Dayo A. Email & Phone Number

Dallas, TX, US

Dallas, Texas, United States

• Oversaw end-to-end content management on Sitecore CMS for multiple projects, ensuring seamless delivery and adherence to brand guidelines.
• Developed and implemented Sitecore templates and components, enhancing editorial efficiency by improving content editing processes.
• Leveraged Google Analytics and AI-driven analytics tools like Adobe Sensei and Amplitude to analyze user behavior, guiding strategic content positioning that significantly boosted engagement metrics.
• Collaborated closely with designers, developers, and stakeholders to execute website redesigns on Sitecore, utilizing AI insights from tools such as Hotjar for user experience improvements.
• Conducted in-depth keyword research using Google AdWords and SEMrush, integrating targeted keywords into CMS content strategies to drive organic traffic and align with key business KPIs.
• Developed custom Sitecore pipelines and extensions using C# and.NET to enhance platform functionality and integrate with enterprise systems.

Denver, Colorado, United States

• Led the successful migration from Drupal to Contentful CMS, overseeing content modeling, API integrations, and deployment workflows, which resulted in enhanced content management efficiency and flexibility.
• Established rigorous code review practices to ensure high-quality code and minimize post-deployment issues, contributing to smoother project rollouts.
• Collaborated with seven design teams to transform visual wireframes into functional user interfaces, integrating continuous UX improvement strategies through A/B testing, which significantly reduced bounce rates.
• Managed a dynamic technology backlog of over 200 items using Jira and Azure DevOps, prioritizing features that aligned with business needs and market demands.
• Developed custom interactive components using advanced CSS and JavaScript, including sliders, tabs, and modals, which enhanced user engagement on CMS-managed pages.
• Improved content editing efficiency in Adobe Experience Manager by creating HTML and JSP-based WYSIWYG editable templates for web pages.

Dublin, Ohio, United States

• Executed a comprehensive content strategy for over 200 websites and apps using Quantum Health's CMS, effectively leading cross-functional teams to develop project scopes, timelines, and tasks, which enhanced.
• Employed Agile methodologies, including Scrum and Kanban, to refine user stories in product backlogs, proactively identifying issues and risks, and adapting sprint scope as needed for optimal project delivery.
• Collaborated with developers, scrum masters, and UX/UI teams to facilitate sprint planning, reviews, and retrospectives, ensuring alignment with user acceptance criteria and project goals.
• Diagnosed and resolved web functionality issues using HTML, CSS, and JavaScript, resulting in a 50% reduction in downtime and significantly improving page responsiveness.
• Coded and launched over 120 benefit pages using HTML and CSS in Visual Studio Code, integrating with PHP and MySQL, which enhanced site functionality and elevated user satisfaction.
• Updated and maintained digital assets with Adobe Creative Suite, ensuring all content met visual standards and brand consistency, thereby reinforcing brand identity and enhancing content appeal.

Columbus, Ohio Area

• Managed content for over 2,000 web pages in DotCMS, supporting design and development teams by leveraging HTML5, CSS3, and JavaScript to enhance functionality and user experience.
• Conducted A/B testing on 80+ landing pages using Google Optimize and Optimizely, analyzing results with data visualization tools like Tableau to ensure quality assurance and optimize user-friendliness.
• Actively engaged in Agile team processes, including daily Scrum meetings, biweekly sprint planning, backlog grooming, and sprint retrospectives, utilizing JIRA to streamline project management.
• Implemented SEO best practices and resolved content and system integration issues through tools like Google Search Console and Moz, enhancing search visibility and performance.
• Developed strategies to improve content delivery speed by optimizing URL patterns and utilizing server-side scripting languages like PHP, alongside caching and content distribution networks (CDNs).
• Managed, updated, and published corporate web content in 15 languages across 30 countries, utilizing content localization tools and multilingual CMS platforms to ensure consistency and accessibility.

Delaware, Ohio

Columbus, Ohio Area

Enhanced interpersonal and organizational skills in a professional office setting. Performed administrative tasks such as organizing, filing and archiving.

Columbus, Ohio Area

Assisted in the organization and planning of a staff development conference for employees across the country. Processed invoices and performed data and expense input to relocation system.

Bachelor’S Degree, Business Administration And Management, Marketing

Bachelor'S Degree, Marketing

Education record