Dawn Tay work email
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Dawn Tay personal email
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Driven, creative and results-oriented regional brand marketer and communications professional with over 14 years of deep expertise in integrated brand campaigns, PR and Communications, and social media marketing. Proven track record as a data-driven brand and customer experience specialist who understands market differences and complexity. An optimist interested in innovative tech solutions, green initiatives and clever partnerships that contribute to wider global good.Travelling, meeting new people, trekking and water sports keep me balanced and happy.
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Senior Manager, Marketing Communications, ApacSplunk Jun 2021 - PresentSan Francisco, California, UsLeading strategic PR & Communications efforts and driving social media strategy across APAC. -
Marketing Communications Manager, Integrated Customer Experience, ApcjF5 Networks Feb 2019 - Jun 2021Seattle, Washington, UsMarketing Communications Manager and Social Media Lead building brand reputation and driving communications across APCJ (ANZ, ASEAN, North Asia and India). Shaping cyber risk and cybersecurity challenges into clear, relatable narratives to help businesses understand, and thrive, in the Digital Age. Responsible for delivering integrated customer experience across various verticals including Banking and Finance, Government and Telco. -
Regional Marketing Communications (East Asia), Consultant/ ManagerNew Zealand Trade And Enterprise 2016 - 2019Auckland, NzRegional Consultant/ Manager responsible for the strategic development of marketing and communications across East Asia. Led in the delivery of world-class communications and digital campaigns to promote trade between New Zealand and East Asia (SEA, Japan & Korea). Key sectors include F&B, technology and renewable energy. Worked closely with global stakeholders and diplomats to drive PR and thought-leadership, content development, digital and social media marketing. -
Brand Marketing, Senior ExecutiveVolkswagen Group Singapore Jun 2014 - Feb 2016Singapore, Sg -
Brand Marketing, ExecutiveVolkswagen Group Singapore Apr 2012 - Jul 2014Singapore, SgBrand Marketer responsible for VW overall brand health and support in retail/lead generation. Led in 360 brand campaigns, strategic sponsorship/ partnerships, brand launches and activation, customer lifecycle initiatives and integrated AfterSales marketing in Singapore. Part of VW ASEAN talent pool and delivered award-winning campaigns.
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Marketing Communications, ExecutivePanasonic 2010 - 2011Kadoma-Shi, Osaka, JpOverall brand owner for Viera TV and Home Appliances core engine category to drive market share. Defined and delivered integrated marketing and retail campaigns across multi-channels- Traditional, OOH, ATL, BTL, Digital and Social. Appointed brand lead and revamped customer touch points. Handled CSR communications, media relations and established digital/social media strategy. -
Project Management, ExecutiveMinistry Of Culture Pte Ltd 2007 - 2010Creative events agency leading organisations in corporate culture development and transformation. Worked on community building initiatives by integrating thoughtful programming with content and event marketing. Exceptional in sales & marketing, communications management, account servicing, project management and creative solutions. Awarded Top Performer.
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Corporate Sales Support, BlackberryStarhub Jun 2004 - Dec 2004Singapore, SgCorporate sales support, product care and after-sales service management for Blackberry division
Dawn Tay Skills
Dawn Tay Education Details
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University Of MelbourneDouble Major In Cultural Studies & Cinema Studies -
Ngee Ann PolytechnicMass Communication/Media Studies
Frequently Asked Questions about Dawn Tay
What company does Dawn Tay work for?
Dawn Tay works for Splunk
What is Dawn Tay's role at the current company?
Dawn Tay's current role is Strategic Marketing Communications Lead, APAC.
What is Dawn Tay's email address?
Dawn Tay's email address is da****@****ail.com
What schools did Dawn Tay attend?
Dawn Tay attended University Of Melbourne, Ngee Ann Polytechnic.
What are some of Dawn Tay's interests?
Dawn Tay has interest in Food And Outdoors, Music And Dance, Travel And Culture.
What skills is Dawn Tay known for?
Dawn Tay has skills like Marketing Communications, Advertising, Event Management, Event Planning, Brand Development, Branding And Identity, Brand Awareness, Corporate Branding, Copywriting, Product Development, Email Marketing, Telemarketing.
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