Interactually is a PPC and enterprise SEO agency as well as a Google Agency Partner. We have worked with companies ranging from national, global and Fortune 500 brands to local businesses and non-profits. We work across several industries and, in the Healthcare space alone, have completed work for over 700 medical practices.

My primary objectives at X-Rite were to drive continuous growth through SEO, PPC, ecommerce and other digital channels. This work included both X-Rite and Pantone's portfolio of web properties across North America, Europe and Asia. I provided in-depth analysis of digital marketing campaigns, including tracking leads all the way through the funnel into closed revenue. I worked very closely with both the IT department on technical website projects as well as our sales team on how to best attract, qualify and convert customers.

At Bevelwise, I was responsible for directly managing multiple PPC campaigns for various clients as well as leading the SEO efforts for several companies, both for new website projects and on an ongoing basis.From an SEO standpoint, the majority of my time was spent either within a client's CMS, optimizing their site according to proven strategies, or out building links, writing guest blogs and various copywriting tasks. In the PPC realm, I spent considerable time deep within web analytics, AdWords, Bing Ads and various ad networks.

As an SEO Specialist at Oneupweb, I directly managed organic search efforts for a diverse client list, including Fortune 500 and Global 500 companies. I authored over 500,000 words of optimized copy for a vast range of industries and handled all day-to-day client communication with various marketing, advertising and IT departments.My responsibilities and consulting ranged from keyword research and user experience to site architecture, technical site audits and conversion rate optimization.

I wore a lot of hats during my time running S812. With a focus on Michigan-based small businesses, I worked with numerous companies who were venturing into online business for the first time. From the very first brainstorm and through design, development and launch, I educated clients on how to manage and market their new web presence.