As most senior member of Channel 4000, contributed to the dramatic increase in pageviews, including a record-setting number of visitors for the month of May 2000 and on Election Day 2000. Copy edited and proofread stories for all IB Web sites.

Chief reporter for the Oakdale/Lake Elmo Review newspaper. Edited and helped layout paper. Also, the chief police reporter for the Maplewood and North St. Paul Review newspapers.

Education record

Education record

Graduated from broadcast management seminar run by Wisconsin Broadcasters Association at the University of Wisconsin School of Business.