David Wilton Email & Phone Number

Cardiff, United Kingdom

• As Chief Executive, I have to privilege to lead TPAS Cymru in promoting and developing outstanding tenant engagement, voice and community development with landlords, public bodies and tenants across Wales. This includes:
• Develop and deliver the vision and effectiveness of TPAS Cymru
• Lead development, growth, organisational and cultural change
• Effective financial management and governance.
• Lead and motivate a dedicated, experienced team.
• Directly influence Government policy, sector stakeholders through tenant voice

Cardiff, United Kingdom

1. Support Cartrefi Cymru in defining and implementing its communications objectives2. Create and deliver communications including PR, digital, direct and print media and social media 3. Define and deliver marketing strategy including delivering new website, create a content marketing culture and raise Brand awareness4. Develop sustainable success.

Cardiff, United Kingdom

Responsible for brand marketing of this award winning digital agency during the transition from Fusionworkshop into its new identity as Kagool. This involved traditional, digital and social media marketing, content and onsite marketing, customer engagement and new business lead generation. Management of marketing team and representing Marketing at Board.

Cardiff, United Kingdom

• Responsible for multi-channel conversion in the direct to consumer market
• Responsible for digital channels such as online, mobile and eCommerce sites.
• Initiation of new e-commerce solutions using multi-branded agile architecture.
• Responsible for 2 contact centres covering inbound and outbound sales and web support.
• Development of new conversion tools/solutions across online/contact centre.Achievements: Stripping down products & features to create simplified, FCA compliant propositions that engaged target consumers.

Cardiff, United Kingdom

• Responsible for development, marketing and strategy for Life Insurance
• Responsible for digital objectives for marketing and web development.
• Management of large budget marketing campaigns.
• Management of digital marketing & web development team plus internal/external suppliers.
• Digital stakeholder in wider product development, brand strategy and user experience. Achievements: 1. Diversified marketing to balanced mix of aggregators, affiliates, display, email, paid and natural search to ensure.

Surrey, UK

• Responsible for development, usability, branding and strategy for multiple Group websites
• Responsible for L&G’s websites and e-commerce objectives.
• Management of online marketing team + internal/external resources.
• Management of SEO, PPC and Affiliates.
• Responsible for ensuring online channels were brand and regulatory compliant.
• Main digital stakeholder in development of new products and propositions.

London, United Kingdom

• Part of a fast paced start-up team taking the proposition to market launch.Developed and implemented partner strategy via distribution deals with target distribution channels
• Negotiation of commercial terms, branding, content and delivery.
• Project management of partner implementation.
• Developed new Product & Brand concepts internally and with key partnersAchievement: Worked as part of a small management team taking a dotcom idea through initiation, build, launch and syndication.

London, United Kingdom

• Responsible for fast track development of e-commerce products
• Project initiation, user requirements and business case production
• Production of marketing strategy
• Tender management with IT suppliers
• Negotiation with pilot users including branding and syndication.Achievement: Rapid development of e-commerce solutions in a cautious (slow moving) culture

London, United Kingdom

• Responsible for end to end product ownership.
• Product performance (P&L, market share, competitor analysis and regulatory reporting)
• Representing NatWest at industry committees and working groups (APACS, BACS)
• Product stakeholder on significant IT change projects and Y2K compliance
• Support business acquisition – tenders, presentations & pre/post sales negotiations
• Management of product teamAchievement: Real experience in structured project management (Prince2), managed multiple large scale change projects during a pressured period of Y2K and significant changes in the industry.

London, United Kingdom

• Research/presentation of strategy papers on competitor/industry/new technology
• Market research (inc. commissioning internal & external research)Achievement: Recognised by senior management as talent and appointed the youngest manager in NatWest (role above).

Bangor, Wales

• Head of the Executive Board
• Responsible for significant commercial turnover & expenditure inc 120 staff.
• Representation of student needs with University, external bodies & media.
• Lead SU campaigns and act of PR spokespersonAchievement: Delivered a surplus during my term after 4 previous years of losses by applying basic principles of doing more of what we do best and cutting unnecessary costs.

Professional Diploma In Digital Marketing

Diploma

Bachelor Of Arts (B.A.), Banking, Insurance & Finance

Activities and Societies: Elected as President of University's Student Union (paid sabatical position 1995-96). News Editor of fortnightly.