David Rose Email & Phone Number

Eindhoven, Nl

Emproof brings state of the art software security to the deeply embedded environment where overhead constraints traditionally limit advanced security. Our solution prevents reverse engineering to secure valuable intellectual property and protects against exploitation attacks via an easily implementable solution that is hardware and software agnostic. Emproof protects the emerging world of ubiquitous connectivity by securing devices at their core

New York, Us

New York, Us

Veea is leading the way to Local Network Intelligence at the Device Edge by providing a unique combination of highly integrated connectivity and communications platforms incorporating computing capabilities that will allow applications that are deployed at the Edge to enhance 5G services that use AI and ML techniques to increase performance.

Bath, Bath And Ne Somerset, Gb

Virtuosys is a Series A VC funded technology start-up company in the Edge Computing market. Focused on Transport, Industrial IoT and Retail. Acquired by Veea

Cambridge, Gb

Built Sales organisation in US, Europe and APAC region including Partner Eco-System from supporting industry organisations including Development Tools, EDA and Microprocessor/Graphics IP providers

Cambridge, Gb

UltraSoC’s main product line is a suite of semiconductor IP that puts an intelligent analytics infrastructure into the core hardware of an SoC. This provides intimate visibility of the real-world behaviour of entire systems. Responsible for identifying, creating and maintaining relationships with customers and partners. Secured lead licensees of technology to prove technology in silicon

San Francisco, Ca, Us

Primarily responsible for identifying, engaging and building relationships with Global Handset OEMs and 3G Baseband Chipset platform suppliers. This activity resulted in Strategic Agreements with Tier 1 Mobile Handset companies allowing product demonstrators for IMB technology to be displayed at MWC & used in Technology Trials. Engaged at Executive levels to drive the technology adoption within these organisations and create the pull required to execute supply agreements for our ASIC technology

Cambridge, Cambs, Gb

•Responsible for increasing Royalty Revenues into Embedded market. •Developed new approaches to secure Design Wins into Smart Meters and new Energy Markets. •Involved managing teams across 3 continents•Initiated broad access to End users via Distribution Channels globally

Cambridge, Cambs, Gb

Responsible for Licensing our IP and Tools to the large OEM's / ODM's and to create relationships across all levels within these organisations to allow ARM to influence long term directions. Responsible for teams in Europe, China, Korea and Taiwan.Year one we achieved target and year two over achieved by 55%.

Cambridge, Cambs, Gb

Relocated to China in order to ascertain the changes required going forward for Sales & Marketing organization. Upon completion provided Review and Recommendations to the Board. Based on these recommendations we increased Sales & Marketing teams by over 50% and opened a new office in Shenzhen. Involved working closely with local Sales and Marketing teams team to visit major Chinese accounts

Cambridge, Cambs, Gb

Position involved building relationships with many companies involved in the eco system including OEM’s, SIlicon Providers, Middleware & Software companies, Operators and Broadcasters. My global team became the experts within ARM on these Applications and we established ourselves with key companies involved in Consumer Electronics

Cambridge, Cambs, Gb

Maintained ownership of one of our Major Accounts, Ericsson, which by now had split into two separate companies, Sony Ericsson and Ericsson (soon to be EMP). At this stage I also got promoted to Sales Director responsible for the Sales team responsible for Infineon , Philips (now NXP) and STM. Our yearly budget just for licensing increased from $15M to $25M yearly and these Targets were always exceeded.Role included tasks such as Regular Account Reviews, Team Objectives setting to achieve Account Development, Arranging Quarterly Sales Meeting, Internal Exec Reviews, Price negotiation etc

Cambridge, Cambs, Gb

Main role was as Account Manger for Ericsson Worldwide which involved much of the same activities as for Biz Dev Role in terms of penetration but with a lot more focus on also developing the Account long term. This involved bringing in Product Mangers and Technical specialist from ARM to the relevant Business groups inside Ericsson, which were spread across many locations across Europe, US and Japan.Main tasks were mainly concerned with European SItes at Kista, Lund and Gothenburg in Sweden but also sites in Germany, Norway and UK. Every 6 months I’d also visit Raleigh in US. Co-ordinated the local sales support globally and set up Exec reviews every 6 months.Penetrated many divisions in Ericsson including Mobile, Base Station, Network, DECT etcKey achievement in this role was helping to develop our Single Use Design Licensing (SUDL) program targeted at Fabless companies who wanted an ARM core for a single Application. This involved developing the program with our Licensing team and Legal team. Once developed I was responsible for securing Sales of SUDL’s to a number of companies in Europe.

Cambridge, Cambs, Gb

Sun Microelectronics Franchise Manager1996 - 1998 Arrow/MMD, Reading• Spearheaded all Sun Microelectronics and Java related products into the embedded market place and system integrators.• Initiated direct marketing campaigns across resellers • Total billings of £4M IDT Product Manager1994 - 1996 Arrow/MMD, Reading• Responsible for establishing the 32 Bit Risc processor and specialised memories in the market. Achieved this by closely working with our distribution sales teams to penetrate key accounts in the UK• Accountabilities included negotiations for pricing ,stock rotations/profiling with manufacturer directly.• Provide appropriate training to Internal and External sales teams

•Responsible for i386 and i486 designs into distribution accounts. •Visits with Sales teams into Engineering departments to promote architecture followed by close working during design in phase•Qualified Intel Advanced Technical Specialist 1991-1994

•Various Military projects for Weapons Fire Control Systems on submarines•Included designing prototype PCB’s and Test Sets •Attended commissioning of this hardware in Plymouth, Scotland and Florida