Collaboration with vendors to plan and execute joint marketing campaigns, promotions, and product launches.Creating and implementing marketing strategies aligned with the company’s goals and vendor interests, aiming to increase sales, brand awareness, and product visibility.Responsibilty for managing marketing funds and ensuring efficient allocation of budgets for various marketing initiatives, making sure campaigns are cost-effective.Monitoring the success of marketing activities, analyzing campaign data, and generating reports to evaluate the impact on sales and brand performance, providing insights for future strategies.Maintaining strong relationships to ensure smooth collaboration and mutual support in marketing efforts.

Product Development and Design Coordination: creating of exclusive products, working with designers and manufacturers to develop styles that meet brand standards and appeal to the target market.Supplier Sourcing and Negotiation: identifying and negotiating with suppliers to ensure high-quality materials and production at competitive prices, while maintaining strong partnerships to streamline the manufacturing process.Brand and Sales Performance Management: monitoring the performance of private label products, adjusting the product line, pricing, and marketing strategies based on sales data and market trends to optimize profitability and brand growth. Responsibility for budget execution and strategy.Developing and launching the MEN-A Private Label brand for men, and managing the entire process from concept to market introduction.

Responsibility for selecting products that align with market needs and consumer preferences, ensuring a competitive product range for the target audience within the CEE region in the category of men's underwear, nightwear, and apparel.Negotiating prices, quantities, and delivery terms with suppliers, building long term relationships, preparing business strategy.Monitoring stock levels and sales performance, budget and planing, making adjustments to the product mix based on demand, while working closely with merchandising and marketing teams to optimize product placement and promotion.

Responsibility for the portfolio of men’s shoes, underwear, and accessories in the Central and Eastern Europe (CEE) region.Collaborating with key accounts, including Bestseller Group, Arcadia Group, Vagabond, Calvin Klein, and Tommy Hilfiger.Managing buying strategies and business terms to optimize performance. Responsibility for budget execution.Analyzing offline sales and providing support for Try&Buy stores.Participating in marketing campaigns and fashion fairs to promote the product lines.

Responsibility for overseeing the delivery and processing of all outstanding orders to ensure timely fulfillment.Monitorimg existing products for quality control, including post-production evaluation and website presentation.Actively participates in marketing activities to support brand initiatives and enhance product visibility.

Administrative support for Buyers & other team members.