Oversee the growing demand for deep analysis and assessment of various industry verticals in the areas of health insurance, premium assessment, risk analysis, new product innovations, and global market infrastructure, serving over 45M consumers.Competitive Intelligence Assessment:- Lead the response and enterprise influence strategies to align organizational objectives.- Monitor, analyze, and report on market intelligence gathered from deep industry source.- Identify indicators, competitive threats, & new entrants to the market.External Support Strategy:- Work in alignment with key industry leaders to launch external market assessments. - Drive small to mid-size commercial and ancillary dental/vision growth objectives.- Help guide the strategic vision of the organization based on rapid review of emerging trends.Project Operations & Logistics: - Marshall the primary research initiatives to assure projects are completed on budget.- Oversee all project revenue cycles - meeting SCIP guidelines.Multi-Channel Market Strategy: - Help design the strategies using back data concepts and market relevant insights - Lead the competitive intelligence alignment for the launch of new products.Dynamic Team Coordination: - Maintain a focus on developing productive internal relationships with cross-functional team.- Collaborate with product leaders, marketing managers, and sales operations directors.Deep CI Analysis: - Perform evaluations of new business initiatives or potential partners for targeted investments.- Help drive alliances for M&A opportunities.- Stay up to date on shifts in industry, present on new CI processes, and lead intelligence insights.

Engaged in the development of an industry-leading Pharmaceutical and Health Insurance competitive intelligence SaaS product along with on-going client support. Provided management consulting services to clients as they navigate a changing market environment and emerging threats.Essential Functions & Contributions- Developed frameworks for clients in the monitoring, collection, and dissemination of intelligence.- Liased across global regions, therapeutic areas, and business units. - Helping to drive key decision making in marketing, sales, & finance.- Managed the activities analysts and external vendors to deliver projects on time and on budget.- Worked with procurement, marketing, sales, and finance teams to build out new relationships.- Served as an expert in identifying the appropriate data sources for monitoring competitors.- Conducted extensive research in synthesizing data and analytics from disparate resources.- Pulled knowledge into rapidly assimilated deliverables including market landscapes, KITs & KIQs.- Reviewed win/loss strategy, pricing/financial analyses, licensing, M&As, & SWOT assessments. - Acted as a trusted advisor to senior management and cross-functional teams.

Maintained accountability for competitive intelligence and strategic planning across multiple verticals with a focus on mapping the health insurance landscape, providing support to sales initiatives and product development, and tailoring marketing messaging to garner the attention of mid-market employers.- Marshaled an annual survey that gauged the effectiveness of the Competitive Intelligence.- Assessed competitor functions to identify opportunities for internal improvement.- Coordinated and led initial and deep research to identify unmet market needs.- Fostered a culture of data-driven, evidence-based decision-making to drive outcomes.- Served as the editor in chief of the Competitive Pulse, a weekly assessment of competitor activities.- Drove sales decision making, revenue operations processes, and development strategies.- Successfully influenced the launch and implementation of 15+ marketing initiatives.- Worked to mitigate company risks, by influencing budgetary commitments and strategy.- Chaired the annual CI Professionals meeting to elevate collaboration across enterprise.

Recognized by management for outperforming competitors in industry talent solution services. Drove new business to 30% increase.Essential Functions & Contributions:- Recruited to launch and manage a global market intelligence program.- Provided recommendations that directly influenced the actions of the company in global markets.- Designed a competitive intelligence program that met the needs of multiple stakeholders.- Created briefings summarizing industry trends, global economic data, and reports. - Implemented and managed CI outreach strategy through press releases, newsletters etc.- Developed proposals targeting specific client accounts.- Generated key responses to RFPs and ad-hoc requests.- Assembled competitor marketing materials into a Microsoft SharePoint site.

Coordinated with field-based Scientific Affairs teams to provide key intelligence insights for response to physician queries.- Developed and oversaw knowledge management strategies to ensure Scientific Affairs.- Served as a liaison between field medical science personnel and the company, working with HCPs.- Authored Wiki pages for therapeutic areas, encouraging knowledge sharing for clinical.- Administered literature alerts across multiple therapeutic areas, disease states, and conditions.