• Led product launches including COVID-19 rapid test on an ecommerce platform (Amazon), selling over 3000 tests in less than 2 months• Supervised the creation of the instruction for use, packaging and labeling for FDA submission, ensuring marketing materials adhere to regulatory standards and within limits of allowable content• Managed a team in developing core promotional materials, literature, sales aids, support materials, and sales training that effectively communicate products features and strengths• Developed monthly promotional and social media calendar for product marketing, increasing account followers by 25%

• Created outbound marketing campaigns using ads, trade shows, social media, partnerships, and lead engagement platform• Established a new sales and lead management pipeline, exceeding total sales revenue by 12%• Generated social media content and newsletters, growing the company’s web presence and brand awareness by 50% compared to the previous year• Developed a new website and optimized keyword search for promotional ads, saving more than $15k of the marketing budget

Research Associate II - Sept 2017 - Sept 2019Research Associate I - Jan 2016 - Sept 2017• Co-managed a new pilot program for safety assessment across the R&D department, to drive a positive safety culture from upper management to individual contributors• Generated three stable reagent formulations for new commercial products, to provide a sustainable shipping solution for our customers• Drastically improved sequencing time for clinical samples on a new sequencing platform by creating new instrument's protocol • Reduced screening workflow from 8hr to 2hr by designing a more efficient high throughput process• Developed and improved DNA library prep workflow on bacterial genomes and human genome• Used statistical analysis software, JMP, to predict good mutations in enzymes• Accelerated a project that was five months behind schedule by focusing on experiments that satisfied the primary goal

• Collaborated with bioinformatic team to create a sales’ training deck for a post launch initiative • Analyzed market segment, SWOT analysis for current product and its competitors• Revised clinical protocol for customers to use as part of marketing research• Conducted interviews to gather product satisfaction and improvement data using Voice of Customers • Negotiated with vendors for a discount on products, to save money on limited budget

Laboratory Management:• Optimized processes through the implementation of Hamilton automated liquid handling methods, resulting in a significant performance improvement.• Successfully troubleshooted and repaired an assay reader, contributing to cost savings exceeding $100,000.Assay Development:• Collaborated on high throughput assays (HTRF cAMP, IP1, Beta Arrestin) with a Taipei-based research team.• Played a pivotal role in contesting a journal article, saving an estimated $30,000.Compound Library Management:• Introduced a streamlined Excel procedure for tracking and managing thousands of compounds.• Efficiently prioritized daily compound requests, ensuring optimal company operations.