Fractional sales executive responsible for outbound strategy and new business development.

Fractional sales executive responsible for outbound strategy and new business development.

At Higher Resolution Outbound, we help companies sell more and stress less. Low cost. No commitment. Guaranteed results. My role as VP of Outbound Sales involves:- leading a team of fractional SDRs that go to market for our clients- training internal sales reps and client sales reps on outbound sales proficiency - demoing & vetting new technologies for our internal teams and our clients- helping clients define & improve messaging, targeting, and outbound sales strategies

Founding SDR at Apex Revenue HQ in Knoxville, TN. We are the #1 sales partner to B2B Service Companies. As your Revenue CoPilot, we operate as your fractional VP of Sales.We are strategy led and services supported.It's our job as your sales partner to quarterback your sales operation. Any strategy we put together, we back that with one of our sales enablement teams.Recruiting and training your sales people, building your technology stack, providing and segmenting your data... we can do it all.

- Consistently built and maintained pipeline that exceeded monthly and quarterly goals- Pipeline split: 75% inbound / 25% outbound and referrals - Coordinated with clients and contractors to ensure open communication and adherence to project schedules, requirements, and budgets

- Consistently crushed quota: 137% - 241% attainment- Consistently lead the company in overall revenue generated due to the development of strong relationships with clients which enabled long-term partnerships and continued growth- Increased company revenue 5.9% YoY by developing custom tools for top tier, multi-location clients that streamlined the purchasing, implementation, and management processes

- Implemented SOPs that increased the team's average MQL to SQL conversion rate from 29% to 49% (~3% MoM)- Worked closely with marketing to create email campaigns and deliverables that best fit our ICP- Used data and analytics to hone in on target customer personas, which reduced marketing costs by 13% while increasing revenue by 18% MoM- Used data to find and fill significant gaps within the sales process- Increased company revenue ~19% YoY after personally testing, proving the concept, and creating the role of Account Manager. I spent 30 days testing the new set of responsibilities. It proved successful [$89K+ C/W] and immediately after we began hiring.

- First BDR hire that lasted through onboarding. 2x before me didn’t make the cut. This was also 7 years after the company was founded, and prior to hiring me the AE’s acted as full-cycle sales reps. - Generated and qualified leads, and located opportunities for market expansion and business growth - Personally created opportunities worth $3.26M in won revenue in under 14 months. - Personal production accounted for 79% of won revenue generated by the BDR team during that period. The other 3x BDR members that were hired shortly after me generated a combined $0.67M in won revenue during that same period.- Worked with executive team to improve onboarding process and continued training schedule for new BDRs.- Pipe generated: 70% inbound / 30% outbound

Survail is a subsidiary of SCW and officially launched to the public in October of 2022. Survail turns video content into actionable data through a hybrid-cloud, Al-powered video analytics VSAAS platform. With the power of AI, your customers can turn their legacy surveillance system into a business operations powerhouse.

2,000 plant CBD farm that specialized in growing premium outdoor CBD flower. Sold my portion of the business to my co-founder and exited.

Blue Ridge Valet, LLC is a valet company focused primarily on large-scale events such as fundraisers, weddings, museum grand openings, etc. A subset of our business was also derived from long-term contracts with local fine dining restaurants. Sold my portion of the business to my co-founder and exited.