David Strandberg Email and Phone Number
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Strategically focused dreamer. Storyteller, conversation starter, and the guy who drives clicks on the Buy button.I toss a side eye at the ordinary and expected. Embraces fresh thinking that moves the people. When you move the people? You move the needle.Unique combination of left and right brain skills to create, launch, reinvigorate, and measurably build e-commerce and retail startups and mature brands. One side of the melon focused on the goals, challenges, opportunities, strategy, tactics, the data, the actions, the outcomes. The other side focused on bringing the brand to life and driving measurable results through powerful, copywriting and communications.CPG and Services: Mattress Firm, Coca-Cola USA - Coke, diet Coke, Sprite. Gatorade. Anheuser-Busch. Nabisco. Life Time Fitness. Quaker Oats. AT&T. Bluestem Brands Ecommerce, retail, brand development, copywriting for web, mobile, email and direct/catalog marketing, direct response marketing, broadcast, print, promotion, short and long form content. Development and execution of e-commerce websites, email, digital, print advertising, CRM, catalog, POS, collateral, promotion, and sales support. Photoshop and Adobe Creative Suite, D2C and B2B, P&L. Samples of my work: http://davidstrandberg.com (see link below)
Martineaudesign.Com
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Creative Director And CopywriterMartineaudesign.ComBarrington, Il, Us
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Vice President Marketing & CreativeX-Vision Optics Oct 2023 - PresentUnited StatesDelivering high-octane thermal & night vision optics to help hunters own the night. -
Creative DirectorMartineaudesign.Com Jul 2019 - Jan 2024Chicago, Illinois, United StatesLeading clients in the outdoor industry to measurably grow their brands and businesses.Areas of specialization: brand creation and launch, e-commerce planning, launch and on-going marketing, email marketing, promotional marketing, video and photography content development and execution, social media and influencer marketing, print and digital advertising, packaging, collateral, in-store, tradeshow, customer service.Brand and product naming. Brand development. Copywriting for: website, email, advertising, product descriptions, blogs, promotion, search, social media, in-store POP, packaging.
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Vice President Marketing & Creative DirectorPnuma Outdoors May 2015 - Jun 2019Greater Minneapolis-St. Paul AreaOpportunity: Create and launch brand of outdoor apparel made of highest performance materials and componentry. Sell to highly knowledgeable consumer within highly competitive upper-tier segment of the industry. Offer apparel priced through brand ecommerce site and back up each purchase with exclusive lifetime guarantee.What happened: Held authority for discovery of brand promise, stragetic and communications planning, ecommerce site development including pre-launch site to help build email subscriber list prior to opening of ecommerce platform. Assembled team of freelance designers, writers, and photographers to bring brand to life. Created brand name, brand mark, packaging experience, wrote and continue to write print advertising, every word on website and every email to subscriber base. Named each product, built team of key influencers as component of social media marketing effort. Daily analysis of analytics to help guide the business. Plan and purchase all digital and print media. Responsible for A/B testing and user experience. Authority for execution of marketing and promotional plan. Hold digital marketing agency relationship, responsibility for forecasting, reporting, budgeting, and P&L.How did it go?: Pnuma Outdoors has more than doubled revenues and quantities YOY, driven conversion rates + 75%, 35% of email subscribers have purchased each season. Firmly established Pnuma as the competitor to be dealt with by top-tier hunting apparel brands. Ecommerce Marketing I Strategic Planning I Media and Communications Planning I Advertising I Brand Launch I Digital Marketing and Advertising I Retail I Email Marketing I Sports marketing I Social Media l Promotion I Partner Marketing I Media Planning and Buying I Agency management I Public Relations I Startup Marketing
