Davin Marcello Email & Phone Number

Sydney, Nsw, Au

Sydney, Nsw, Au

Sydney, Nsw, Au

Crows Nest(Naremburn), Nsw, Au

Crows Nest(Naremburn), Nsw, Au

Crows Nest(Naremburn), Nsw, Au

Crows Nest, Nsw, Au

Darlinghurst, New South Wales, Au

• Accountable for overall growth and development of accounts as well as meeting profit goals• Managed a team of 6 consisting of Campaign Executive, Planners, Account Managers and Traders to ensure high level of performance is always achieved.• Managed, optimised and executed all real-time-bidding and programmatically traded campaigns • Demonstrated up-to-date knowledge of the latest industry and digital trends including platform expertise (GMP, GTM, GA, Facebook and Roy Morgan among others).• Ensured the timely development and execution of plans, campaigns, and projects to assure earnings, growth, and profit goals are achieved.• Ensured campaigns aligned with clients business goals with agreed measurements and provide training as necessary to lead both quality and profitable service.

Darlinghurst, New South Wales, Au

ADMATIC is a specialist digital agency, providing a higher standard of audience measurement strategy, planning and buying to programmatic media. We deliver truly integrated automation across channels, and provide online metrics that demonstrate real value to marketers. Our daringness to lead and innovate compels us to continually research, test, refine and adopt the industry's best AdTech, and lead the way in audience discovery, brand safety, data optimisation, viewability, and real time campaign management. Learn more about our team of Real Time Thinkers at admatic.com.au

London, Gb

• Media buying and planning - programmatic display, video, social, mobile and OOH.• Planned and optimised programmatic audience strategies based on client targets and objectives.• Trafficked, tracked and optimised all digital advertising campaigns.• Executed and delivered all benchmark reporting.• Developed digital display implementation plans.• Facilitated digital conversation across client teams.• Produced digital reports for clients and data analysis.• Managed data related tasks in Google Analytics, Google Tag Manager, DoubleClick and other related platforms.• Provided data analysis and visualisation.

• Manage the development of website, e-commerce and social media for AYAM™ Australia• Coordinate digital marketing campaigns, including website, email marketing and social networking. Identifying key areas for improvement• Create, manage and edit online content in a web-based environment• Coordinate content creation & publishing of e-newsletters (internal and external)• Analysis of website and digital campaigns through Google Analytics and Facebook Insights • Create advertising collateral and POS material using Microsoft Word and Publisher• Coordinate and assist in new product development, packaging, ATL/BTL activities and consumer advertising• Assist in the marketing activities of the department• Manage the physical aspect of all campaigns such as materials and resources

• Planned, executed and managed Expatree’s online marketing strategy • Maintained Expatree’s key accounts, ensured enquiries were answered promptly and efficiently• Website content management• Developed distribution plan• Analysed and identified trends through Google Analytics for changes in web traffic• Improved user experience through research, surveys and ideas for website development• Raised brand awareness through social media and offline promotion• Planned and organised distribution of marketing materials

Bachelor Of Business And Commerce, Marketing (Managing Organisations And Managing Globally Sub-Majors)

Language, Mandarin