Dayo Kayode Email & Phone Number

• Delivering and executing various campaigns ensuring they hit core KPIs.
• Supporting the trading team by relaying relevant information from clients and answering any questions they may have.
• Fielding client requests, whether admin or insights such as insights reports & campaign booking information.
• Proactively managing expectations and educating the client when it comes to best practice, campaign strategies & KPIs.
• Supporting the sales team by helping them answer briefs and attending client meetings to present new ideas.
• Supporting new staff with the onboarding process and ensuring they feel comfortable in a new environment.

• Working with local markets to align with new technology usage. Vetting and validating new technology solutions for the European market.
• Producing compliance reports for the European market, while escalating issues to publishers when serious.
• Onboarding new publishers to the TMP process, ensuring publishers are adhering the guidelines.
• Ensuring financial consistency across European markets, while also ensuring billing processes are kept up to date.
• Creating pixels for European markets to assist with audience segmentation and troubleshooting pixel creation.
• Proactively looking for new processes to help improve efficiency and effectiveness of internal team.

• Monitoring the progress of projects on a daily basis, while proactively looking to solve any potential issues that may arise.
• Collecting & dealing with client requests and responding in a quick and timely manner- while communicating relevant information to internal and external team members.
• Supported the launch of various new F1 and car models, by developing copy and assets to meet the needs of our target audience.
• Planning & managing campaigns to achieve various business objectives.
• Working with the Account Director to unlock new commercial opportunities.
• Running internal and client meetings to ensure project deliverables are being achieved on time.

• Setting up e-shots on internal reporting systems
• Processing the sends to databases of e-shots for clients
• Generating weekly and monthly reporting on e-shots
• Managing billing for e-shots on a monthly basis in conjunction with the finance team
• Briefing in assets to be developed by our creative team
• Proofing email campaigns before being sent to designated target audiences’

• Creating social media content through Indesign
• Generating weekly and monthly reporting on e-shots
• Training new recruits on email process
• Setting up e-shots on internal reporting systems
• Processing the sends to databases of e-shots for clients

• Organised sales promotions for key first parties, which meant liaising with the European and American physical sales managers, to come up with the appropriate discount for digital products.
• Responsible for all digital first parties and ensuring our games were placed at the right time, to ensure there was enough time for pre-orders to increase exposure.
• Digital review of company performance, gave analysis of what they are doing and how their competitors are operating, along with recommendations on how to improve.
• Assisting with the development and implementation of digital pricing strategy
• Manage product set up and price maintenance on first party systems
• Build relationships with first party account managers & explore new opportunities to maximise digital sales (such as starting the process of contacting new platforms for our games, and creation of avatars and themes)

Grays

• Creating marketing content to support marketing campaigns.
• Creating email newsletters and digital marketing campaigns.
• Tracking and analysing marketing campaigns.
• Preparing and sorting out the post was a daily task I was given
• Answering telephone calls when co-workers were busy
• Photocopying of documents to ensure the client had what it needed

Marketing, 2:1

Activities and Societies: FootballDegree focused on studying marketing and included subjects such as: Customer Insight for Product.

Business Btec Extended Diploma, Business, Management, Marketing, And Related Support Services, Triple Distinction