David Symington Email & Phone Number

United States

United States

San Francisco, California, United States

Sterling, Il

Allocated marketing budget, including advertising, print collateral, trade shows, and services from an advertising company.Maintained in-depth project plans including detailed excel workbooks with continually updated task lists, contact lists, deadlines, and budgets.Established and built successful partnerships with vendors, hotels, event management companies, and production services companies.Developed email marketing program for internal site subscribers, existing customers, and external industry mailing lists. (Mail Chimp)Maintained content and graphics for the company website, print advertisements, and corporate sales collateral.Administered social media strategies and monitored the online presence of the company's brand, engaging with users and strengthening customer relationships.

Taos Ski Valley, Nm

Directed website planning and SEO efforts during redesign for Taos Ski Valley website that increased visitors to the site per month, raised online ticket sales and was a key player in boosting season pass sales.Email Marketing for 100k subscribers. Re-engaged users/week with campaigns and drove in annual revenue through email. (IBM Watson, Silverpop)Collected, analyzed and reported web metrics, such as visits, time on site or email, page views per visit, transaction volume and revenue, traffic mix, click-through rates, and conversion rates.Consulted with Sales, Marketing, and Communications team to identify material needs and deadlines for projects.Maintained digital signage content and graphics for the entire resort using a network-based platform. (Four Winds Interactive)Assisted the marketing team with developing and implementing social media strategies, monitoring the online presence of the company's brand and engage with users, strengthening customer relationships.Administered company website content, graphics, promotions, and orchestrated development updates.

Remote

Conceptualized, developed and maintained extensive websites, integrating interactivity, content management, search engine optimization, and social networking.Managed end-to-end project delivery, breaking down high-level project goals into discrete tasks for team members.Produced monthly performance reports for clients utilizing reporting tools such as Google Analytics; determined key metrics that were of primary importance to clients and provided trending data to compare results month-by-month.Scheduled appointments with clients to establish brand identity, marketing goals, budget and time guidelines.Managed customer relationships, helping customers maximize the value of their advertising and fostering renewal business.

Dover, Fl

Created compelling web content to improve brand reputability and increase organic traffic.Evaluated and managed third party agencies and vendors and monitored advertising exposure.Developed and implemented SEO strategies that meet specific requirements to meet set goals.Tracking, analyzing, and reporting on email, website, and other digital marketing endeavors.Assisted the Sales department by generating new leads from digital marketing.

Bachelor Of Science Business Administration, Marketing

Certification, Academic And Business Writing

Diploma In Business Technology