As a marketing leader with over 18 years of experience, I specialize in creating and executing data-driven strategies powered by innovative technologies. My expertise spans leading high-performing teams, managing multi-million-dollar budgets, and leveraging AI to optimize performance across integrated marketing, e-commerce, and advertising platforms.My career began in technology consulting, where I advanced to Practice Director roles at IBM and Xerox, leading cross-functional teams to deliver transformative solutions. Building on this foundation of technical leadership and problem-solving, I transitioned into digital marketing, managing P&L for Texas divisions at Hearst Media and AT&T Advertising Services before advancing into AI-driven and strategic marketing initiatives.In my current role, I’ve developed an AI-powered framework to rewrite product descriptions, enhancing SEO, paid advertising effectiveness, and conversions. Throughout my career, I’ve embraced emerging technologies like OpenAI APIs to streamline workflows, analyze complex advertising accounts, and deliver actionable insights that drive measurable results. Let’s connect to discuss how innovation can create growth and value!