Lead cross-brand marketing campaigns and other corporate efforts across NBCU & Comcast, utilizing full suite of assets to drive financial impact and strategic objectives for the company• Oversee execution of major brand marketing campaigns and present detailed plans to CEO & executive team for key efforts• Negotiate global enterprise agreements & manage overall relationship with leading digital ad platforms (Google, Amazon, etc.)• Build audience-based performance/growth marketing capability using NBCU first-party data• Chair cross-portfolio committees of media and social leaders• Led successful enterprise-level effort to in-house ad-tech contracts (DSP, ad serving, analytics)• Member of working groups advising on device/app negotiations, digital content licensing/monetization deals, and other high-profile enterprise-level agreements involving multiple business units

Internal consultant for NBCU sales teams, responsible for business development, operations, and strategy to achieve revenue growth in programmatic and biddable media.

• Managed indirect/auction-based sales channel, by establishing new platform & revenue partnerships and optimizing programmatic channels• Led user acquisition marketing campaign for TDV’s first mobile app, “Newsbeat” with responsibility for media planning/buying on social and search platforms

Primary account manager for largest clients of the Issuer Services department. Responsible for project management of shareholder communications for over 200 unique events held by publicly traded companies.