David Straight Email & Phone Number

Columbus, OH, US

• Independent contributor with a focus on establishing a strategic vision and connecting educator and student tasks to produce more seamless experiences that lead to customer retention. In charge of team planning.
• Worked closely with management, c-level executives, and directors to secure and maintain sponsorship on design principles and system work and major roadmap initiatives
• Worked hand-in-hand with senior researchers, data scientists, and analysts to gather data to support success measurement, discovery, and iterative design. More specifically setting a vision to improve navigation and.
• Led and supported several high profile projects for Exact Path that removed barriers to usage, performance, and growth insights so that educators could take action to support students, improve implementation fidelity.

Greater Seattle Area

• Hybrid role as a manager and independent contributor responsible for building the UX team from the ground up, managing it to support all development on our curriculum and supplemental learning products, and leading.
• Established UX team and the processes and tools that shifted design’s role from reactive producer to proactive partner. Up-skilled the team and organization on user testing and design practices that led to lower risk.
• Worked with executive and senior level cross-functional partners to coordinate on design operations, strategic initiatives, and resource planning to maximize value of UX investment
• Led design of experiences that helped teachers customize their curriculums, helped admins and teachers find and monitor student activity across products, and allowed students to fill knowledge gaps and raise test.

Greater Seattle Area

• Independent contributor responsible for redesigning a new Microsoft Web Framework for the Microsoft Digital Stores marketing team to increase efficiency and flexibility internally, while improving the ease of.
• Collaborated to redesign the current web experience by contributing to design system components and styles in Figma to be used in all Microsoft brand marketing web pages including typography, forms, highlight features.
• Established guidance, governance, and stress tested responsiveness and scalability of interaction design from atomic elements to page templates for Microsoft 365, Windows, Surface, Xbox, etc.
• Worked directly with our development, accessibility, and experimentation teams to increase web accessibility, conduct tests, and improve usability

Greater Seattle Area

• Lead independent contributor on the Storyline CMS cross-functional product team. I improved the experience for content producers that publish to local news sites, mobile apps, and content for over-the-top applications.
• Facilitated research efforts across teams (ethnography, survey design, design thinking workshops, usability testing) increasing organization collaboration and improving experience
• Workshopped, analyzed and mapped current and potential future end-to-end experience to identify opportunities and gaps both in front and backstage tasks
• Along with feature development, also laid the groundwork a new design language system reducing production time by driving consistency and usability patterns
• Involved in interviewing, hiring, and developing new design talent and engaging with stakeholders to promote UX value

Seattle, WA And Columbus, OH

• Started as an independent contributor focused on the Middle School Reveal Math content experience and expanded influence as a founding member of the School UX team under the New Technologies department. I helped create.
• Audited the content and platform experience to establish UX quality standards and facilitate change management between authoring and platform environments.
• Established a culture of continuous discovery and facilitated 15+ user studies in 6 locations
• Led by articulating a design strategy by piecing together an end-to-end north star, testing interactive prototypes in Axure, and iterating on core educator tasks such as curriculum planning

Columbus, Ohio Area

• Lead independent contributor working from conception to execution of web sites and doctor and patient-facing applications that worked in tandem with native mobile apps.
• Created the front-end design of the web app and back-end CMS from the ground up for our Patient Education Platform
• Redesigned the Duet Health Website to attract new business and investment opportunities
• Worked directly with lead developers and clients such as Nationwide Children’s Hospital, OhioHealth, Cardinal Health, and others

Columbus, Ohio Area

• Independent contributor on contract for the Association of College and University Housing Officers - International. I designed effective materials such as identities, programs, posters, website media, reports.
• Designed the visual identity and lead the creative direction and design of the program and event materials for the annual ACUHO-I Conference and Exhibition 2013 in Minneapolis
• Redesigned the visual identity for the James C. Grimm National Housing Training Institute
• Created the visual identity for the ACUHO-I Foundation 25th Anniversary celebration
• Collaborated with managers and copywriters to produce all materials including the program for the Annual Conference, Housing Facilities Conference, ACUHO-I Business Report, and more

Columbus, Ohio Area

• I designed effective materials such as identity design, posters, web banners, social media content, flyers, and brochures for events at the Recreational Physical Activity Center (RPAC) and related recreational sports.
• Lead the creative direction and design of the yearly Rec Sports magazine produced by our department to highlight stories of champions and successful health and fitness accomplishments
• Photographed student recreational sports athletes and helped collaborate on the production of videos for Rec Sports and the Office of Student Life
• Promoted and maintained consistency through the Ohio State brand guidelines, while still showing a range of creative expression featuring our diverse audiences and activities
• Collaborated with other managers, designers, communications, video, and social media coworkers on a variety projects and activities

Greater Pittsburgh Area

• I gained real world experience working at this fast-paced marketing and design agency to support it's wide client base while completing my degree.
• Created and presented designs for a client identity redesign
• Designed advertisements for clients in a variety of industries
• Collaborated with copywriters, communications and marketing professionals, videographers, designers, and executives
• Engaged in new client research reports, preparing materials for presentation, and other production work

Greater Pittsburgh Area

• I was responsible for website and database oversight. I provided analyzed and provided recommendations on how it could be modernized and improved to better support client needs.
• I took photographs that appeared on the site.
• Helped organize communication campaigns to target current and potential new customers and help them understand our business offerings
• Supported the staff in completing Excel spreadsheets and other paperwork that needed to be done

Bachelor Of Science, Visual Communication Design

Activities and Societies: Design Circle, Media Marketing and Communications Scholars

Kommunikationsdesign

I studied at Hochschule RheinMain during my time studying abroad.