With thirteen years as a media specialist/graphic artist and a recently earned B.S. in Integrated Marketing Communications, this highly motivated professional with a passion for marketing seeks position creating written and visual content for Washington University. Earning a degree not only stimulateed my career goals, but also allowed the implementation of learned skills to be used towards my small photography business. A WashU education taught me how to gain the attention and spark client interest, thus generating a desire for my product and inspiring client action. My goal to personalize the clients journey and give them the best possible experience is what keeps them coming back. To build audience, I determine what they like, what digital channels they are on, and how they wish to buy. With this information mastered, I create intriguing content based on each platform, and with continuous engagement, I retain these clients. Additionally, I keep a keen eye focused on analytical data, aiming to find new growth opportunities. My data-driven digital marketing mind-set enables me to objectively measure audience impact and determine how many people are engaging. With drive aimed towards insight, I manage strategy for my next marketing campaign. Striving to create a social impact on our world with everything I create.