Social media has been my passion since I was old enough to hold a camera, from my cringy 10-year-old YouTube videos to my squeaky voice. It wasn't until my late teens that I discovered TikTok and immediately found tremendous success and growth. Shortly after, TikTok's creative team invited me to be a part of their internal advertisement program. From there, it is history. I have been working with TikTok for around four years, and the skills I have developed helped me launch my own company. Now, as the Founder and CEO of Candeeze, my goal is to ensure that our company's content sees tremendous success. Simultaneously, my role with TikTok continues as I now run a team that creates daily advertisements. My team and I have been hard at work, working with over 4,000 companies and producing over 120 ads per week. We strive to embody the innovative spirit and cultural resonance that both TikTok and Candeeze represent. My focus remains on bringing diverse perspectives into the advertising landscape while simultaneously fostering an environment where creativity and results come easily.