Dawn Perry Email & Phone Number

• Managed all creative aspects of book creation for Ready, Set, Cook (Simon & Schuster, Nov ‘21) including recipes, text, photo shoot, design ideation, and cover conception
• Contribute articles and other pieces to The New York Times, Los Angeles Times, The Washington Post among others
• Create social content in collaboration with brands such as Great Jones, Rao’s Homemade, and Lodge

• Developed and led a DTC cookie company based in Los Angeles producing and shipping cookies nationwide
• Responsible for all business development, brand identity and operations for e-commerce business that reached six-figure revenue in its first year

• Managed content creation and a team of editors and freelancers to meet daily digital and quarterly print KPIs
• Distilled and presented the needs of direct reports and advocated on their behalf
• Edited daily articles and recipes in accordance with Delish style guide
• Worked closely with Executive Editor and Senior SEO Manager to develop and maintain SEO strategy

• Oversaw all culinary content production for Real Simple’s print and digital verticals
• Managed a team of writers, editors and freelancers in the creation of original lifestyle content including onsite and remote leadership during photo and video shoots
• Worked cross-functionally with the Meredith Food Studios in Birmingham, AL to manage and optimize brand specific recipe creation and supporting visual assets
• Collaborated with leadership and sales to strategize brand partnerships; acted as primary editorial representation

Long Island City, New York

• Developed all culinary content operations in partnership with the Culinary Director including the creation of print and digital materials, supporting copy and marketing efforts
• Managed partnerships with artisans as part of Martha & Marley Spoon’s Local Maker series
• Supervised freelance contributors and edited all content for clarity, style, and consistency

• Developed content strategy in response to SEO, social audience and other business opportunities
• Acted as primary liaison between Bon Appetit’s print and digital teams
• Provided leadership to junior staff and acted as internship coordinator
• Wrote, developed, and styled original recipes and appeared in service-driven videos for bonappetit.com
• Made public media appearances on behalf of BA including segments on TODAY, CBS This Morning, and NY Live

• Developed and styled original recipes and content with a focus on practicality, approachability, and real life solutions
• Wrote and developed Things Cooks Know as well as text for feature stories

• Developed and styled original recipes with a focus on creative dinners, holiday menus, and desserts
• Tested and evaluated proposed kitchen tools and equipment to be included in Martha Stewart’s exclusive line at Macy’s based on design, functionality, and durability

San Francisco, CA

Bfa, Film Studies

Education record

Certificate In Holistic Health Counseling

Wset Level 2 Award In Wines And Spirits