Dawn Nicholas Email & Phone Number

Cranford, Nj

Write SEO-optimized content for client websites covering wide range of industries. Combine industry research with each client's vision to create SEO plans and marketing strategies.

Cranford, New Jersey

Develop marketing strategies to facilitate the growth of mid-sized accounting firm specializing in support of dental and medical practices. Rebrand firm after change in leadership.• Create content marketing strategy.• Collaborate with graphic design team to create new logo and marketing collateral.• Create and write SEO-optimized content for new website.• Produce and track performance of email marketing campaigns.• Manage social media content.• Coordinate trade show participation and speaking engagements.

Edited medical research abstracts prepared for journal submission; edited and wrote marketing content for healthcare organization websites and publications.

Madison, Wisconsin Area

Introduced 29 new home-and-kitchen products to market in first 3 years through efficient and effective management of simultaneous projects. Coordinate ongoing product development efforts.• Coordinated multinational team of writers, graphic designers, customer support representatives, and purchasing specialists.• Wrote, reviewed and edited technical procedures for operations, product development and marketing tasks.• Edited packaging and SEO-friendly product copy for Amazon and Shopify e-commerce platforms.• Developed customer avatars through empathy and experience mapping.• Created Amazon and Shopify product listings.• Adjusted pricing and monitored inventory levels using the Amazon Inventory Management System.• Collaborated with team to design brand logos and product packaging. • Researched country-specific packaging regulations and ensured compliance.• Designed brand websites using WordPress CMS.• Developed keyword strategy and pay-per-click Amazon advertisements. • Analyzed sales forecasts and competitor data to facilitate timely reorders. • Created product photographs for marketing collateral.

Cranford, New Jersey

Developed and grew profitable portrait and product photography business through client referrals and repeat business. • Designed and wrote copy for brochures, price lists and promotional campaigns.• Designed custom holiday cards, thank-you notes, and birth announcements for clients.• Employed excellent time management skills to deliver all holiday orders on time. • Worked with corporate clients to create website images that conveyed marketing messages.• Increased annual sales each year by leveraging referrals.• Performed all marketing, sales and operations tasks.

New Providence, New Jersey

New Providence, New Jersey

Rapidly promoted rapidly to Project Manager based on strong analytical skills and team leadership. • Collaborated with stakeholders from marketing, sales, finance and systems departments to identify information needs and facilitate development of relevant databases and reports.• Identified and managed project dependencies. • Managed resources and team members to ensure timely fulfillment of deliverables.• Developed marketing strategies and sales compensation plans through analysis of customer and sales data.

Parsippany, New Jersey

Analyzed sales and product data in fast-paced work environment to assist in the timely development of sales compensation and product marketing plans. • Developed competitive market strategies through analysis of product and market trends. • Built Excel models and used statistical analysis software to analyze customer sales and market data.

Parsippany, New Jersey

Compiled business intelligence data from industry reports and public information. • Created, maintained and updated business intelligence SQL databases. • Generated custom reports summarizing business, financial and economic data for review by executives, managers, clients and other key stakeholders. • Managed the timely flow of business intelligence information to users.

Master Of Business Administration (Mba), Marketing

Bachelor Of Science - Bs, Industrial And Organizational Psychology

Activities and Societies: Theta Kappa Pi Service Sorority Penn State Marketing Association Student Counselor Service

Continuing Ed, Photography