Oversaw Canadian implementation of ISO 20022 for wires and migration of cheque imaging to new infrastructure.Gathered and presented North American leadership team feedback on the Product Launch Framework to the global COO.Achieved 45% YoY revenue growth and 55% YoY margin growth.

Managed TTS Canada Product through its most profitable period ever with >20% revenue CAGR. Led efforts to establish Citibank as a direct wire clearer in Canada driving cost savings and client experience benefits.Oversaw a smooth client migration of Citi Canada's deposit account book from legacy technology to Citi's global strategic deposit platform, positioning Citi to deliver advanced capabilities on a stronger platform.Revamped and reinvigorated TTS Canada’s… Show more Managed TTS Canada Product through its most profitable period ever with >20% revenue CAGR. Led efforts to establish Citibank as a direct wire clearer in Canada driving cost savings and client experience benefits.Oversaw a smooth client migration of Citi Canada's deposit account book from legacy technology to Citi's global strategic deposit platform, positioning Citi to deliver advanced capabilities on a stronger platform.Revamped and reinvigorated TTS Canada’s employee rewards and recognition program and outcomes. Founding co-chair of the Citi Green Team in Canada. Show less

Directed the launch of Payment Exchange, a product that enables corporate clients to digitize payments, migrating away from cheques to reduce cost and risk. Led CitiBank Canada's Resolution planning efforts across a cross-functional local and global team, informing global efforts to complete resolution planning for agent bank relationships. Oversaw the expansion of CitiBank's online tax payment capabilities to strengthen the client experience and insulate clients from market… Show more Directed the launch of Payment Exchange, a product that enables corporate clients to digitize payments, migrating away from cheques to reduce cost and risk. Led CitiBank Canada's Resolution planning efforts across a cross-functional local and global team, informing global efforts to complete resolution planning for agent bank relationships. Oversaw the expansion of CitiBank's online tax payment capabilities to strengthen the client experience and insulate clients from market changes in legacy tax payment channels. Show less

Shaped the development and launch of the D+H US brand by leading efforts to gather client input on the planned value proposition, and benchmark the customer experience.Strengthened the rigor of the voice of customer insights program methodology and stakeholder engagement, and prepared presentation materials for the annual board of directors update.Led a team of US and Canadian marketers in preparing external market analysis to kick off the 2014 executive leadership team… Show more Shaped the development and launch of the D+H US brand by leading efforts to gather client input on the planned value proposition, and benchmark the customer experience.Strengthened the rigor of the voice of customer insights program methodology and stakeholder engagement, and prepared presentation materials for the annual board of directors update.Led a team of US and Canadian marketers in preparing external market analysis to kick off the 2014 executive leadership team strategic planning process. Show less

Collaborated with leaders on the marketing team to implement initiatives to improve employee engagement by 16%.Created an expert pricing and forecasting function within the product team, resulting in more sophisticated analysis and improvement in executive reporting.Provided deposit trending insights and collaborated with other stakeholders to develop recommendations to the executive during the sale to Scotia that stabilized the book and secured the value of the transaction… Show more Collaborated with leaders on the marketing team to implement initiatives to improve employee engagement by 16%.Created an expert pricing and forecasting function within the product team, resulting in more sophisticated analysis and improvement in executive reporting.Provided deposit trending insights and collaborated with other stakeholders to develop recommendations to the executive during the sale to Scotia that stabilized the book and secured the value of the transaction. Led the market research team to pioneer the use of motivational analysis and attitudinal research overlaid with client behavioural data at ING to drive deeper understanding of key drivers of savings behaviour. Show less

Followed through on the success of the TFSA launch with campaigns resulting in more than $1 billion in additional deposits in 2009, and a NAMMU marketing award win.Directed marketing strategy and execution efforts to build business deposits by bootstrapping research to generate quick and cost effective insights, staging innovative events to generate earned media impressions, and deploying a targeted media campaign, resulting in increased product awareness. Played an… Show more Followed through on the success of the TFSA launch with campaigns resulting in more than $1 billion in additional deposits in 2009, and a NAMMU marketing award win.Directed marketing strategy and execution efforts to build business deposits by bootstrapping research to generate quick and cost effective insights, staging innovative events to generate earned media impressions, and deploying a targeted media campaign, resulting in increased product awareness. Played an instrumental role in driving organizational focus on mutual funds, resulting in Q4 2010 net sales that were more than double the prior year and producing record setting Q1 2011 results. Show less

Led ING DIRECT’s project team of forty to a successful early launch of the Tax-Free Savings Account resulting in more than $750 million in deposits in the first three months and ING DIRECT’s invitation as the only bank present at the Government’s official press conference announcing the launch. Led the RSP campaign team to an additional 14% increase in net RSP growth in 2009 and a 90% increase in RSP loan growth.Played a leadership role in advising the asset and liability… Show more Led ING DIRECT’s project team of forty to a successful early launch of the Tax-Free Savings Account resulting in more than $750 million in deposits in the first three months and ING DIRECT’s invitation as the only bank present at the Government’s official press conference announcing the launch. Led the RSP campaign team to an additional 14% increase in net RSP growth in 2009 and a 90% increase in RSP loan growth.Played a leadership role in advising the asset and liability committee and the senior executive on the impact of the financial crisis and the announcement of equity support for ING Group from the Dutch state on ING DIRECT deposit volume and client behaviour. Show less

Oversaw strategy development that led ING DIRECT to focus on registered deposits as a source of stable growth, increasing RSP season net deposit growth by 35% in 2008 to the highest level ever for ING DIRECT and winning a NAMMU marketing award.Led a cross-functional team of internal and external partners to update and strengthen ING's quantitative price-volume modelling.

Channel Manager for the ScotiaConnect Online cash management serviceManaged the P&L of a $14million business, creating annual business plans and associatedfinancial forecasts.Led market research efforts including surveys, focus groups and competitive intelligenceto ensure customer focus in our strategy.Established and led stakeholder roundtables to manage development priorities and improvecommunication.Led project teams to successful implementation of… Show more Channel Manager for the ScotiaConnect Online cash management serviceManaged the P&L of a $14million business, creating annual business plans and associatedfinancial forecasts.Led market research efforts including surveys, focus groups and competitive intelligenceto ensure customer focus in our strategy.Established and led stakeholder roundtables to manage development priorities and improvecommunication.Led project teams to successful implementation of enhanced functionality.Presented ScotiaConnect to Scotiabank's top corporate prospects, assisting with majorwins.Created business cases, marketing plans and requirements for functional enhancements.Implemented sales training, policy and internal communications. Show less

Alliance Manager for Paymentech, Citibank and ADP.

Managed the vendor relationship, ongoing enhancements, business processes and marketingfor Scotia Merchant Web Payment Plug-In and the US dollar merchant service.

Supported launch of new a Internet payment product, including creation of businessprocesses, marketing, and competitive analysis.

Built relationships with entrepreneurs and mid-market clients and prospects leading to newcredit, deposit and cash management business for the Bank.