David 'Rock' Tanaka Email & Phone Number

Huntington Beach, California

ZuBLAM is a powerful smartphone app focused on helping businesses advertise quickly, easily and inexpensively. The app allows customers to find desired offers fast for enhanced happiness. Enjoy Life More ™ www.zublam.com

Huntington Beach, Ca

Rocksolidpower Solutions was established in 2007 to distribute cost saving technology solutions to save businesses money. Our goal is to show our clients how to make money by saving time using the highest technology and most reliable equipment available. Our distribution arm along with our major suppliers allows us to bring you the highest quality products at the lowest prices.Our worldwide partners have been in business for over 30 years and our local partner has been in business for over 18 years with branches in the USA (1996), UK (1991) and Australia (1996).• Distributor of Cashmaster, a high technology machine that counts cash by weight, and Cashscan counterfeit detector products.• Fierce contract negotiator focused on a win-win strategy.• Web Designer

Alamo, Ca

• Restructured existing business and increased unit sales by 50% YOY in 12 months through innovative workflow, leadership, team building and empowerment, new hires, improvements in systems, product, image, service, and health and safety compliance.• Executed remodeling and re-imaging of failing restaurants, implemented new training metrics, and improved operational procedures.• Received numerous Top 5 Sales Increase Awards and Five-Star Operational Awards.

Fairfield, Ca

• Surpassed sales projections by growing market share from 10% to 55%.• Directed dynamic local store marketing and streamlined business processes by creating software programs to enhance payroll, timesheets, and cash management.

San Ramon, Ca

• Fierce contract negotiator focused on a win-win strategy. Negotiated favorable terms with over 340 vendors resulting in major discounts and expanded payment terms with suppliers for over 630 convenience stores throughout the United States. • Created Vendor Rebate Analyzer (VLA) computer program that increased vendor rebate cash flow by 120% and reduced rebate turnaround from 12 months to 30 days.• Developed computerized analysis, accounting, and reporting programs to support category products, and price book; saving at least 40 labor hours per week. SAP invoicing.• Developed vendor contact and product database program which reduced manual administrative and reporting functions, therefore increasing productivity and reducing labor costs.• Designed and developed a critically acclaimed Beverage Display Guidelines handbook to help build and maintain beverage displays. Adopted by the Chevron University as a training manual and incorporated in the Chevron Hallmark 21 standards.• Honored with the prestigious Outstanding Individual Performance Award.

San Ramon, California

• Implemented merchandising programs for six western states (CA, WA, OR, UT, AK, HI). • Introduced new products and store equipment leading to increased sales-to-space ratios.• Monitored and maintained all current pricing, competitor surveys and advertising.• Supervised new store builds and designed layout schematics.• Developed monthly promotional calendars customized for each market resulting in increased average store sales by 35% via incentive awards.• Fierce contract negotiator focused on a win-win strategy. Negotiated vendor contracts and slot allowances and increased gross profit margins by an average of 10%.• Designed and developed a computer based price book specific to each market allowing instant price updates and accurate gross margin control.• Directed a team in developing and implementing computerized POS cash registers.

La Palma, Ca

• Responsible for supervising eleven ARCO AM/PM franchise accounts including business consultant, marketing, new program development, environmental concerns, health department, insurance, store inspections, royalty collection, landlord, lease termination, franchise assignments and transfers, trademark compliance, and key liaison between franchisee and franchiser.• Winners Club Award 4 years straight for incremental gas and store sales.• Designed and developed Snack Bridge above condiment bar. Snack sales increased by an average of 22% per store. The Snack Bridge was later implemented in every AM/PM in the west coast courtesy of Frito-Lay at no cost to ARCO.• Created new AM/PM FastTrack store layout and ordering guide books; reducing store reset time from 14 days to 2 days.• Supervised the design, construction, and opening of $2 million annual sales, 2700 s.f. full-line AM/PM diamond shape store in Diamond Bar, CA. Determined floor layout, product placement, lighting, fixtures, signage, and back-room production arrangement and equipment.• Developed several computer software programs to act as a change agent to support a paradigm shift from manual paper based entry to a computer based entry saving the company thousands in labor hours.• Increased sales an average of 40% compared to previous year by customizing store layout by community and developing gasoline pricing strategies that lowered price, increased volume, and increased profit.

Los Angeles, Ca

• Managed daily operations of 50% of sales floor, including clothing, jewelry, infant, and cosmetics. Hired, trained, and managed 12 employees. Responsible for increasing sales and profitability and deceasing expenses. Increased softlines sales by 15%-20% year over year.• Reduced employee turnover by 50% by fostering team atmosphere, improved training, communication, and motivation.• Increased district Tour Evaluation & Inspection rating from “poor” to “excellent” in only 2 months. This store has never rated above a “satisfactory” in over 7 years since the grand opening.