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Creative DirectorBluestem Brands, Inc. Oct 2013 - May 2015MinneapolisCreative leader of Gettington.com at multi-billion-dollar retailer, Bluestem Brands (Eden Prairie, MN). Gettington.com, growing at double-digit rates YOY, offers consumers over 100,000 product choices from leading brands including Apple, Dyson, Sony, Beats by Dr. Dre, Bulova, Lucky Brand Jeans, Calvin Klein, Sleep Number and Kitchen Aid as well as private label brands. Hold responsibility for creation, execution and production of more than 12, 76-page direct mail catalogs with multiple versions (tests and controls) for each mailing, more than 250 customer acquisition and customer emails, website design, copy and content, user experience and digital advertising. Lead team of print and interactive designers, copywriters and project managers. Member of brand leadership team. Cross-functional partner with executive leadership, merchandising, marketing, and ecommerce team members.Creative DIrector I Brand Development I Ecommerce I Mobile Marketing I Email Marketing I Catalog I Direct Mail I CRM I New Customer Acquisition I User Experience I Promotion I Collateral -
Creative DirectorRevo Brand Group Nov 2012 - Oct 2013Greater Minneapolis-St. Paul AreaRevo Brand Group is the parent company of outdoor enthusiast integrated marketing agency Primer 180, hunting and shooting tools and gear manufacturer and marketer, Real Avid and content development company, EverFire Group. Revo Brand Group companies build client brands by creating, producing and delivering strategic planning, marketing and communications planning, advertising, promotion, web and mobile marketing, shopper marketing, digital content and films for outdoor industry clients.Stratgic and communications planning I Broadcast Advertising I Digital Advertising I Ecommerce I Retail Experience I Promotional Marketing I Retail Marketing I Catalog Marketing I Direct Marketing I Social Media I Collateral I Packaging I Trade & Channel Marketing I Outdoor IndustryClients: Real Avid. Zippo Outdoor. Stratos Boats. -
Founder And Creative DirectorStrandberg + Troupe Jan 2008 - Nov 2012Minneapolis And ChicagoIntegrated marketing and communications agency helping startups get started and emerging companies, well, emerge through the discovery of powerful brand strategies, marketing and communications planning and execution of messaging across digital and traditional platforms. We named brands, developed brand identities, discovered unique, ownable digital marketing programming opportunities and brought them to life. Created and executed advertising, promotion, collateral and partner marketing communications and experiences. Clients: DesignerAtHome, bioDensity, SwingByte, Renew magazine, Conservatory Craftsmen, Xzar CorporationStartup Consultancy I Strategic, Marketing, and Communications Planning I Ecommerce Marketing I Social Media I Promotional Marketing I New Product Development and Launch I Digital, Print, and Broadcast I User Experience I Website Design I Brand Identity I Video Production I Email Marketing
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Sr. Director, Creative & Brand InnovationLife Time Fitness Nov 2005 - Nov 2007Greater Minneapolis-St. Paul AreaOwned leadership of in-house advertising agency of 28 department professionals supporting internal clients including sales, fitness, retail and corporate wellness. Led development and execution of broadcast and print advertising, direct mail, web and digital content, email, collateral, merchandising and POS. Selected and managed external agency relationships. Developed solid cross-functional relationships with key stakeholders including sales, retail, fitness, corporate membership, and executive management.In-house agency leadership I Led team members in the creation of broadcast, digital, direct mail, POS, and collateral I Promotional Marketing I User Experience I Loyalty Marketing I Sponsorship Activation
David Strandberg Skills
David Strandberg Education Details
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University Of Illinois At Urbana-Champaign
Frequently Asked Questions about David Strandberg
What company does David Strandberg work for?
David Strandberg works for Martineaudesign.com
What is David Strandberg's role at the current company?
David Strandberg's current role is Creative Director and Copywriter.
What is David Strandberg's email address?
David Strandberg's email address is ds****@****ess.com
What is David Strandberg's direct phone number?
David Strandberg's direct phone number is +195265*****
What schools did David Strandberg attend?
David Strandberg attended University Of Illinois At Urbana-Champaign.
What skills is David Strandberg known for?
David Strandberg has skills like Creative Direction, Brand Architecture, Brand Development, Integrated Marketing, Advertising, E Commerce, Digital Marketing, Creative Strategy, Web Design, Marketing, Direct Mail, Direct Marketing.
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